Starting a Small Business as a Mom - The Truth No One Tells You with Jessica McNulty from The Refreshery

About this episode

Jessica McNulty shares her unfiltered experience of starting a small business while raising young children and working full-time.

What does it actually look like to start a small business while raising young kids… and working full-time? In this episode of Doing It All(ish), we sit down with Jessica McNulty, co-founder of The Refreshery, to talk about the real, unfiltered experience of building a brick-and-mortar business while raising three young children. From funding the business themselves to navigating unpredictable sales, long hours, and the mental load of motherhood—Jessica shares what it truly takes behind the scenes. We dive into: How they built a family-centered business from the ground up The reality of balancing a corporate job, kids, and entrepreneurship Financial risks, fear, and betting on yourself Why community matters more than ever in business Practical hacks, systems, and mindset shifts that help you “do it all(ish)” If you’ve ever thought about starting something of your own—but felt unsure, overwhelmed, or not ready—this episode will give you the honest perspective you need. Because the truth is… there’s no perfect time. Follow @therefreshery on Instagram. ✨ Subscribe so you never miss an episode—and if you can take a minute to leave us a review, we’ll be forever grateful! ✨ Connect with…

People in this episode

Hosts: Christina, Morgan

Guest: Jessica McNulty

Topics covered

• small business
• motherhood
• entrepreneurship
• work-life balance
• financial risks
• community support

Keywords

• small business
• motherhood
• entrepreneurship
• work-life balance
• financial risks
• community
• business hacks
• mindset shifts

Mentioned in this episode

Organizations: The Refreshery

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