Perion Networks (PERI): Algo Trading for Ads — Perion's AI Layer for a Trillion-Dollar Market

About this episode

Tal Jacobson discusses how Perion Networks is leveraging AI to address fragmentation in the digital advertising market.

Send us Fan Mail In this episode of the WTR Small-Cap Spotlight podcast, Tal Jacobson, CEO of Perion Network (NASDAQ: PERI), joins host Tim Gerdeman and WTR's James Kisner to discuss how the repositioned, AI-native Perion is tackling fragmentation in the trillion-dollar digital ad market. Jacobson walks through Perion One — a platform that sits above ad-buying platforms like Google, YouTube, Meta, and TikTok rather than replacing them — and Outmax, the company's AI agent that applies algorith...

People in this episode

Hosts: Tim Gerdeman, James Kisner

Guest: Tal Jacobson

Topics covered

• AI in advertising
• digital ad market
• algorithmic trading
• ad-buying platforms
• Perion Networks
• technology in business

Keywords

• Perion Networks
• AI
• digital advertising
• algorithmic trading
• ad-buying platforms
• Perion One
• Outmax

Mentioned in this episode

Organizations: Perion Network, Google, YouTube, Meta, TikTok

Products: Perion One, Outmax

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