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Recent episodes
Moldable Development and Glamorous Toolkit: How to Make Your Software System Explain Itself
Jun 10, 2026
Unknown duration
Decarbonising Heavy Industry: How Perocycle's Closed Carbon Loop Could Transform Steel Production
May 27, 2026
Unknown duration
Wardley Maps Explained: How to Read Your Industry Landscape and Build Strategy That Holds
May 13, 2026
Unknown duration
Flow Analytics and AI-Powered Process Optimisation: How to See Where Your Delivery Is Breaking Down with Sonya Siderova
Apr 29, 2026
Unknown duration
Claire Miller: How EVs Could Pay Your Energy Bills
Jul 23, 2025
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| Date | Episode | Description | Length | ||||||
|---|---|---|---|---|---|---|---|---|---|
| 6/10/26 | Moldable Development and Glamorous Toolkit: How to Make Your Software System Explain Itself | Are your engineering decisions based on what your system actually does, or on what your team believes it does? Most software teams are navigating in the dark. Developers spend more than half their time reading code, yet reading doesn't scale, and it rarely produces accurate decisions. As AI tools generate code faster than ever, the problem is getting worse, not better. This episode challenges the assumption that delegating understanding to AI is the answer. Tudor Girba is the co-creator of Moldable Development and the Glamorous Toolkit, and a co-founder of Feenk, the research company behind both. With decades of experience working on some of the most complex legacy system challenges in enterprise software, Tudor brings a rigorous, engineering-discipline lens to a problem the industry has largely left unaddressed: how do you make a system legible, without reading it line by line? Tudor is also co-authoring a book with Simon Wardley called Rewilding Software Engineering, written openly and available free at moldabledevelopment.com. The work sits at the intersection of software engineering, decision-making, and organisational change, and is increasingly relevant to anyone responsible for large or ageing codebases. What We Cover Why reading code is the single largest cost in software development, and why no one talks about optimising it How moldable development works, and why it is closer in spirit to test-driven development than to conventional documentation Why AI cannot replace human understanding of a system, and what happens when teams try to make it do so How asking an LLM to build you a tool produces better results than asking it to answer your question directly Why a diagram drawn by a human about a system is a belief, not a fact, and what the difference costs you How Feenk helped an organisation find an entire system they did not know they had, two weeks into an engagement Why only 26 percent of software modernisation efforts succeed, and what the outliers are doing differently What it looks like to migrate more than 20 legacy systems in under a year, every time, without failure How the Glamorous Toolkit enables thousands of custom, context-specific development tools to compound over time Why Tudor believes we are nowhere near the peak of human ability, and why perception is the bottleneck, not intelligence Whether you are a CTO navigating a legacy modernisation programme, a senior engineer trying to reduce the time your team spends reading unfamiliar code, or a technology leader being asked to rely more heavily on AI for engineering decisions, this episode will give you a clearer framework for where human understanding must remain, and the tools that make it possible. Chapters 00:00 — Reading Code Is the Biggest Cost Nobody Is Optimising 02:26 — What Moldable Development Actually Solves 07:17 — Why LLMs Miss 20-30% of Your System, and What to Do Instead 09:23 — Diagrams Are Beliefs, Not Facts 10:12 — Make the System Draw Itself 13:26 — The User Interface Insight That Changes Everything 18:37 — Verifying AI Output Against Reality 21:04 — The Data Pipeline That Did Not Move for Three Years 24:03 — 26% Success Rate: Why Modernisation Efforts Fail 25:13 — The Bottleneck Is Perception, Not Intelligence Resources Wicked Problems Podcast https://wickedproblems.fm Feenk (Tudor Girba's company) https://feenk.com Moldable Development (book and resources) https://moldabledevelopment.com Glamorous Toolkit https://gtoolkit.com Rewilding Software Engineering (book, written in the open with Simon Wardley) https://moldabledevelopment.com | — | ||||||
| 5/27/26 | Decarbonising Heavy Industry: How Perocycle's Closed Carbon Loop Could Transform Steel Production | Is the steel industry's carbon problem actually a resource problem in disguise? In this episode of Wicked Problems, we explore one of the most promising, and least-discussed, frontiers in industrial decarbonisation. Dr Harriet Kildahl is the CTO and co-founder of Perocycle, a deep tech spin-out from the University of Birmingham focused on eliminating carbon emissions from heavy industry through a closed-loop thermochemical process. As a chemical engineer and entrepreneur with a background in pioneering industrial decarbonisation, Harriet brings both the scientific rigour and the commercial ambition needed to tackle one of the hardest problems in the green transition. Perocycle's approach is grounded in a deceptively simple insight: the CO2 that steel furnaces emit is not just a waste product, it is also the raw material needed to keep the process running. By splitting that CO2 back into carbon monoxide and recycling it directly into the furnace, Perocycle creates a loop that displaces coal, coke, and natural gas without requiring carbon capture and storage. In this episode, we cover: Why fossil fuels in steelmaking are not just an energy source but a chemical input, and why that makes decarbonisation so difficult How Perocycle's thermochemical catalyst splits CO2 into carbon monoxide and recycles it back into the furnace in a continuous loop The difference between blast furnace and direct reduced iron (DRI) steelmaking, and how Perocycle's process works with both Where Perocycle sits on its commercialisation journey, from lab-scale catalyst work to a mobile pilot plant targeting 1,000 tonnes of CO2 per year Why the economics of decarbonisation matter as much as the science, and how Perocycle's model is designed to save steel mills money, not just emissions How a lean, partnership-led approach is helping Perocycle de-risk its path to first commercial deployment What the green transition looks like as a second industrial revolution, and why the UK needs to be quicker at turning innovation into execution Whether you are an investor tracking the industrial decarbonisation space, an