
Amy Bucher: Designing Behavioral Nudges
From Getting2Alpha by Amy Jo Kim
August 4, 2025 · 29 min · Season 11 · Episode 1
About this episode
Amy Bucher discusses behavioral science and the design of systems that promote health and wellness.
Amy Bucher is a leading voice in behavioral science & the author of Engaged, with a passion for designing systems that help people thrive—especially in health & wellness. Join us as we dive into Amy’s insights on what really drives behavior change, why personalization matters, & how her work at Lirio is bringing customized healthcare nudges to life. LinkedIn: https://www.linkedin.com/in/amybucher/ Engaged: https://amzn.to/4moF6Za Lirio: https://www.lirio.com/
People in this episode
Host: Amy Jo Kim
Guest: Amy Bucher
Topics covered
- behavioral science
- behavior change
- personalization
- health and wellness
- customized healthcare
Keywords
- behavioral nudges
- health
- wellness
- personalization
- behavior change
Mentioned in this episode
Organizations: Lirio
Books & works: Engaged
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