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Recent episodes
The Entropy Era: AI, Gen Z, and Why Partnership Is the Only Way Forward with Matt Poepsel
Jun 2, 2026
Unknown duration
The Psychology of Swag: Quality Signals Value
May 11, 2026
Unknown duration
Pivoting Through Crisis and Democratizing Photography with Rob Eyler
May 5, 2026
Unknown duration
The Psychology of Swag: The Unboxing Experience
May 4, 2026
Unknown duration
The Psychology of Swag: From Transaction to Transformation
Apr 27, 2026
28m 57s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/2/26 | ![]() The Entropy Era: AI, Gen Z, and Why Partnership Is the Only Way Forward with Matt Poepsel | In this episode of Working Forward, Jason Cochran sits down with Matt Poepsel, SVP of Workforce and Talent at The Predictive Index and author of multiple books on talent optimization, to explore what happens when AI disruption, generational shifts, and organizational entropy collide. Matt introduces the concept of entropy in the workplace, the natural tendency of systems to descend toward disorder, and explains why fear-driven leadership only accelerates the breakdown. They dig into why 75 percent of Gen Z workers are interested in entrepreneurship, how AI is simultaneously creating opportunity and eroding foundational skills, and why the employer-employee relationship needs a return to mutuality. Matt makes the case that partnership, not power, is the only sustainable path forward, and that leaders who practice active listening, make concessions, and invest in adaptive skills will be the ones who hold their organizations together through the turbulence ahead. Additional Resources: Connect with Matt on LinkedIn: https://www.linkedin.com/in/mattpoepsel/ Watch the Working Forward Podcast on YouTube! Connect with Jason on LinkedIn: https://www.linkedin.com/in/jason-d-cochran/ Follow PeopleForward Network on LinkedIn: https://www.linkedin.com/company/peopleforward-network/ Learn more about PeopleForward Network: https://peopleforwardnetwork.com/ Key Takeaways: Entropy is the silent force pulling organizations apart; without intentional leadership, trust and commitment naturally erode over time. 75 percent of Gen Z workers are interested in entrepreneurship, largely because AI has made it easier than ever to start something on your own. The pendulum of power between employers and employees swings in cycles; leaders who squeeze talent during downturns will pay for it when the market opens back up. AI is not just displacing tasks but eroding the foundational adaptive skills that those tasks used to quietly build, and leaders need to protect that development. Mutuality, the practice of genuine partnership between employers and employees, is the antidote to the fear and self-interest that drive organizational breakdown. The pace of technological change is only accelerating; leaders who bet against AI's capabilities in their industry are making a short-sighted gamble. | — | ||||||
| 5/11/26 | ![]() The Psychology of Swag: Quality Signals Value | What makes something feel premium the second it lands in your hands? Eric and Crissy unpack the hidden psychology of quality and why people make instant judgments about products based on weight, texture, stitching, materials, and fit-for-purpose design. From cashmere pashminas for executives to fleece-lined scarves for sports fans, Crissy shares story after story showing that quality is not just about price. It is about context, emotion, usability, and how a product makes someone feel in a specific moment. Together, they explore why the wrong "premium" item can fall flat, why cheap bags and apparel can quietly damage your brand, and how thoughtful details can turn a simple giveaway into someone's favorite thing. If you lead a brand, plan events, or want your merch to actually mean something, this conversation will change how you think about quality, value, and lasting impact. Additional Resources: Learn how to build your strategy to swag! Connect with Crissy on LinkedIn Learn more about Robertson Marketing Connect with Eric on LinkedIn Subscribe to PFN's YouTube for more insights like this! Follow PeopleForward Network on LinkedIn Learn more about PeopleForward Network Key Takeaways: Quality judgments happen almost instantly through the senses. Weight, texture, seams, and materials shape perceived value. Premium only works when it fits the moment. Cheap bags and apparel can damage brand trust. Favorite products balance quality, utility, and budget. | — | ||||||
