AI Heroes Live From Cannes: Dawn Cummins - Episode 11

AI Heroes Live From Cannes: Dawn Cummins - Episode 11

From AI Heroes by ONE Strategy Studio

September 25, 2025 · 11 min · Season 1 · Episode 11

About this episode

Dawn Cummins discusses the impact of AI on organisational clarity and productivity during a live episode from Cannes.

AI Heroes: Dawn Cummins on Organisational Clarity, AI-Driven Productivity & the Power of Transparent Insights 🎙️ Live from Cannes – AI Heroes Live In this episode of AI Heroes Live , recorded at Insights Lighthouse during the Cannes Lions Festival, we sit down with Dawn Cummins , former Unilever and Mars Wrigley insights leader and now a strategic consultant, to unpack how AI is reshaping organisational design, media analytics, and stakeholder alignment. Dawn shares how she’s embraced AI both in client-side leadership roles and as a consultant—harnessing tools like intelligent scheduling, image recognition, and NLP to boost productivity, clarify stakeholder needs, and drive high-impact insight strategies across global teams. We also dive into: How AI-powered productivity tools like Motion are reshaping the way consultants and teams operate The challenge of algorithmic competition within organisations—and why transparency is key A real-world case study of implementing "addressable audiences" at Mars Wrigley Why empathy and cross-functional collaboration are non-negotiable for landing complex analytics projects How to humanise the "black box" of AI and build trust in…

People in this episode

Guest: Dawn Cummins

Topics covered

  • AI-driven productivity
  • Organisational design
  • Media analytics
  • Stakeholder alignment
  • Transparency in AI
  • Cross-functional collaboration
  • Addressable audiences

Keywords

  • AI
  • productivity tools
  • organisational design
  • stakeholder needs
  • media analytics
  • cross-functional collaboration
  • algorithmic competition
  • transparency
  • addressable audiences

Mentioned in this episode

Organizations: Unilever, Mars Wrigley

Products: Motion

Places: Cannes

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