operator in the steel or heavy industry sector, or a green tech founder navigating the path from deep tech to commercial scale, this episode offers a clear-eyed and technically grounded view of what the transition to a closed carbon economy could look like in practice. Chapters 00:00 — The Only Way Decarbonisation Happens Is If It Saves Money 00:18 — Why the UK Must Execute on Green Innovation, Not Just Invent It 01:00 — Introducing Perocycle: Deep Tech Spin-Out With a Closed Carbon Loop 02:28 — How Steel Is Made, and Why Carbon Is So Hard to Remove 04:42 — The Circular Process: Splitting CO2 and Putting It Straight Back In 05:13 — How the Thermochemical Catalyst Actually Works 06:40 — From Lab Reactor to Mobile Pilot Plant 21:22 — Ambition and Innovation as Bedfellows: Building for Scale 22:26 — Staying Lean: Team Structure and the Partnership Approach 27:57 — Decarbonisation Only Works If It Makes Economic Sense Resources Wicked Problems wickedproblems.fm Perocycle perocycle.com Perocycle on LinkedIn linkedin.com/company/perocycle Zero Cycle Newsletter (Perocycle) perocycle.com UK Government Net Zero Strategy gov.uk/net-zero UK Industrial Decarbonisation Strategy gov.uk/industrial-decarbonisation-strategy University of Birmingham Clean Futures birmingham.ac.uk | — | ||||||
| 5/13/26 | Wardley Maps Explained: How to Read Your Industry Landscape and Build Strategy That Holds | Is your strategy a vision built on solid foundations , or a story you've told yourself with nothing underneath it? And if the industry shifted tomorrow, would you even see it coming? This episode of Wicked Problems goes deep on Wardley Mapping , one of the most rigorous and underused frameworks in strategy today. Simon Wardley, the creator of Wardley Maps, joins the show to explain how the methodology works, where it came from, and why most of what businesses call a "map" is actually just a graph. Simon's path to mapping began not in a consulting firm or business school, but in a crisis of self-awareness: he was a CEO with no idea what he was doing, until a bookseller in Charing Cross handed him Sun Tzu's The Art of War. What followed was two decades of developing a tool now used by governments, investment firms, and , as Simon discovered at a conference , NASA. What We Cover Why everything called a "map" in business , mind maps, process maps, systems maps , is technically a graph, and why the distinction matters for strategy How components in any value chain evolve from genesis through custom-build, product, and commodity , and how to use that to your advantage Why the real value of Wardley Mapping isn't the map itself, but the conversations that happen while building it How to use maps for pre-mortem and post-mortem analysis , and why taking multiple snapshots over time reveals patterns you can't see any other way Why a useful map must be imperfect, and why chasing a perfect map is a guaranteed path to paralysis How investment firms use Wardley Maps to identify which industries are heading for disruption , including groups that use them specifically to short sectors How the UK government used mapping to save £450 million on a single project, and what that required at the level of spend control Why great leaders being great storytellers is a liability in strategy discussions , and how maps sidestep that problem entirely How to apply different management methodologies (Agile, Lean, Six Sigma) to the correct parts of a map rather than picking one and applying it everywhere Where to start if you've never mapped before, and what the learning curve actually looks like Whether you're a business leader trying to validate a strategy before committing resources, an operator in a fast-moving sector like EV or fintech trying to understand where the market is heading, or a consultant who needs a better tool for driving alignment across senior stakeholders , this episode gives you a framework that sharpens how you see competitive landscapes and where to move next. Chapters 00:00 Introduction 03:57 The CEO Who Had No Idea What He Was Doing (It Was Me) 05:55 Maps vs. Graphs: Why Almost Everything Called a Map Isn't One 08:40 How Every Component Evolves , From Genesis to Commodity 10:17 Methodologies, Finance, and the £450 Million Government Save 13:18 Nine Years to Get Good , and Why Practice Is the Only Path 21:14 Maps Are a Snapshot: What Tectonic Plates Teach Us About Strategy 24:53 The Real Value of Mapping Is in the Conversation, Not the Artifact 25:56 Why a Useful Map Must Be Imperfect 27:25 Mapping in Government: GDS, Spend Control, and the Cabinet Office Wicked Problems Podcast https://wickedproblems.fm Simon Wardley Simon's website and contact https://swardleymaps.com Wardley Maps (online book) , medium.com/wardleymaps https://medium.com/wardleymaps Wardley Mapping Community & Tools Wardley Maps community hub (Chris Daniels) https://wardleymaps.com Learn Wardley Mapping (Ben Mosior) https://learnwardleymapping.com Online mapping tool https://onlinewardleymaps.com | — | ||||||
| 4/29/26 | Flow Analytics and AI-Powered Process Optimisation: How to See Where Your Delivery Is Breaking Down with Sonya Siderova | Are your teams working flat out, but delivery still feels slow, unpredictable, and hard to explain to stakeholders? In this episode of Wicked Problems, Toby speaks with Sonya Siderova, founder and CEO of NAVE, a flow analytics platform that helps software and delivery teams identify process bottlenecks, reduce cycle times, and make performance visible through data. Sonya brings over a decade of experience in software development, product management, and process optimisation. NAVE has been on the market for eight years and was built around a simple but powerful observation: the problems slowing your teams down are usually invisible, and the instinct to push people harder makes them worse, not better. What We Cover Why optimising for busyness actively hinders your delivery process, and what to focus on instead How flow analytics reveals that 70% of work time is often spent waiting, not being worked on The mindset shift from managing people to managing the flow of work through a system Why 'stop starting, start finishing' is so difficult for management to accept, and how data makes the case How NAVE's AI layer translates complex flow metrics into plain-language narratives for non-technical stakeholders Why deploying AI upstream of an unresolved bottleneck makes the bottleneck significantly worse How to use flow data to have strategic conversations about reprioritisation and work in progress limits What reports from Atlassian, MIT, and Oxford reveal about why AI initiatives are hitting problems in delivery teams Whether you are a transformation