
Why Your Click-Through Rate Sucks and How to Fix It
From Email Einstein Ingenious eCommerce Email Marketing by Flowium by Vira Sadlak & Andriy Boychuk
July 29, 2025 · 51 min · Season 2 · Episode 7
About this episode
Vira and Andriy explore the factors affecting click-through rates and provide actionable strategies to improve them.
7 - In this episode, Vira and Andriy dive deep into what really affects click-through rates—why yours might be underperforming, and most importantly, how to fix it. Armed with real-life case studies, they introduce their easy-to-remember CLICK acronym for boosting your email click rates: Clarity of Message, List Segmentation, Incentive to Click, Creative Design, and Keep Testing. Free Checklist To Improve Click-Through Rates! You’ll Learn About… Why your current click-through rate might...
People in this episode
Hosts: Vira Sadlak, Andriy Boychuk
Topics covered
- click-through rate
- email marketing
- case studies
- email design
- list segmentation
Keywords
- click-through rate
- email marketing
- CLICK acronym
- list segmentation
- creative design
- testing
Mentioned in this episode
Organizations: Flowium
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