
Insights from recent episode analysis
Audience Interest
Podcast Focus
Publishing Consistency
Platform Reach
Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Most discussed topics
Brands & references
Total monthly reach
Estimated from 34 chart positions in 34 markets.
By chart position
- 🇬🇧GB · Entrepreneurship#21M to 3M
- 🇦🇺AU · Entrepreneurship#31M to 3M
- 🇨🇦CA · Entrepreneurship#51M to 3M
- 🇩🇪DE · Entrepreneurship#9300K to 1M
- 🇰🇷KR · Entrepreneurship#6100K to 300K
- Per-Episode Audience
Est. listeners per new episode within ~30 days
2.7M to 8.2M🎙 Weekly cadence·92 episodes·Last published 3d ago - Monthly Reach
Unique listeners across all episodes (30 days)
5.4M to 16M🇬🇧18%🇦🇺18%🇨🇦18%+31 more - Active Followers
Loyal subscribers who consistently listen
1.6M to 4.9M
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
Total Followers
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Total Plays
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Total Reviews
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* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
From 16 epsHosts
Recent guests
Recent episodes
MrBeast: The business of going viral
Jun 22, 2026
46m 03s
See Good Bad Billionaire live!
Jun 17, 2026
0m 41s
Cristiano Ronaldo: Football's first billionaire player
Jun 15, 2026
43m 48s
Steven Spielberg: Directing dreams and deals
Jun 8, 2026
42m 51s
Beyoncé: The business of Queen B
Jun 1, 2026
44m 37s
Social Links & Contact
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/22/26 | ![]() MrBeast: The business of going viral | Jimmy Donaldson, better known as MrBeast, transformed himself from a teenager obsessing over YouTube's algorithms, into one of the most influential digital entrepreneurs on the planet. BBC business editor Simon Jack and journalist Zing Tsjeng follow his ascent from making Minecraft videos in his bedroom, to ever-larger challenges, eye-watering cash prizes, and headline-grabbing acts of philanthropy. Is MrBeast a visionary entrepreneur who reinvented entertainment for the internet generation, or has he simply mastered the art of turning clicks into cash? Good Bad Billionaire is the podcast that explores the lives of the super-rich and famous, tracking their wealth, philanthropy, business ethics, and success. There are leaders who made their money in Silicon Valley, on Wall Street and in high street fashion. From iconic celebrities and CEOs to titans of technology, the podcast unravels tales of fortune, power, economics, ambition and moral responsibility. Simon and Zing put their subjects to the test with a playful, totally unscientific scorecard — then hand the verdict over to you: are they good, bad, or simply billionaires? Here's how to contact the team: email goodbadbillionaire@bbc.com or send a text or WhatsApp to +1 (917) 686-1176. Find out more about the show and read our privacy notice at www.bbcworldservice.com/goodbadbillionaire | 46m 03s | ||||||
| 6/17/26 | ![]() See Good Bad Billionaire live! | Good Bad Billionaire is coming to the Crossed Wires Festival in Sheffield this July. Simon and Zing will be discussing Sir Paul McCartney. Sign up for free tickets to be in the audience at: https://crossedwires.live/podcast/good-bad-billionaire | 0m 41s | ||||||
| 6/15/26 | ![]() Cristiano Ronaldo: Football's first billionaire player | Cristiano Ronaldo grew up in poverty on the remote island of Madeira, but became football's first billionaire player, and one of the most recognisable people on the planet. BBC business editor Simon Jack and journalist Zing Tsjeng trace Ronaldo's rise from a homesick kid playing for the academy at Sporting CP, to global superstardom at Manchester United and Real Madrid, where relentless training and record-breaking performances turned him into a sporting and commercial machine.Zing and Simon explore the business of modern football: from mega transfers and billion-dollar brand deals, to tax battles and legal disputes. Ronaldo leveraged social media fame to build his CR7 empire, so is he the ultimate self-made success story, a divisive global brand, or simply the most effective monetiser of talent in sporting history?Good Bad Billionaire is the podcast that explores the