lead trying to build the case for change, an engineering manager looking to improve predictability, or a consultant working with delivery teams, this episode gives you a clear framework for understanding where work is really getting stuck and how to talk about it in language that resonates with leadership. Chapters 00:00 — Why AI Amplifies Broken Processes, Not Just Good Ones 00:21 — Introducing NAVE and the Series on Transformation Tools 02:34 — What Flow Analytics Actually Measures 04:30 — The 70/30 Problem: Most Work Time Is Waiting, Not Working 06:02 — Why Keeping People Busy Is Killing Your Delivery 07:17 — Getting Comfortable With Data and a Different Way of Working 10:00 — Stop Starting, Start Finishing: The Management Mindset Shift 19:00 — How NAVE's AI Turns Flow Metrics Into Plain-Language Narratives 27:04 — Your Job Is Now the Change Work, Not the Data Translation 29:35 — The Bottleneck Problem: What Happens When You Speed Up the Wrong Thing Resources Wicked Problems Podcast https://www.wickedproblems.fm NAVE, Flow Analytics Platform https://getnave.com/ Sonya Siderova on LinkedIn https://www.linkedin.com/in/siderova/ Kanban Guide (Kanban University) https://www.kanban.university/kanban-guide Atlassian State of Teams Report https://www.atlassian.com/blog/state-of-teams | — | ||||||
| 7/23/25 | Claire Miller: How EVs Could Pay Your Energy Bills | Electric vehicles aren't just for driving — they're powerful batteries on wheels. In this clip, Claire Miller breaks down how new V2G (vehicle-to-grid) technology could let you earn money by simply keeping your EV plugged in. From smart tariffs to grid balancing, this is the future of energy — and it's already rolling out. | — | ||||||
| 7/9/25 | Guy Haydon - From EVs to EPs: Guy Hayden on Electrifying Air Travel | Join us on Wicked Problems as we explore the groundbreaking world of electric aircraft with Guy Hayden, Chief Commercial Officer at Aerovolt. Discover the challenges and innovations driving this nascent industry, from lightweight aircraft to electric vertical take-off taxis. Guy shares exclusive insights into the first public electric aircraft charging network, the parallels with early EV development, and what the future of sustainable aviation could hold. Plus, don't miss hints about a thrilling race between an electric car and a plane! Guy Haydon is the Chief Commercial Officer at Aerovolt, the disruptor building the world's first public charging network for electric aircraft. With charge points already installed at seven UK airports, and 25 in the pipeline to launch soon, Aerovolt is transforming the future of flight. The company is in talks with nearly 120 more airports to expand its simple, user-friendly rapid chargers across prime airfield locations, both in the UK and internationally. The company's vision goes beyond infrastructure, aiming to make the UK a global leader in electric aviation by supporting manufacturers and tackling key challenges like range anxiety and operational costs. Haydon's journey from an aspiring Navy pilot—an ambition derailed by a peanut allergy—to leading the charge in electric mobility is one of resilience and adaptability. In this episode, he shares Aerovolt's bold plans for growth, the critical need for investment, and how the team is laying the groundwork for a cleaner, more sustainable future of flight. Aerovolt.co.uk I hope you enjoy the show and if you have any comments or suggestions, please write to me at: toby@wickedproblems.fm. | — | ||||||
| 5/14/25 | Chris Pateman-Jones - The Key to Equitable EV Charging with Connected Kerb | Chris Pateman-Jones, CEO of Connected Kerb, discusses the company's efforts to build one of the fastest-growing public EV charging networks in the UK. Connected Kerb focuses on making charging infrastructure equitable, reliable, and accessible, particularly for drivers without home charging. Chris highlights challenges like land access, grid constraints, and government policy, and shares how AI and modular designs are shaping the future of EV charging. Chris Pateman-Jones, Chief Executive Officer: Experienced infrastructure executive with extensive commercial, innovation and strategy experience developing projects in the energy and commodities sectors, initially with Bechtel and more recently as EY's Global Infrastructure Director. He joined the Connected Kerb team in 2018, initially to lead Product and Strategy before becoming Chief Executive Officer in November 2019. In March 2024, he was appointed Chair of ChargeUK, the trade association body for the EV charging. Connected Kerb - https://connectedkerb.com Charge UK - https://www.chargeuk.org Connect with Chris on LinkedIn - https://www.linkedin.com/in/chris-pateman-jones/ I hope you enjoy the show and if you have any comments or suggestions, please write to me at: toby@wickedproblems.fm. Wicked Problems is powered by Adaptavis® Adaptavis is a Business Performance Management and Transformation consultancy aimed at forward-thinking leaders, based in London UK. The company specialises in helping organisations to enhance operational efficiency, drive business growth, and navigate complex transformations. From strategy to execution, they focus on providing insights and practical solutions to improve the overall performance of businesses, ensuring they can adapt to changing market conditions and achieve sustainable success. Toby Corballis is a Partner at Adaptavis. You can find out more about their work by visiting: www.adaptavis.com Enjoy, Toby Corballis | — | ||||||
| 4/30/25 | Melanie Shufflebotham - Mapping the EV Charging Landscape | Melanie Shufflebotham, co-founder and COO of Zap-Map, the UK's leading app for electric vehicle (EV) drivers to locate charging stations and plan trips, shares Zap-Map's journey from a basic Google Map overlay in 2014 to a robust platform with live data, user reviews, and payment options. Zap-Map also supports businesses and local authorities with insights into EV charging trends to prepare for a sustainable, electrified future; Melanie Shufflebotham is the co-founder and COO of Zapmap, the UK's leading EV mapping app. Having worked in the space for over ten years, Melanie is an EV market expert, with deep knowledge of the charging market and EV data sets. As co-founder she developed the Zapmap app, products and initial revenue streams. Now, as Zapmap scales ready for the mass take-up of electric cars, she continues to be focused on making charging simple for EV drivers as well as providing data and insights to business & fleets to help them develop their electrified services. Zap-Map I hope you enjoy the show and if you have any comments or suggestions, please write to me at: toby@wickedproblems.fm. Wicked Problems is powered by Adaptavis® Adaptavis is a Business Performance Management and Transformation consultancy aimed at forward-thinking leaders, based in London UK. The company specialises in helping organisations to enhance operational efficiency, drive business growth, and navigate complex transformations. From strategy to execution, they focus on providing insights and practical solutions to improve the overall performance of businesses, ensuring they can adapt to changing market conditions and achieve sustainable success. Toby Corballis is a Partner at Adaptavis. You can find out more about their work by visiting: www.adaptavis.com Enjoy, Toby Corballis | — | ||||||