| 5/5/26 | ![]() Pivoting Through Crisis and Democratizing Photography with Rob Eyler | In this episode of Working Forward, Jason Cochran sits down with Rob Eyler, CEO and co-founder of Capturely, a photography platform that deploys vetted photographers for professional headshots at scale. Rob shares how he co-founded Capturely in 2019, landed LinkedIn and Facebook as early clients, then watched revenue drop to zero when COVID hit. After two difficult years of pivoting into product photography and video, the team finally launched virtual headshots in 2024, allowing anyone with a phone and a window to get studio-quality headshots in minutes with a real photographer controlling their camera remotely. Rob discusses Capturely's vision to democratize photography by building the world's first agentic AI photographer, where human creatives move up the complexity chain rather than getting replaced. He also shares why vision and communication are the two most important tools for leading through change, how routine check-ins at every level prevent teams from filling silence with fear, and why genuine human connection remains the connective tissue of effective teams, even in fully remote environments. Additional Resources: Connect with Rob on LinkedIn: https://www.linkedin.com/in/rob-eyler/ Learn more about Capturely: https://www.capturely.com Watch the Working Forward Podcast on YouTube: http://www.youtube.com/@Jason.Cochran Connect with Jason on LinkedIn: https://www.linkedin.com/in/jason-d-cochran/ Follow PeopleForward Network on LinkedIn: https://www.linkedin.com/company/peopleforward-network/ Learn more about PeopleForward Network: https://peopleforwardnetwork.com/ Key Takeaways: Staying obsessed with your customer can reveal pivots hiding in plain sight, even when survival mode makes them easy to miss. AI will elevate creatives rather than replace them by automating routine tasks and moving human talent up the complexity chain. Vision and communication are the two most critical tools for leading teams through uncertainty and change. Consistency in habits, communication, and personal development will always outperform occasional great moments. Genuine human connection is the connective tissue that holds remote and distributed teams together. | — | ||||||
| 5/4/26 | ![]() The Psychology of Swag: The Unboxing Experience | What makes an unboxing moment feel unforgettable and why are so many companies still getting it wrong? 📦 Eric and Crissy unpack the psychology behind anticipation, belonging, curiosity, and emotional connection, and why the moments before someone opens a box can be just as powerful as what is inside. From new hire kits to influencer campaigns, Crissy shares why packaging is never separate from the gift. It is the experience, the signal, and the story all at once. Together, they explore how thoughtful unboxing can build brand love, strengthen employee connection, and create meaningful moments people actually want to share. For leaders looking to elevate onboarding, customer experience, or branded merchandise strategy, this conversation is full of practical insight and fresh perspective. Additional Resources: Learn how to build your strategy to swag! Connect with Crissy on LinkedIn Learn more about Robertson Marketing Connect with Eric on LinkedIn Subscribe to PFN's YouTube for more insights like this! Follow PeopleForward Network on LinkedIn Learn more about PeopleForward Network Key Takeaways: Anticipation makes unboxing emotionally powerful. Packaging shapes meaning before products are revealed. Curiosity is a powerful driver of action. Personalization strengthens belonging and brand connection. Great unboxing turns moments into earned media. | — | ||||||
| 4/27/26 | ![]() The Psychology of Swag: From Transaction to Transformation✨ | merchandise programsprocurement+3 | Crissy | Robertson MarketingPeopleForward Network | — | swagprocurement+5 | — | 28m 57s | |
| 4/20/26 | ![]() The Psychology of Swag: The $6 Billion Waste Problem✨ | promotional productsbranding+4 | Crissy | Robertson MarketingPeopleForward Network | — | swagpromotional waste+5 | — | 28m 47s | |
| 4/13/26 | ![]() The Psychology of Swag: Why We Keep What We Keep✨ | psychology of swagbrand loyalty+4 | Crissy | Robertson MarketingPeopleForward Network | — | branded merchandiseemotional connection+5 | — | 35m 08s | |