lives of the super-rich and famous, tracking their wealth, philanthropy, business ethics, and success. There are leaders who made their money in Silicon Valley, on Wall Street and in high street fashion. From iconic celebrities and CEOs to titans of technology, the podcast unravels tales of fortune, power, economics, ambition and moral responsibility. Simon and Zing put their subjects to the test with a playful, totally unscientific scorecard — then hand the verdict over to you: are they good, bad, or simply billionaires? Here's how to contact the team: email goodbadbillionaire@bbc.com or send a text or WhatsApp to +1 (917) 686-1176. Find out more about the show and read our privacy notice at www.bbcworldservice.com/goodbadbillionaire | 43m 48s | ||||||
| 6/8/26 | ![]() Steven Spielberg: Directing dreams and deals✨ | Steven SpielbergHollywood+4 | — | ETIndiana Jones+3 | — | Steven Spielbergblockbuster+8 | — | 42m 51s | |
| 6/1/26 | ![]() Beyoncé: The business of Queen B✨ | Beyoncébusiness+5 | Zing Tsjeng | BBC World ServiceGirls Tyme+1 | — | Beyoncébusiness mogul+5 | — | 44m 37s | |
| 5/27/26 | ![]() Trailer✨ | billionaireswealth+5 | — | — | — | billionaireswealth+5 | — | 2m 26s | |
| 4/29/26 | ![]() The Lee family (from Inheritance: Samsung): Part three✨ | family power strugglesbusiness succession+3 | — | BBCBBC World Service+1 | — | Samsunginheritance+6 | — | 20m 11s | |
| 4/29/26 | ![]() The Lee family (from Inheritance: Samsung): Part two✨ | family businesspower struggles+4 | — | SamsungBBC+1 | — | Samsunginheritance+5 | — | 25m 31s | |
| 4/29/26 | ![]() The Lee family (from Inheritance: Samsung): Part one✨ | family power strugglesbillion-dollar deals+3 | — | BBCBBC World Service+1 | — | SamsungLee family+5 | — | 27m 43s | |
| 3/9/26 | ![]() Toto Wolff: Mercedes's billion-dollar F1 boss✨ | Formula Onebusiness leadership+4 | Toto Wolff | Mercedes-AMG Petronas Formula One | — | Toto WolffFormula One+6 | — | 45m 19s | |
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| 3/2/26 | ![]() Ronnie Screwvala: The cable guy✨ | media empireIndian entertainment+3 | Ronnie Screwvala | BBCDisney+4 | IndiaMumbai | Ronnie Screwvalamedia empire+3 | — | 39m 43s | |
| 2/23/26 | ![]() Larry Ellison: Winning the database wars✨ | businessentrepreneurship+4 | — | OracleBBC World Service | — | Larry EllisonOracle+5 | — | 46m 10s | |
| 2/16/26 | ![]() Elizabeth Holmes: From CEO to criminal✨ | biotechcorporate scandal+4 | — | TheranosBBC World Service | Silicon ValleyStanford | Elizabeth HolmesTheranos+5 | — | 47m 57s | |
| 2/9/26 | ![]() Peggy Cherng: Engineering a fast-food fortune✨ | fast foodentrepreneurship+4 | Peggy Cherng | Panda ExpressBBC World Service | — | Peggy CherngPanda Express+5 | — | 38m 56s | |
| 2/2/26 | ![]() Ben Francis: UK’s youngest billionaire✨ | entrepreneurshipbillionaires+3 | Ben Francis | GymsharkNike+2 | — | Ben FrancisGymshark+6 | — | 45m 41s | |
| 1/26/26 | ![]() Lucy Guo: The woman training AI✨ | artificial intelligenceentrepreneurship+4 | Lucy Guo | Scale AIOpenAI+4 | — | Lucy GuoAI training+6 | — | 41m 00s | |
| 1/23/26 | ![]() Elon Musk: You decide!✨ | Elon Musklistener feedback+3 | — | BBC World Service | — | Elon Muskfeedback+5 | — | 16m 36s | |
| 1/19/26 | ![]() David Geffen: The Hollywood power broker✨ | Hollywoodentertainment+4 | — | Crosby, Stills and NashGuns N' Roses+6 | BrooklynLaurel Canyon | David GeffenHollywood+7 | — | 47m 33s | |
| 1/12/26 | ![]() Sara Blakely: Shaping the world with Spanx✨ | entrepreneurshipfashion+3 | Sara Blakely | Neiman MarcusOprah Winfrey show+1 | — | Sara BlakelySpanx+5 | — | 42m 12s | |
| 1/5/26 | ![]() Guy Laliberté: Cirque du Soleil’s clown turned CEO | Guy Laliberté went from busking on the streets of Quebec to entertaining Hollywood celebrities and wearing a clown nose on the International Space Station. BBC business editor Simon Jack and journalist Zing Tsjeng tell the story of the Cirque du Soleil founder, and how he turned his passion for parties into a billion-dollar entertainment empire. Good Bad Billionaire is the podcast that explores the lives of the super-rich and famous, tracking their wealth, philanthropy, business ethics and success. There are leaders who made their money in Silicon Valley, on Wall Street and in high street fashion. From iconic celebrities and CEOs to titans of technology, the podcast unravels tales of fortune, power, economics, ambition and moral responsibility. Simon and Zing put their subjects to the test with a playful, totally unscientific scorecard — then hand the verdict over to you: are they good, bad, or simply billionaires? To contact the team, email goodbadbillionaire@bbc.com or send a text or WhatsApp to +1 (917) 686-1176. Find out more about the show and read our privacy notice at www.bbcworldservice.com/goodbadbillionaire | 41m 06s | ||||||