| 4/9/25 | S03E12: Vicky Edmonds - What's Really Stopping Drivers from Going Electric? | No description provided. | — | ||||||
| 4/2/25 | Jon Burdekin - Salary Sacrifice: The Secret to Affordable EVs? | Toby and Jon Burdekin dive into the challenges and opportunities of fleet electrification. They discuss the evolution of electric vehicle infrastructure, the growing role of salary sacrifice schemes in making EVs more accessible, and the misconceptions surrounding EV adoption. Jon shares insights on how businesses can smoothly transition their fleets while avoiding common pitfalls. Jon has 30 years' experience in the UK leasing and fleet finance industry, having previously worked for such major leasing companies as Alphabet GB Ltd and GE Capital Fleet Services. His 15-year career with Alphabet incorporated roles as Account Manager, Head of Account Management, and Head of Consulting Services. Client relationships that Jon had direct responsibility for included McDonald's, BOC, Shell, Oracle, Royal and Sun Alliance and the BBC. By managing such large vehicle fleets, he has gained extensive knowledge in helping clients transition to electric – incorporating all the component parts of that journey. A subject matter expert in the adoption of electric vehicles and salary sacrifice schemes, Jon led Alphabet's Electric Vehicle proposition, AlphaElectric, and is the accredited EV and salary sacrifice trainer for both the British Vehicle Rental and Leasing Association (BVRLA) and the Association of Fleet Professionals (AFP). Jon has also delivered EV training directly for such clients as LV=, Leaseplan, AA Drivetech, Arval, United Rental Group, SG Fleet, Athlon, Select Car Leasing, Volvo, Citygate Group, Holdcroft Group and Norton Way Motors. Delegate satisfaction rates consistently exceed 95% and Jon is able to demonstrate measurable improvements in EV confidence and knowledge of between 60% and 300%. Jon has run his own consultancy business since January 2019 with the aim of enhancing subject matter knowledge on all aspects of Salary Sacrifice and EV adoption, and helping clients educate their customers for the transition to 100% electric by 2030 (cars), or 2035 (LCVs). Jon on LinkedIn JB Consulting I hope you enjoy the show and if you have any comments or suggestions, please write to me at: toby@wickedproblems.fm. Wicked Problems is powered by Adaptavis® Adaptavis is a Business Performance Management and Transformation consultancy aimed at forward-thinking leaders, based in London UK. The company specialises in helping organisations to enhance operational efficiency, drive business growth, and navigate complex transformations. From strategy to execution, they focus on providing insights and practical solutions to improve the overall performance of businesses, ensuring they can adapt to changing market conditions and achieve sustainable success. Toby Corballis is a Partner at Adaptavis. You can find out more about their work by visiting: www.adaptavis.com Enjoy, Toby Corballis | — | ||||||
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| 3/19/25 | Neill Emmett - Are Motorway Service Stations the Key to EV Success? | Toby speaks with Neill Emmett, Global Marketing & Brand Director at Gilbarco Veeder-Root, a company with a 160-year legacy in refueling and energy solutions. Now leading the EV transition, Gilbarco's Konect provides turnkey solutions for fuel retailers adapting to electric charging. Neill shares insights on seamless EV infrastructure, retail profitability, and the future of fuel stations in the electrified world. Neill Emmett is the Global Marketing and Brand Director at Konect, a subsidiary of Gilbarco Veeder-Root. He has over 25 years of experience leading award-winning campaigns in vehicle electrification and financial services. Known for strategic expertise and team empowerment, he joined Konect to redefine EV charging infrastructure delivery. Konect provides a turnkey electric vehicle (EV) charging infrastructure ecosystem, enabling seamless integration with existing fuelling, payment, and service offerings. Links: Konect Product Konect Solution I hope you enjoy the show and if you have any comments or suggestions, please write to me at: toby@wickedproblems.fm. Wicked Problems is powered by Adaptavis® Adaptavis is a Business Performance Management and Transformation consultancy aimed at forward-thinking leaders, based in London UK. The company specialises in helping organisations to enhance operational efficiency, drive business growth, and navigate complex transformations. From strategy to execution, they focus on providing insights and practical solutions to improve the overall performance of businesses, ensuring they can adapt to changing market conditions and achieve sustainable success. Toby Corballis is a Partner at Adaptavis. You can find out more about their work by visiting: www.adaptavis.com Enjoy, Toby Corballis | — | ||||||
| 3/5/25 | Tom Hurst: Will EV Charging Keep Up? The Future of Ultra-Rapid Charging | No description provided. | — | ||||||
