Amy Bucher: Designing Behavioral Nudges

Amy Bucher: Designing Behavioral Nudges

From Getting2Alpha by Amy Jo Kim

August 4, 2025 · 29 min · Season 11 · Episode 1

About this episode

Amy Bucher discusses behavioral science and the design of systems that promote health and wellness.

Amy Bucher is a leading voice in behavioral science & the author of Engaged, with a passion for designing systems that help people thrive—especially in health & wellness. Join us as we dive into Amy’s insights on what really drives behavior change, why personalization matters, & how her work at Lirio is bringing customized healthcare nudges to life. LinkedIn: https://www.linkedin.com/in/amybucher/ Engaged: https://amzn.to/4moF6Za Lirio: https://www.lirio.com/

People in this episode

Host: Amy Jo Kim

Guest: Amy Bucher

Topics covered

  • behavioral science
  • behavior change
  • personalization
  • health and wellness
  • customized healthcare

Keywords

  • behavioral nudges
  • health
  • wellness
  • personalization
  • behavior change

Mentioned in this episode

Organizations: Lirio

Books & works: Engaged

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