EP73: Gear that Fits_with Michele Moran & J.J. Keller

EP73: Gear that Fits_with Michele Moran & J.J. Keller

From Constructive Behaviors by Barb Allen

October 28, 2025 · 46 min

About this episode

Michele Moran discusses the importance of properly fitting safety gear for women in construction and its impact on safety, confidence, and culture.

What happens when safety gear finally fits women the way it should? It increases safety and changes more than comfort...it changes confidence, credibility, and culture. In this episode, Michele Moran , Senior Portfolio Leader at J.J. Keller & Associates , talks about how the company decided to start designing a safety line for women. From attending Women in Construction events to gathering hands-on feedback from tradeswomen, Michele shares how J.J. Keller’s women’s line of PPE came to life ...and why fit matters not only for safety and performance but for belonging in the industry. Michele and I also dig into the creation of JJ Keller's Women's Safegear Reversible Puffer Vest (featured in the 14%ers October Anniversary Box) and how collaboration between women-led initiatives and established manufacturers can drive real change in construction culture. Key Takeaways: Ill-fitting PPE doesn’t just create safety risks, it sends the wrong message about who belongs. When manufacturers listen to women in the field, design gets smarter, safer, and more inclusive. J.J. Keller’s women’s PPE line proves that inclusion and profitability aren’t mutually exclusive. Proper fit impacts both…

People in this episode

Host: Barb Allen

Guest: Michele Moran

Topics covered

  • safety gear
  • women in construction
  • PPE design
  • inclusion
  • confidence
  • collaboration

Keywords

  • safety gear
  • women in construction
  • PPE
  • inclusion
  • J.J. Keller
  • confidence
  • credibility

Mentioned in this episode

Organizations: J.J. Keller & Associates, 14%ers

Products: Women’s Safegear Reversible Puffer Vest

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