| 2/19/25 | George Symes: 🚨 Can Emergency Vehicles Go Electric? 🚓⚡ | Toby speaks with George Symes, founder of Evaluate Strategy, a consultancy specialising in decarbonising complex fleets. With over 15 years in transport and infrastructure consulting, George shares insights on the challenges and opportunities of electrifying emergency services, rental fleets, and logistics companies. From the UK's ZEV mandate to fleet telematics, this discussion dives into the future of sustainable mobility. George runs EValuate Strategy Consulting, helping complex fleets to decarbonise. These fleets include emergency services, and shared mobility operators such as car rental, car sharing and e-scooter operators. Typically, they are characterised by unpredictable and "spikey" demand, critical services and a "many-to-one" relationship between the drivers and vehicles. George has over 15 years strategy consulting experience in the infrastructure, automotive and mobility industries, with experience across fleet and charging infrastructure in the UK, mainland Europe and Australia. He has diverse experience within new mobility in both advisory and operational roles: with Neuron Mobility (e-scooter and e-bike sharing), Zipcar (car and van sharing) and Avis. Prior to EValuate he worked at GrainCorp and KPMG, focused on infrastructure, transport and energy clients. Links: Evaluate Strategy: www.evaluatestrategy.com George's LinkedIn profile: www.linkedin.com/in/georgesymes I hope you enjoy the show and if you have any comments or suggestions, please write to me at: toby@wickedproblems.fm. Wicked Problems is powered by Adaptavis® Adaptavis is a Business Performance Management and Transformation consultancy aimed at forward-thinking leaders, based in London UK. The company specialises in helping organisations to enhance operational efficiency, drive business growth, and navigate complex transformations. From strategy to execution, they focus on providing insights and practical solutions to improve the overall performance of businesses, ensuring they can adapt to changing market conditions and achieve sustainable success. Toby Corballis is a Partner at Adaptavis. You can find out more about their work by visiting: www.adaptavis.com Enjoy, Toby Corballis | — | ||||||
| 2/5/25 | Matthew Lumsden - How Connected Energy is Giving EV Batteries a Second Life | Matthew Lumsden, CEO of Connected Energy, discusses how his company repurposes second-life EV batteries for energy storage solutions. Connected Energy, founded in 2013, emerged from an EV charging project that highlighted grid limitations. By working with Renault and securing investments from Volvo Energy and Caterpillar, they've created an innovative approach to sustainable energy. Matthew shares insights into battery sourcing, quality control, and the future of energy storage. Matthew has worked in the renewable energy and clean tech sector since 2000 when he joined energy consultancy, TNEI. He then established an electric vehicle related consultancy in 2009 where he was responsible for delivering several major EV trails, charging infrastructure roll outs, V2G trials and strategies for major industry players. Connected Energy was born out of the insight and knowledge gained in the EV industry and the challenges facing OEMs around electric vehicle batteries. Combining the worlds of energy storage, electric vehicles and the circular economy, the company commercialised its innovative E-STOR system which is now in operation at businesses across the UK and in Europe. The company is now scaling up in response to the growing availability of second life EV batteries and is developing utility scale battery energy storage sites. Connected Energy I hope you enjoy the show and if you have any comments or suggestions, please write to me at: toby@wickedproblems.fm. Wicked Problems is powered by Adaptavis® Adaptavis is a Business Performance Management and Transformation consultancy aimed at forward-thinking leaders, based in London UK. The company specialises in helping organisations to enhance operational efficiency, drive business growth, and navigate complex transformations. From strategy to execution, they focus on providing insights and practical solutions to improve the overall performance of businesses, ensuring they can adapt to changing market conditions and achieve sustainable success. Toby Corballis is a Partner at Adaptavis. You can find out more about their work by visiting: www.adaptavis.com Enjoy, Toby Corballis | — | ||||||
| 1/7/25 | Linda Grave - What's Next for Electric Vehicles? | Linda Grave, founder of EV Driver, discusses her journey from renewable energy to pioneering the EV charging sector. She shares how she built and sold a successful charging network, her passion for user-friendly EV solutions, and the importance of interoperability. Linda offers insights on industry challenges, innovations like battery storage and solar PV integration, and promotes her upcoming EVEX 2025 event, aimed at showcasing the future of electric vehicles and renewable energy technologies. Linda Grave is an entrepreneur who has built successful companies within the renewable energy and EV sectors over an 18-year period, with a wealth of experience in building successful EV Charging networks. Linda is focused on business growth and development within the EV sector. In 2016 she started to build the EV Driver network of public charge points in the East of England, with an emphasis on providing an easy access PAYG network for all to use. She sold the network in January 2020 to allow her to focus on helping others create the best user-friendly EV charging solutions. Linda is a pioneer in EV roaming and interoperability in the UK, passionate about ensuring the barriers to access are lowered and that customer satisfaction is paramount. EV Driver Linda on LinkedIn EVEX 2025 Recognised as one of the Top Women in EV 2022 Awarded one of the prestigious EV Champion awards 2022 by Green Fleet I hope you enjoy the show and if you have any comments or suggestions, please write to me at: toby@wickedproblems.fm. Wicked Problems is powered by Adaptavis® Adaptavis is a Business Performance Management and Transformation consultancy aimed at forward-thinking leaders, based in London UK. The company specialises in helping organisations to enhance operational efficiency, drive business growth, and navigate complex transformations. From strategy to execution, they focus on providing insights and practical solutions to improve the overall performance of businesses, ensuring they can adapt to changing market conditions and achieve sustainable success. Toby Corballis is a Partner at Adaptavis. You can find out more about their work by visiting: www.adaptavis.com Enjoy, Toby Corballis | — | ||||||
| 12/23/24 | Niall Riddell - Why EV Drivers Hate Public Charging (And How PAUA is Solving It!) | No description provided. | — | ||||||
