
DIY Book Publishing: Mastering the Process Without Breaking the Bank
From Branded by Larry Roberts & Sara Lohse
March 18, 2025 · 27 min · Season 1 · Episode 95
About this episode
The episode explores the process of writing and self-publishing a book, sharing personal experiences and tools used in the journey.
Welcome back to Branded: your comprehensive guide to creative branding. In this episode, we dive into the fascinating process of writing and self-publishing a book. Both of us have embarked on our own book-writing journeys, and we’re eager to share our unique experiences and the tools that have made it possible. Our discussion ranges from utilizing AI like ChatGPT and other technological aids, to overcoming the challenges like imposter syndrome. With the recent news of 'Branded' becoming an LLC (now celebrating our first anniversary!) we touch on the dual ownership dynamics and the balance of maintaining our individual and joint brand identities. Key takeaways: The Role of AI in Book Writing: We both discuss the significant role AI tools such as ChatGPT played in structuring, outlining, and refining our books. Larry even jokes about ChatGPT writing 87.3% of his book, underscoring the utility of AI in content creation while still adding personal stories and insights. Navigating the Self-Publishing World: We talk about the misconceptions around self-publishing being difficult and expensive. By sharing our own cost-effective strategies and experiences with tools like Chapterly…
People in this episode
Hosts: Larry Roberts, Sara Lohse
Topics covered
- DIY book publishing
- self-publishing
- AI in writing
- cost-effective strategies
- branding
- overcoming imposter syndrome
Keywords
- self-publishing
- AI tools
- book writing
- branding
- imposter syndrome
- cost-effective
- Chapterly
- Canva
- Atticus
Mentioned in this episode
Products: ChatGPT, Chapterly, Canva, Atticus
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