EP 335: Mastering Mindset: Marketer, Closer, Leader

EP 335: Mastering Mindset: Marketer, Closer, Leader

From Dentistry On FIRE by Dr. Jeff Buske

June 5, 2026 · 24 min

About this episode

Dr. Jeff Buske delivers a masterclass for dentists on mindset, marketing, and leadership to unlock their full potential.

In this episode of Jumpstart With Jeff, host Dr. Jeff Buske delivers a transformative masterclass for dentists seeking to break free from the confines of their practice and unlock their full potential. Aimed at high-performing, married male dentists, Dr. Buske redefines success by introducing three powerful "I am" statements: "I am a marketer," "I am a closer," and "I am a leader, not a savior." Through candid reflections on his own journey since graduating dental school in 1997, Dr. Buske dismantles the myth that technical skills alone build a thriving practice. He emphasizes the necessity of marketing to attract ideal patients, closing to guide decisive action, and leading through six "savage skill sets": speaking, seducing, teaching, training, coaching, and consulting. The episode culminates in a pitch for the Expansion Protocol, a three-day event designed to map out 2025 goals across body, being, balance, and business, offering a gamified, actionable framework for personal and professional growth. Key Takeaways: Marketing is about communicating value, not just advertising, and can replace reliance on discounted insurance plans. A "closer" mindset eliminates indecision…

People in this episode

Host: Dr. Jeff Buske

Topics covered

  • mindset
  • dentistry
  • marketing
  • leadership
  • personal growth
  • professional development

Keywords

  • mindset
  • dentistry
  • marketing
  • leadership
  • Expansion Protocol
  • personal growth
  • professional development

Mentioned in this episode

Organizations: Expansion Protocol

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