| 12/11/24 | Dan Caesar - Clearing the Air: Combating Misinformation in Clean Energy | We dive into the critical role of truth and clarity in the world of clean energy and technology. Join us as we explore the myths and misconceptions surrounding electric vehicles, renewable energy, and sustainable living. Dan Caesar, CTO and presenter of the Fully Charged Show discusses how misinformation impacts progress and what we can do to empower communities with facts, inspire action, and drive change. Whether you're an EV enthusiast or simply curious about the truth behind the headlines, this episode is packed with insights to charge your mind and fuel your understanding. After more than two decades of advocating for 'cleaner technologies', Dan has driven electric since 2015 and has led the Fully Charged Show for 7 years. A passionate promoter of electric vehicles of all shapes and sizes, and home energy tech too, Dan has played a transformational role in developing the Fully Charged Show on YouTube, pioneering its exhibition programme, expanding its 'Everything Electric' offering and recently launching Electric Vehicles UK. Passionate about products that can tackle air pollution and climate breakdown, Dan is practical, that it is in fact, better tech that will inspire the most change. Dan has been a champion of cleaner technologies for over two decades. Since 2015, he's driven electric and, for the last seven years, led the Fully Charged Show. As CEO and presenter of Fully Charged, the world's no.1 clean energy and electric vehicle show, Dan's mission is to inform, educate, and inspire millions globally on the benefits of cleaner energy and transport. A fervent advocate for electric vehicles and home energy tech, Dan has transformed the Fully Charged Show on YouTube, pioneered its exhibitions, expanded its 'Everything Electric' range, and recently launched Electric Vehicles UK. Dan has conceived and delivered multiple groundbreaking projects like Fully Charged LIVE, Stop Burning Stuff, Zero Carbon Kitchen, and the Renewables Roadshow. These initiatives have attracted a loyal audience of over 2.5 million YouTube viewers, 3-5 million episode views per month, over 1 million subscribers, and 100k+ attendees. Passionate about tackling air pollution and climate breakdown, Dan believes better tech drives the most change. Dan has collaborated with clients and partners like Ceres Power, Solar Media, Accelerating Clean Technologies, and the Department of Energy & Climate Change. Fully Charged YouTube Channel Fully Charged Website Everything Electric Electric Vehicles UK Follow Fully Charged on Twitter I hope you enjoy the show and if you have any comments or suggestions, please write to me at: toby@wickedproblems.fm. Wicked Problems is powered by Adaptavis® Adaptavis is a Business Performance Management and Transformation consultancy aimed at forward-thinking leaders, based in London UK. The company specialises in helping organisations to enhance operational efficiency, drive business growth, and navigate complex transformations. From strategy to execution, they focus on providing insights and practical solutions to improve the overall performance of businesses, ensuring they can adapt to changing market conditions and achieve sustainable success. Toby Corballis is a Partner at Adaptavis. You can find out more about their work by visiting: www.adaptavis.com Enjoy, Toby Corballis | — | ||||||
| 11/27/24 | Euan McTurk - Battery Breakthroughs: Debunking Electric Vehicle Myths | Battery chemist and founder of Plug Life Television, Dr. Euan McTurk, uncovers the facts behind EV batteries, from ethical sourcing and recycling to cutting-edge technology that's driving down costs and boosting range. Discover why EV fires are rare, how new charging methods can extend battery life, and what the latest advancements mean for the future of small, powerful, and sustainable cars. Dr Euan McTurk is a Consultant Battery Electrochemist who has been working on - and driving - electric vehicles since 2009. Having worked on next-generation cell chemistries during his PhD at the University of Oxford, developed ways to study how electric vehicle cells fail and how to stop them failing (at WMG*, University of Warwick) and built up a state-of-the-art 200 kW battery test facility in Edinburgh, Euan founded Plug Life Consulting, which provides technical, strategic and public outreach services to projects involving battery electrochemistry, electric vehicles, energy storage systems and charging infrastructure. Euan is also the creator of Plug Life Television, a YouTube channel on batteries and EVs that explains complex electrochemistry in a way that anyone can understand and busts common myths and misconceptions about electric vehicles. *Warwick Manufacturing Group LinkedIn: Euan McTurk www.pluglifetelevision.co.uk I hope you enjoy the show and if you have any comments or suggestions, please write to me at: toby@wickedproblems.fm. Adaptavis is a Business Performance Management and Transformation consultancy aimed at forward-thinking leaders, based in London UK. The company specialises in helping organisations to enhance operational efficiency, drive business growth, and navigate complex transformations. From strategy to execution, they focus on providing insights and practical solutions to improve the overall performance of businesses, ensuring they can adapt to changing market conditions and achieve sustainable success. Toby Corballis is a Partner at Adaptavis. You can find out more about their work by visiting: www.adaptavis.com Enjoy, Toby Corballis | — | ||||||
| 11/13/24 | Sam Clarke: Breaking Records, Debunking Myths, and the Future of Electric Vehicle Charging | About the episode: EV industry pioneer Sam Clarke, a record-holding entrepreneur with over two decades in electric mobility shares his journey from importing electric motorbikes in the early 2000s to founding a zero-emissions logistics company and advising on national EV infrastructure. We discuss debunking myths around electric vehicles and explore how the concept of 'grazing' can reset our expectations of electric vehicle charging. Guest Name: Sam Clarke Sam Clarke is a life-long entrepreneur, industry advisor, EV owner/driver for over 20 years and a multiple Guinness World Record Holder for EV driving. His EV journey started back in 2002 with electric motorbikes before founding a zero-emission logistics firm (Gnewt) which he sold to John Menzies Plc in 2017. He now works on national charging infrastructure needs for GRIDSERVE in particular leading on the £100M+ Government funded (ZEHID) eHGV Electric Freightway Project. He is also a founding member of The EV Café webinar and news channel. In 2015, Sam was a Great British Entrepreneur's Award winner. By 2022 he was made a GreenFleet EV Champion for services to the industry and in 2024 he was voted #1 in the Motor Transport Power Players 2 list and #14 in the greenfleet.net 1 top 100 most Influential list. He also holds two Guinness World Records for the longest distances ever driven in an electric car and van on a single charge 7 (569 and 311 miles respectively). In 2009 he founded the all-electric last-mile logistics business Gnewt which subsequently won multiple awards nationally and globally and was acquired by John Menzies Plc in 2017. During his tenure, he created the UK's largest fully electric commercial fleet, the largest privately-owned smart charging infrastructure and UK's most advanced