217. Planning ahead (October): what your readers need to hear

217. Planning ahead (October): what your readers need to hear

From Book Marketing Mania for Christian authors: podcasting tips to grow your platform and market your book by Kim Stewart

July 15, 2026 · 9 min

About this episode

This episode discusses how to effectively market your book by connecting with readers' seasonal struggles and planning content ideas ahead of time.

The fourth quarter seems to arrive sooner and sooner each year. The weather finally changes, we’re deep into football season and apple picking and all the holiday things. But your reader? She might be carrying something a little heavier underneath all of that. So how can you market your book in a way that connects to your target reader’s seasonal struggles? It's never too early to start thinking about content ideas. Let’s get inside your reader's head and meet her where she is as a podcast host or guest. Today kicks off our quarterly three-part series with the month of October. Resource mentioned: 🆓 Q4 Brainstorming Guide (optional AI Prompts included) Related Episode: Q3 Content Planning 👩🏻‍💻 LET'S STRATEGIZE I help women market their Christian nonfiction books as a podcast host and guest without sacrificing their writing time. 🗓️ 30-minute strategy session 💛 FAVE PODCASTING RESOURCES 🎙️ Buzzsprout 🎙️ Microphone 🖥️ Descript 📣 WANT TO BE MY PODCAST GUEST? Message Kim on PodMatch LET'S CONNECT: Email Instagram Linkedin Affiliate links may be included for these products I use and love.

People in this episode

Host: Kim Stewart

Topics covered

  • book marketing
  • reader engagement
  • seasonal content
  • author platform
  • content ideas

Keywords

  • book marketing
  • reader struggles
  • content planning
  • seasonal marketing
  • author strategies

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