| 4/7/26 | ![]() Building Real AI Value with Wes Bender and Mikey Ames✨ | AI valueleadership+3 | Wes BenderMikey Ames | Admired LeadershipPeopleForward Network | — | AIleadership coach+3 | — | 1h 21m 31s | |
| 4/6/26 | ![]() Introducing The Psychology of Swag: A New Series on Working Forward✨ | branded merchandisecompany culture+3 | Crissy Manwaring | PeopleForward NetworkRobertson Marketing | — | swagbranded items+3 | — | 9m 58s | |
| 3/3/26 | ![]() Creating Practical AI Strategies with Beth White✨ | AI strategiesbusiness adoption+4 | Beth White | MeBeBotPeopleForward Network+2 | — | AI adoptionbusiness imperative+5 | — | 1h 03m 40s | |
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| 2/3/26 | ![]() Reimagining Company Values for Modern Times With Steve Sorenson and Jordan Lindstrom✨ | company culturevalues+4 | Steve SorensenJordan Lindstrom | JohnsonvillePeopleForward Network+2 | — | company valuesculture+4 | — | 1h 13m 16s | |
| 1/6/26 | ![]() Reimagining Marketing in the Age of AI with Tanya and Tony Thorson✨ | marketingAI+5 | Tanya ThorsonTony Thorson | PeopleForward NetworkLinkedIn+3 | — | marketing psychologyAI+5 | — | 53m 33s | |
| 12/17/25 | ![]() Community Conversation: Leading Well Starts with Living Well✨ | workplace wellnessleadership+4 | Nikki Lewallen GregoryJason Cochran | PeopleForward Network | — | wellnessleadership+4 | — | 24m 11s | |
| 12/10/25 | ![]() Community Conversation: Not Just A Job: Helping People Find Purpose In Their Work✨ | purposeful workAI disruption+3 | — | PeopleForward Network | — | purposeAI+5 | — | 28m 32s | |
| 12/2/25 | ![]() Panel Event: AI Strategy with a Purpose with Beth White & Vince Freeman | In this conversation, AI leaders Beth White and Vince Freeman break down what is actually happening inside companies as they attempt to adopt AI. They explore why so many pilots fall short, how individual employees are often ahead of organizational strategies, and why success depends less on tools and more on mindset, literacy, and culture. They share practical insights on building AI strategy with purpose, including who should be involved, how to identify the right problems to automate, and why HR plays a critical role in workforce transformation. The discussion highlights the importance of empowering people, creating trust, and moving beyond traditional cost metrics to understand where AI creates the most value. Additional Resources: Connect with Beth on LinkedIn: https://www.linkedin.com/in/whitebeth/ Connect with Vince on LinkedIn: https://www.linkedin.com/in/vince-freeman-55ba152/ Join the PFN Community! Watch the Working Forward Podcast on YouTube! Connect with Jason on LinkedIn: https://www.linkedin.com/in/jason-d-cochran/ Follow PeopleForward Network on LinkedIn: https://www.linkedin.com/company/peopleforward-network/posts/?feedView=all Learn more about PeopleForward Network: https://peopleforwardnetwork.com/ Key Takeaways: Most AI pilots fail because companies jump in without clear goals or realistic timelines. Smaller, focused use cases with the right tools lead to faster wins. Real impact is in operational efficiency, not just sales or revenue. Adoption improves when employees trust the process and see how AI helps their role. Success should measure productivity, agility, and growth, not just cost savings. | — | ||||||
| 11/26/25 | ![]() Community Conversation: Purpose Over Profit - Reimagining Success | What if chasing profit is actually killing your team's potential? 🎯 Nikki and Jason unpack one of PeopleForward Network's most powerful culture codes: Purpose Over Profit. They explore what happens when teams stop measuring success in dollars and start designing work around meaning, strengths, and alignment. From sharing candid team experiences, like skipping 4:30 AM workouts for midday movement guilt-free, to building a results-first, flexibility-driven culture, this episode challenges leaders to rethink how we define and pursue success 🧭. Whether you're climbing the ladder, leading others, or reevaluating your own path, this conversation is packed with stories and strategies to help you shift focus from hustle to heart ❤️. It's not just about how much you earn, it's about how deeply your work matters. Additional Resources: Join the PFN Community! Connect with Nikki on LinkedIn Connect with Jason on LinkedIn Follow PeopleForward Network on LinkedIn Learn more about PeopleForward Network Key Takeaways: Purpose fuels performance more than profit ever will. Work-life integration drives meaningful work culture. Great leaders connect roles to individual purpose. Team alignment requires clear, shared outcomes. Purpose evolves through life's changing seasons. | — | ||||||