private V2G (Vehicle to Grid) network. With Sam at the helm, the business was able to deliver over 10 million parcels in its first 10 years of trading 3, mainly in Central London, courtesy of a trail-blazing fully zero-emission fleet, the first of its kind anywhere in the UK. Most recently, Sam has extended his role from Board advisor at GRIDSERVE to become their Chief Vehicle Officer 4. His role is to drive forward mass uptake of electric vehicles through the creation of a net-zero EV leasing division, commercial charging infrastructure build-outs and support the nationwide roll out of high-powered Electric Forecourts and upgrade of the GRIDSERVE Electric Highway network that resides on 85% of the service stations nationally. In 2023 he led the successful bid for a £100M+ Innovate UK Government fund (ZEHID 6) whose purpose is to roll out eHGV charging infrastructure nationwide, the second largest award ever issued by Innovate UK to private enterprise. Sam is a high-profile member of the EV community, a regular public speaker for the industry and has previously been invited to speak at the Transport Select Committee in Westminster and at the European Commission in Brussels. He is also a founding member and Company Director/Shareholder of The EV Café Ltd 5. which is a popular webinar series discussing all aspects of EV adoption on regular weekly and monthly sessions. The EV Café has a number of high-profile sectoral sponsors including companies such as, but not limited to, The AA, Europcar, Bridgestone and Webfleet. Links: LinkedIn: Sam Clarke www.gridserve.com I hope you enjoy the show and if you have any comments or suggestions, please write to me at: toby@wickedproblems.fm. About Adaptavis Adaptavis is a Business Performance Management and Transformation consultancy aimed at forward-thinking leaders, based in London UK. The company specialises in helping organisations to enhance operational efficiency, drive business growth, and navigate complex transformations. From strategy to execution, they focus on providing insights and practical solutions to improve the overall performance of businesses, ensuring they can adapt to changing market conditions and achieve sustainable success. Toby Corballis is a Partner at Adaptavis. You can find out more about their work by visiting: www.adaptavis.com Enjoy, Toby Corballis | — | ||||||
| 10/30/24 | Jordan Brompton: Electric vehicles, sustainable energy independence, and preparing for the zombie apocalypse | About the episode: Jordan Brompton of myenergi explores the evolving challenges and opportunities in the electric vehicle industry, focusing on sustainability, resilience, and how she's preparing for a potential zombie uprising! Myenergi is a provider of Home EV chargers, solar PV systems, and Battery Energy Storage Systems (BESS) - or, as Jordan says, Home Energy Management Systems (HEMS). Jordan talks about her journey to setting up one of the most successful HEMS companies in the UK (with cofounder Lee Sutton) and shares insights about the industry, with a couple of EV myths busted into the deal. Join us as we discuss how companies are navigating economic hurdles and accelerating the journey toward a net-zero future. Guest Name: Jordan Brompton Business leader, tech entrepreneur and sustainable investor, Jordan Brompton is the co-founder and CMO of myenergi – a global leader in eco-smart home energy technology. Alongside forging fundamental business relationships, Jordan is responsible for driving the day-to-day corporate strategy and fuelling long-term international expansion. With the ambition of leaving the planet in a better place than she found it, Jordan has been presented with a number of prestigious awards and accolades for her pioneering work. Alongside being crowned Great British Entrepreneur of the Year, she was named in the TE100, the Stonehage Fleming XV, the Top 10 Women in Energy and took home gold as EY Entrepreneur of the Year (North). Never one to sit still, she became a published author with her debut book 'Sparki and the journey to Earth', which aims to educate children about the importance of working towards a greener future. Links: LinkedIn: Jordan Brompton www.myenergi.com I hope you enjoy the show and if you have any comments or suggestions please write to me at: tc@wickedproblems.fm. Enjoy, Toby Corballis | — | ||||||
| 4/17/24 | Ali Nicholl: Decentralised data distribution: sustainability, impact, and resilience for the future of humanity and the environment. | About the episode: How can businesses share data to enable them to collaborate effectively whilst still retaining control of their data? Ali Nicholl at IOTICS thinks his company has the answer. Guest Name: Ali Nicholl Ali Nicholl is part of IOTICS' founding team and IOTICS' Head of Engagement, working across transport, logistics, utilities, the built environment, and defence, focusing on interoperability of IT & OT and digital cooperation across enterprise boundaries. Deploying decentralised, federated approaches that leverage semantics, selective sharing of data and connected digital twins. Ali is actively working on projects supporting the co-creation of transformative services and solutions at the intersection of market sectors and industries – with an interest in ESG, sustainability, and essential sharing networks. Ali also represents IOTICS within industry and academic initiatives such as TechUK's Digital Twin Working Group, Cranfield University's Industry Advisory Board and, as Co-Chair, on the DT Hub Community Council. Ali is passionate about enabling and empowering individuals and organisations to use trusted interoperability to unlock the value of their data assets to meet today's business challenges, with the future flexibility to be ready for as-yet-undefined technology and needs. The opportunities presented by enabling programmatic discovery, data sharing and interaction must be married with a holistic understanding to unify technical and business benefits. Ali's skills lie in taking a view across technical and sector landscapes to give confidence to those taking their first steps and to reflect impacts for the greater good. Links: LinkedIn: Ali Nicholl IOTICS.com I hope you enjoy the show and if you have any comments or suggestions please write to me at: tc@wickedproblems.fm. Enjoy, Toby Corballis | — | ||||||
