
5 Strategies to Increase Your Average Order Value (AOV) with BFCM Emails
From Email Einstein Ingenious eCommerce Email Marketing by Flowium by Vira Sadlak & Andriy Boychuk
October 28, 2025 · 44 min · Season 2 · Episode 10
About this episode
This episode provides strategies to increase Average Order Value during Black Friday and Cyber Monday.
10 - Black Friday and Cyber Monday are near. This episode gives you clear strategies to increase Average Order Value during the biggest sales season. 🎁 Get 12 Strategies to Increase AOV - Free Checklist! You’ll learn five proven tactics: Use tiered discount codes.Offer creative free gift thresholds.Add upsell and cross-sell ideas.Promote profitable payment & shipping methods.Provide early access for VIP.Learn what works and what doesn’t from real eCommerce brands, so you can improve your...
People in this episode
Hosts: Vira Sadlak, Andriy Boychuk
Topics covered
- Average Order Value
- BFCM Emails
- eCommerce Strategies
- Discount Codes
- Upselling
Keywords
- Average Order Value
- BFCM
- email marketing
- eCommerce
- discount codes
- upsell
- cross-sell
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