| 11/4/25 | ![]() Real Change, Real Results: Scaling Businesses and People with AI featuring Micah Remley | this conversation, Micah Remley, CEO of Robin, shares insights on the importance of unplugging from technology, the art and science of building great teams, and the impact of AI on the workplace. He discusses the challenges of remote work, the necessity of embracing adversity, and the role of HR in shaping AI strategies. The conversation emphasizes the value of in-person interactions and the need for balance in hybrid work environments, highlighting the importance of community and connection in achieving personal and professional growth. Additional Resources: Connect with Micah on LinkedIn: https://www.linkedin.com/in/micah-remley-b6430740/ Join the PFN Community! Watch the Working Forward Podcast on YouTube! Connect with Jason on LinkedIn: https://www.linkedin.com/in/jason-d-cochran/ Follow PeopleForward Network on LinkedIn: https://www.linkedin.com/company/peopleforward-network/posts/?feedView=all Learn more about PeopleForward Network: https://peopleforwardnetwork.com/ Key Takeaways: Unplugging from technology can lead to better balance and perspective. Building great teams requires intentionality and understanding of situational needs. Remote work has led to lower happiness levels among employees despite higher engagement. Embracing adversity is essential for personal and professional growth. AI is transforming the workplace, but it requires adaptation and learning. | — | ||||||
| 10/22/25 | ![]() Community Conversation: Hell Yes Energy: Making bold choices that align with your purpose | Ever been stuck in a "meh" moment, unsure if it's a yes or a no? 😬 Nikki and Jason dive into a fun, fired-up convo about making bold, aligned decisions, personally and professionally. From saying no without guilt to spotting red flags in client partnerships and making hiring choices that truly light up your team, they cover it all. Nikki also shares powerful takeaways from Mel Robbins' "Let Them" philosophy and the Why.OS framework that keeps the PFN team living and leading with radical intentionality. Tune in if you're ready to lead, live, and love like every decision is a full-body "Hell Yes!" 💥 Additional Resources: Join the PFN Community! Connect with Nikki on LinkedIn Connect with Jason on LinkedIn Follow PeopleForward Network on LinkedIn Learn more about PeopleForward Network Key Takeaways: Know your why to guide clear decisions. Energy alignment outweighs obligation every time. Misaligned clients drain culture and results. Right person, right seat is essential. Intentionality drives meaningful culture and impact. | — | ||||||
| 10/7/25 | ![]() Real vs Artificial: The Future of Human Connection With Bob Dalton | In this episode, Jason Cochran interviews Bob Dalton, a tech founder and community expert, discussing the intersection of technology and community. Bob shares his journey from starting a blanket company to addressing homelessness and emphasizes the importance of localism and community in a tech-driven world. They explore the impact of technology on human connection, the need for community in workplaces, and the future of community-building in the face of AI advancements. Bob advocates for authentic connections and the necessity of community for survival in today's society. Additional Resources: Follow Bob on LinkedIn: https://www.linkedin.com/in/bobxdalton/ Join the PFN Community! Watch the Working Forward Podcast on YouTube! Connect with Jason on LinkedIn: https://www.linkedin.com/in/jason-d-cochran/ Follow PeopleForward Network on LinkedIn: https://www.linkedin.com/company/peopleforward-network/posts/?feedView=all Learn more about PeopleForward Network: https://peopleforwardnetwork.com/ Key Takeaways: Bob Dalton's journey began with a personal experience that led him to address homelessness. Localism is crucial for societal change and should be prioritized over nationalism and individualism. Technology has created a divide, leading to isolation and addiction to digital platforms. Community is essential for mental health and combating addiction in a tech-driven society. Building authentic connections is vital for personal and professional growth. | — | ||||||