| 2/7/24 | Professor Herman Russchenberg: Innovation, Business Strategies, Addressing the Climate Emergency, and the Scientific Perspective! | About the episode: The National Oceanic and Atmospheric Administration in the US called last year the hottest on record "by far". During the year we saw many climate-related catastrophes – from large scale fires to unprecedented flooding. And yet, for some, the science of climate change is controversial. Many claim that even climate scientists don't believe it can be attributed to anthropogenic actions. To understand what climate scientists really believe, we thought we'd speak with one. Professor Russchenberg leads the Climate Institute at the Technical University of Delft and is the scientific director of the national Ruisdael Observatory, both in the Netherlands, an apt choice given that roughly one third of the Netherlands lies below sea level (the lowest being 6.7 metres below) and, so, rising sea levels are an issue. In this episode, Professor Russchenberg and Toby Corballis discuss what businesses can do, the role of technology in mitigating some of the worst effects, why we're seeing recent events, the warming of the oceans, and where we're headed. Importantly, we ask what role business can play in helping to mitigate some of the worst effects of climate change. Guest Name: Professor Herman Russchenberg With decades of industry experience, Andrew Gordon-Brooks has built his career across Telco, Finance & Media with both global enterprises and early stage startups. Holding a variety of leadership & executive level positions; including building a global engineering team for a LinkedIn top 25 startup, Andrew is currently Chief Operations Officer for Secure Delivery, a firm spec, a founder member of the OWASP Education and Training Committee, and a key contributor to the OWASP Application Security Curriculum Project. Guest Profile: Professor Russchenberg is a full professor in Atmospheric Remote Sensing and head of the Department of Geoscience and Remote Sensing at the Technical University, Delft, in the Netherlands. Since 202, he is the TU Delft vice rector magnificus for climate action. As well as leading the TU Delft Climate Institute, he is the Scientific Director of the national Ruisdael Observatory. His research themes are: Climate change: the role of clouds, rainfall and aerosols in the climate system Measuring the atmosphere Climate engineering Nowcasting rainfall Links: Find out about the work that Professor Russchenberg is doing: https://www.tudelft.nl/en/ceg/about-faculty/departments/geoscience-remote-sensing https://ruisdael-observatory.nl/ Calculate your travel footprint using one of the following: https://www.goclimate.com/travel-calculator https://www.carbonfootprint.com/calculator.aspx https://greentripper.org/ I hope you enjoy the show and if you have any comments or suggestions please write to me at: tc@wickedproblems.fm. Enjoy, Toby Corballis | — | ||||||
| 12/6/23 | Product Quality Matters with Andrew Gordon-Brooks | As we increasingly connect our devices and our lives to the online world, product security and quality become ever more important. In this episode Toby is joined by Andrew Gordon-Brooks, COO of Secure Delivery, a firm specialising in providing security improvement programmes for software engineers, product managers and leadership. Andrew is also a founding member of the OWASP Education and Training Committee, and a key contributor to the OWASP Application Security Curriculum Project, whose goal is to produce a standard Application Security curriculum across academia and industry. About Andrew: With decades of industry experience, Andrew Gordon-Brooks has built his career across Telco, Finance & Media with both global enterprises and early stage startups. Holding a variety of leadership & executive level positions; including building a global engineering team for a LinkedIn top 25 startup, Andrew is currently Chief Operations Officer for Secure Delivery, a firm spec, a founder member of the OWASP Education and Training Committee, and a key contributor to the OWASP Application Security Curriculum Project. Links: https://securedelivery.io https://owasp.org https://productqualitymatters.com/ I hope you enjoy the show and if you have any comments or suggestions please write to me at: tc@wickedproblems.fm. Enjoy, Toby | — | ||||||
| 11/22/23 | Sean Jacob: Tailwinds of transformation: How grounded dreams can teach us valuable lessons | In this episode, we dive into the incredible journey of Sean Jacob, whose impressive career spans across multiple sectors, from Defence to Commercial, Aviation to Finance, both in the UK and internationally. With an exceptional ability to bridge the gap between business strategy and technology, Sean has been the driving force behind numerous successful projects, programmes, and transformations. Sean's career would be the envy of many, with roles as Vice President, Operations for L3 Commercial Training Services, Programme Director for the AA Group Plc, and senior-level leadership roles for high-profile organisations such as Unilever, Orange, nPower, O2, The World Bank, T-Mobile, and Compaq. When given the opportunity to invest in and manage a commercial flight school, Sean embraced it with open arms. After all, he had transformed the work processes and infrastructures of major organisations, worked with exciting start-ups, and even taken a company into the Sunday Times Fast Track 100. Enthusiastically, he set about bringing these skills to bear on a company that appeared to be doing well, had competent and enthusiastic people working for it, and would benefit from someone with considerable commercial experience taking the reins, helping the team work more effectively and creating a company set for success. But that's not what happened… In this episode, we examine the intriguing story behind a slew of negative headlines in May 2023 following the collapse of Shoreham's FTA flight school. As Steven Bartlett says, "FAILURE IS FEEDBACK, FEEDBACK IS KNOWLEDGE AND KNOWLEDGE IS POWER". Don't miss out on the insights and wisdom Sean has to share from his past successes and, yes, this one failure which contains salutary lessons for us all. LINKS: Sean speaking at Vistage Steven Bartlett on the power of Failure to teach us lessons | — | ||||||
| 11/15/23 | We're pivoting! News About Wicked Problems | Toby explains how the podcast will change in the coming months to focus more on business. The past few years have seen more than their fair share of challenges for the business environment. An enormous number of businesses are feeling the squeeze and, as a result, looking for ways to increase capacity, capability, and production. At Wicked Problems, we've been helping businesses to do exactly that for years, so we thought it would be good to create a series that helps you solve those problems. We hope you enjoy the new format and look forward to seeing you on the first of the new episodes in a couple of weeks' time. | — | ||||||
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