
Why an industry career move is a taboo topic in academia
From Working Scientist by Nature Careers
February 26, 2026 · 28 min
About this episode
The episode discusses the taboo surrounding career transitions from academia to industry, featuring insights from Josh Balsters and Ashley Ruba.
In his role as research director at NielsenIQ, a consumer intelligence company based in London, Josh Balsters helps global brands drive product innovation. Balsters relies on expertise he gained in psychology and neuroscience, both during his PhD and as an assistant professor at Royal Holloway, University of London. But when he made the decision to quit full-time academia in 2020, Balsters struggled to tell his colleagues because he worried that he had let them down. “There’s a feeling...that you’ve taken up a space, taken an opportunity away from somebody else who would have wanted it more,” he says. “I felt much more comfortable talking to people who had done it, who had already left.” Ashley Ruba took a different tack. After completing her PhD in psychology at the University of Washington, Seattle, she spent three years as a postdoc at the University of Wisconsin-Madison, before doubling her salary in an industry role. After sharing her story on social media, Ruba was bombarded with messages…
People in this episode
Host: Adam Levy
Guests: Josh Balsters, Ashley Ruba
Topics covered
- career transition
- academia
- industry roles
- psychology
- taboo topics
- early career researchers
Keywords
- career move
- academia
- industry
- psychology
- neuroscience
- PhD
- postdoc
- shame
- fear
Mentioned in this episode
Organizations: NielsenIQ, Royal Holloway, University of London, University of Washington, University of Wisconsin-Madison, Acas
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