| 9/24/25 | ![]() Community Conversation: Augment Not Replace: Building People First Teams with AI | What if your AI tools were more like teammates than tech? AI isn't coming for your job, it's coming to take the busywork off your plate. Jason and Nikki crack open how the PeopleForward Network team is weaving AI into their daily workflows without ditching what makes them... them. F rom using ChatGPT for parenting convos to building sales proposals, onboarding guides, and culture content, they're showing how AI can augment your team, not replace it. Expect lightbulb moments and a roadmap for using AI to go further faster while keeping your values and people at the center 💡 Additional Resources: Join the PFN Community! Connect with Nikki on LinkedIn Connect with Jason on LinkedIn Follow PeopleForward Network on LinkedIn Learn more about PeopleForward Network Key Takeaways: AI is a co-pilot. Use it to enhance, not replace, human work. Start small. Experiment with everyday tasks before scaling. Input matters. Better prompts lead to better, more authentic outputs. Culture comes first. Align AI use with your company's values. Free up time. Let AI handle the mundane so people can focus on meaningful work. | — | ||||||
| 9/2/25 | ![]() The Power Of Us: Belonging and Connection at Work with Amy Bayer | In this episode of Working Forward, Amy Bayer shares her personal journey through burnout, career reinvention, and the slow, intentional process of rediscovering purpose. From leading global employer brand initiatives to stepping away in search of alignment, Amy offers a vulnerable look at what it means to listen to your body, trust your instincts, and let go of what no longer serves you. She and Brent discuss how strengths like Empathy and Connectedness guided her path, the power of sabbaticals, and the questions that helped her begin again — on her terms. Additional Resources: Connect with Amy on LinkedIn: https://www.linkedin.com/in/amy-bayer-812ba8104/ Join the PFN Community: https://community.peopleforwardnetwork.com/sign_up?request_host=community.peopleforwardnetwork.com&user%5Binvitation_token%5D=43bbc5f192b8ac515b0c44bdfac7951d8cc7fc72-4b4aa546-ba57-4904-b9fb-2ced53e9af12#email Watch the Working Forward Podcast on YouTube: http://www.youtube.com/@Jason.Cochran Connect with Jason on LinkedIn: https://www.linkedin.com/in/jason-d-cochran/ Follow PeopleForward Network on LinkedIn: https://www.linkedin.com/company/peopleforward-network/posts/?feedView=all Learn more about PeopleForward Network: https://peopleforwardnetwork.com/ Key Takeaways: - Burnout often begins when we ignore our body's quiet signals in pursuit of productivity. - Sabbaticals aren't escapes — they're opportunities to reflect, heal, and realign. - Letting go of identity tied to work is one of the hardest and most liberating parts of growth. - Strengths like Empathy and Connectedness can serve as both compass and anchor in transition. - Working forward means redefining success on your own terms — slowly, intentionally, and honestly. | — | ||||||
| 8/27/25 | ![]() Community Conversation: Impact Over Hours: Shifting the Focus from Time Spent to Results | What if your team could get more done in less time? ⏳ In this Community Conversation, Nikki and Jason flip the traditional "hours worked" mindset on its head, championing the power of results over clock-watching. They share why it's time to ditch the outdated 9–5 mentality, how to unlearn habits that hold us back, and why role clarity + goals + KPIs are the secret trio for driving real impact. 🚀 From experimenting with a four-day work week to harnessing AI for smarter workflows, this episode is packed with practical strategies, fresh perspectives, and a few personal stories that'll make you rethink your relationship with time. Whether you're a leader or a team member, you'll walk away ready to work sharper, not harder, and maybe even earn yourself that extra day off. Additional Resources: Join the PFN Community! Connect with Nikki on LinkedIn Connect with Jason on LinkedIn Follow PeopleForward Network on LinkedIn Learn more about PeopleForward Network Key Takeaways: Measure success by results, not hours worked. Use role clarity, goals, and KPIs to guide focus. Unlearn outdated time-based work habits. Leverage AI to boost efficiency and flexibility. Cut low-value tasks to create space for impact. | — | ||||||