| 12/8/25 | ![]() Elon Musk: Money, memes and Mars | Elon Musk’s extraordinary rise, from a troubled childhood in apartheid-era South Africa to becoming the first person to amass half a trillion dollars. BBC business editor Simon Jack and journalist Zing Tsjeng chart Elon Musk's journey to becoming a multi-billionaire entrepreneur: from tech giant PayPal, to revolutionising electric cars at Tesla, and launching rockets at SpaceX. But becoming the richest person in the world comes with plenty of boardroom drama and controversy. Good Bad Billionaire is the podcast that explores the lives of the super-rich and famous, tracking their wealth, philanthropy, business ethics and success. There are leaders who made their money in Silicon Valley, on Wall Street and in high street fashion. From iconic celebrities and CEOs to titans of technology, the podcast unravels tales of fortune, power, economics, ambition and moral responsibility. Simon and Zing put their subjects to the test with a playful, totally unscientific scorecard — then hand the verdict over to you: are they good, bad, or simply billionaires?We're taking a break over the next few weeks but we'll be back in the New Year with a host of new billionaires. You can still contact the team: email goodbadbillionaire@bbc.com or send a text or WhatsApp to +1 (917) 686-1176. Find out more about the show and read our privacy notice at www.bbcworldservice.com/goodbadbillionaire | 55m 27s | ||||||
| 12/1/25 | ![]() Luciano Benetton: Famous fashion to cultural controversy | Luciano Benetton rose from poverty in postwar Italy to found a chain of 7,000 high street fashion stores and create some of the most controversial advertising campaigns in history, becoming a billionaire along the way. Journalist Zing Tsjeng and BBC business editor Simon Jack discover how it all started for Luciano Benetton with a yellow sweater knitted by his sister, on a journey that takes in Benito Mussolini, Dolce Vita, Formula One, and Princess Diana. But Benetton wasn’t just about fashion; with photographer Oliviero Toscani, the entrepreneur launched a series of highly controversial ad campaigns that tackled race, religion, AIDS, and the death penalty, that made the fashion brand infamous. Good Bad Billionaire is the podcast that explores the lives of the super-rich and famous, tracking their wealth, philanthropy, business ethics and success. There are leaders who made their money in Silicon Valley, on Wall Street and in high street fashion. From iconic celebrities and CEOs to titans of technology, the podcast unravels billionaire stories of fortune, power, economics, ambition and moral responsibility to explore how they achieved financial success, before asking the audience to decide if they are good, bad, or just billionaires. Some of the people we've featured previously on Good Bad Billionaire include Tyler Perry, Evan Spiegel, Arnold Schwarzenegger, Henry Ford, LeBron James, Selena Gomez and Martha Stewart. Every episode is available to listen wherever you get your BBC podcasts. To contact the team, email goodbadbillionaire@bbc.com or send a text or WhatsApp to +1 (917) 686-1176. Find out more about the show and read our privacy notice at www.bbcworldservice.com/goodbadbillionaire | 41m 25s | ||||||
