
ALP 308: Using AI to extend your agency’s PESO Model expertise
From FIR Podcast Network by FIR Podcast Network
June 8, 2026 · 21 min
About this episode
Chip and Gini discuss how AI is allowing agencies to increase their PESO Model capabilities.
In this episode, Chip and Gini discuss how AI is allowing agencies to increase their PESO Model capabilities. Continue Reading → The post ALP 308: Using AI to extend your agency’s PESO Model expertise appeared first on FIR Podcast Network .
People in this episode
Hosts: Chip, Gini
Topics covered
- AI
- PESO Model
- agency capabilities
- technology
- communication
Keywords
- AI
- PESO Model
- agencies
- technology
- communication
Mentioned in this episode
Organizations: FIR Podcast Network
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