| 8/5/25 | ![]() Beyond Automation: The Human Side of AI Disruption With Greg Verdino | In this episode, Greg Verdino joins Jason Cochran to explore what it really means to lead through AI disruption — without losing the human heartbeat of your business. From fear to future-forward thinking, they dive into what leaders often get wrong about automation, and how to focus on what humans do best. Greg shares insights on empathy in the age of AI, the importance of adaptability, and how to create cultures that thrive with change, not in spite of it. Whether you're navigating uncertainty, rethinking your role, or trying to lead a team through transformation, this episode is both a caution and a call to rise. Additional Resources: Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregverdino/ Join the PFN Community: https://community.peopleforwardnetwork.com/sign_up?request_host=community.peopleforwardnetwork.com&user[invitation_token]=43bbc5f192b8ac515b0c44bdfac7951d8cc7fc72-4b4aa546-ba57-4904-b9fb-2ced53e9af12#email Watch the Working Forward Podcast on YouTube! Connect with Jason on LinkedIn: https://www.linkedin.com/in/jason-d-cochran/ Follow PeopleForward Network on LinkedIn: https://www.linkedin.com/company/peopleforward-network/posts/?feedView=all Learn more about PeopleForward Network: https://peopleforwardnetwork.com/ Key Takeaways: AI won't replace leaders — but leaders who ignore it might replace themselves. The real threat isn't the tech itself, but how disconnected we become from the human experience. Adaptability is no longer optional — it's the defining trait of future-ready organizations. The most successful leaders will blend curiosity, empathy, and clarity in times of disruption. Automation should elevate humanity, not erase it — that starts with culture, not code. | — | ||||||
| 7/23/25 | ![]() Community Conversation: Unlocking Strategic Success Through Monthly Sprints and OKRs | What if the secret to staying focused, aligned, and genuinely excited about your goals wasn't a 20-page annual plan, but a simple monthly sprint? Nikki and Jason pull back the curtain on how PeopleForward Network uses OKRs and monthly sprint goals to spark team momentum. 📈 They demystify what OKRs really are, how sprint goals drive alignment and energy, and why failing fast can actually fuel success. Packed with real-life examples and people-first leadership insights, this episode delivers practical tips and a dose of workplace magic. 💡 Whether you're leading a team or just trying to keep the main thing the main thing, this episode is your playbook for unlocking strategic progress—one sprint at a time. 🏃♀️ Additional Resources: Join the PFN Community! Connect with Nikki on LinkedIn Connect with Jason on LinkedIn Follow PeopleForward Network on LinkedIn Learn more about PeopleForward Network Key Takeaways: OKRs bring focus and clarity to what really matters. Monthly sprints keep goals agile and actionable. Team alignment grows with regular goal check-ins. A safe, feedback-rich culture powers real progress. Agility isn't optional—it's a must for modern teams. | — | ||||||
| 7/22/25 | ![]() The Road Ahead: Owning Your Career Journey With KL Shaw | In this episode, KL Shaw joins Jason Cochran to break down what it really means to own your career journey — especially in today's uncertain job market. From layoffs to layoffs to leaps of faith, they explore how to shift from fear into action. KL shares powerful coaching insights on getting clear about your purpose, making your impact visible, and building authentic relationships that open real doors — not just resumes. Whether you're navigating change, burnout, or dreaming about something new, this conversation is your roadmap. Additional Resources: Connect with KL: https://www.linkedin.com/in/keri-lynne-shaw/ https://thesalarybump.com/ Join the PFN Community! Watch the Working Forward Podcast on YouTube! Connect with Jason on LinkedIn: https://www.linkedin.com/in/jason-d-cochran/ Follow PeopleForward Network on LinkedIn: https://www.linkedin.com/company/peopleforward-network/posts/?feedView=all Learn more about PeopleForward Network: https://peopleforwardnetwork.com/ Key Takeaways: Take control of your career by stepping into the driver's seat and leading your own path. Gain clarity by identifying what you love, what you're great at, and how you want to make an impact. Keep an ongoing impact list to track your accomplishments and showcase your value. Focus on networking, as most job opportunities come through relationships — not online applications. Craft and practice a concise, compelling 90-second story about who you are and what you bring. | — | ||||||
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