What Can Data Teams Do Better to Help Marketers? - Melissa Donohoe | Data Democracy Clips
From Data Democracy Podcast by Vinayak Mitty
October 9, 2025 · 1 min · Season 1 · Episode 2
About this episode
Melissa Donohoe discusses how data teams can better support marketers through collaboration and effective data management.
Entrepreneur and Email Marketer Melissa Donohoe, shares her thoughts on what data teams can do better to help marketers. Key Takeaways: - Create good data dictionaries (Melissa mentioned this earlier in the podcast) - Collaborate more - Consider the questions you want to answer, versus dashboards to build - Marketing requests are typically collaborative and iterative process, not stand alone asks Quick Links: Melissa's LinkedIn - https://www.linkedin.com/in/melissa-donohoe-15419720/ MD Digital - https://www.linkedin.com/company/mddigitalmarketing/about/ Data Democracy - https://www.youtube.com/channel/UCqpOMyfj73XuSb5fKDJx83Q/ Mitty's LinkedIn - https://www.linkedin.com/in/vinayakmitty/ Portfolio - https://vmitty.com/ Blog - https://medium.com/me/stories/public
People in this episode
Host: Vinayak Mitty
Guest: Melissa Donohoe
Topics covered
- data teams
- marketing
- collaboration
- data dictionaries
- iterative processes
Keywords
- data teams
- marketing support
- data dictionaries
- collaboration
- iterative processes
Mentioned in this episode
Organizations: MD Digital, Data Democracy, LinkedIn, Medium
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