| 11/24/25 | ![]() Tyler Perry: Homeless to Hollywood entrepreneur | From a childhood marked by abuse and trauma, Tyler Perry worked whatever jobs he could to fund his self-written and produced play for six years: sometimes performing to an audience of just one. But then success literally came calling for the future billionaire, and kick-started his rise in showbiz.Journalists Zing Tsjeng and Simon Jack explore how Tyler Perry’s faith, relentless work ethic, and deep understanding of his audience helped him defy critics and reshape Black entertainment. From the creation of his iconic Madea character to founding Tyler Perry Studios, the first Black-owned major film studio in the US, his story reflects the power of ownership and knowing your audience. As his friend and mentor Oprah Winfrey advised him, Perry made it his mission to "write his own cheques" and remain "fully in control".Good Bad Billionaire is the podcast that explores the lives of the super-rich and famous, tracking their wealth, philanthropy, business ethics and success. There are leaders who made their money in Silicon Valley, on Wall Street and in high street fashion. From iconic celebrities and CEOs to titans of technology, the podcast unravels tales of fortune, power, economics, ambition and moral responsibility, before asking the audience to decide if they are good, bad, or just billionaires.To contact the team, email goodbadbillionaire@bbc.com or send a text or WhatsApp to +1 (917) 686-1176. Find out more about the show and read our privacy notice at www.bbcworldservice.com/goodbadbillionaire | 42m 26s | ||||||
| 11/17/25 | ![]() Lakshmi Mittal: King of steel | Lakshmi Mittal grew up in Kolkata, where he gained early experience in his father’s steel business before founding his own steel mill in Indonesia in his twenties. By adopting mini-mill technology and electric arc furnaces, Lakshmi Mittal produced steel more efficiently than traditional methods and began acquiring underperforming state-owned mills around the world, setting him on his path to becoming a billionaire.Journalists Zing Tsjeng and Simon Jack trace his journey of entrepreneurship from one mill in Indonesia to leading ArcelorMittal, the world’s largest steelmaker. They explore how Lakshmi Mittal navigated a split from the family business, executed bold global acquisitions, and reshaped a fragmented industry into a profitable, consolidated powerhouse.Good Bad Billionaire is the podcast that explores the lives of the super-rich and famous, tracking their wealth, philanthropy, business ethics and success. There are business leaders who made their money in Silicon Valley, on Wall Street and in high street fashion. From iconic celebrities and CEOs to titans of technology, the podcast unravels tales of fortune, power, economics, ambition and moral responsibility, before asking the audience to decide if they are good, bad, or just billionaires.To contact the team, email goodbadbillionaire@bbc.com or send a text or WhatsApp to +1 (917) 686-1176. Find out more about the show and read our privacy notice at www.bbcworldservice.com/goodbadbillionaire | 44m 31s | ||||||
| 11/10/25 | ![]() Michael O’Leary: Ryanair’s cost-cutting king | How Michael O’Leary, the outspoken CEO of Ryanair, turned a struggling regional airline into a €28 billion powerhouse by relentlessly cutting costs and embracing controversy.BBC business editor Simon Jack and journalist Zing Tsjeng uncover how O’Leary - who neither founded Ryanair nor intended to work in aviation - redefined the airline industry. Through radical cost-cutting, lightning-fast plane turnarounds, and headline-grabbing stunts, he transformed the company into a disruptive, ultra-low-cost giant. From his early ventures to his rise as the face of budget flying, this episode charts how his bold tactics reshaped how millions travel across Europe.Good Bad Billionaire is the podcast that explores the lives of the super-rich and famous, tracking their wealth, philanthropy, business ethics and success. There are leaders who made their money in Silicon Valley, on Wall Street and in high street fashion. From iconic celebrities and CEOs to titans of technology, the podcast unravels tales of fortune, power, economics, ambition and moral responsibility, before asking the audience to decide if they are good, bad, or just billionaires. | 48m 55s | ||||||
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Chart Positions
50 placements across 34 markets.
Chart Positions
50 placements across 34 markets.




















