Franchising In The Age of AI

About this episode

Chad Palmer discusses how United Franchise Group is leveraging AI and digital transformation to enhance franchise support and marketing.

In this episode of Dynamic Disruption , we sat down with Chad Palmer, CMO of United Franchise Group (UFG), one of the world's largest franchise development organizations. Chad pulls back the curtain on how UFG is harnessing AI and digital transformation not just to market franchises — but to fundamentally reimagine how they support franchisees, create brand synergy across 40+ diverse concepts, and stay ahead in a rapidly evolving landscape.

People in this episode

Guest: Chad Palmer

Topics covered

• franchising
• AI
• digital transformation
• marketing
• supporting franchisees
• brand synergy

Keywords

• franchising
• AI
• digital transformation
• franchise support
• brand synergy
• marketing strategies

Mentioned in this episode

Organizations: United Franchise Group

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