About this episode

The episode discusses the disruptive impact of GLP-1 weight-loss drugs on the food and drink industry.

GLP-1s. Miracle weight-loss drugs. They’re the single most disruptive force that CPG has faced in decades. They shrink appetites, and if you’re not paying attention, could shrink your category too… It's forecast to be a $150 billion industry by 2030, and by 2027 there’ll be GLP-1s available in pill format - food and drinks categories beware. This week’s ‘You, Me & CPG’ features 4 of the brightest minds and most sound voices that you NEED to hear right now; Rob Hobson, Jonny Forsyth, Jenni...

People in this episode

Host: Haines

Guests: Rob Hobson, Jonny Forsyth, Jenni

Topics covered

• GLP-1
• weight-loss drugs
• CPG industry
• food and drink impact
• appetite suppression
• market disruption

Keywords

• GLP-1
• weight-loss
• CPG
• food industry
• drink industry
• market trends
• appetite

Mentioned in this episode

Organizations: Unilever, Carlsberg, Britvic, Mintel

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