
Insights from recent episode analysis
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Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
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Total monthly reach
Estimated from 6 chart positions in 6 markets.
By chart position
- 🇺🇸US · Pets & Animals#36100K to 300K
- 🇨🇦CA · Pets & Animals#5230K to 100K
- 🇦🇺AU · Pets & Animals#8930K to 100K
- 🇩🇰DK · Pets & Animals#613K to 10K
- 🇳🇿NZ · Pets & Animals#743K to 10K
- Per-Episode Audience
Est. listeners per new episode within ~30 days
83K to 262K🎙 ~2x weekly·24 episodes·Last published today - Monthly Reach
Unique listeners across all episodes (30 days)
167K to 523K🇺🇸57%🇨🇦19%🇦🇺19%+3 more - Active Followers
Loyal subscribers who consistently listen
67K to 209K
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
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* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
From 14 epsHost
Recent guests
Recent episodes
Surviving as a Young Trainer with Kyra Ley
Jun 25, 2026
Unknown duration
NSBA is Poppin Off! Bill Kaven Breaksdown Exactly What They're Doing To Grow The Industry!
Jun 11, 2026
1h 08m 19s
How YEDA Is Creating Horse Kids Without Buying Horses... and How Trainers Can Benefit!
Jun 2, 2026
1h 11m 38s
Planning Adult Horse Camp Without a Budget
May 19, 2026
1h 16m 47s
Horse Girls, Cameras, and Career Pivots with Kirstie Marie Jones
May 12, 2026
1h 03m 12s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/25/26 | ![]() Surviving as a Young Trainer with Kyra Ley | This week we're catching up with horse trainer and content creator Kyra Ley to talk about everything from building a business in rural Montana to navigating social media, client relationships, and the realities of making a living in the horse industry.We dive into what it's really like being a young trainer, how platforms like TikTok have completely changed the way trainers attract clients, and why online education and virtual lessons are becoming an important part of a sustainable business.The conversation also takes a closer look at the horse show world. We share ideas for making local shows more affordable and welcoming, discuss why community matters just as much as the major events, and talk about the changes we'd love to see across the industry.Of course, we couldn't resist getting into the trainer-client relationship. From setting expectations and building trust to handling payments, communication, and the occasional online critic, Kyra shares honest insights from both the business and horse training sides of the fence.If you've ever wondered what goes into building a successful training program, choosing the right trainer, or balancing horses with entrepreneurship, this episode is full of practical advice, behind-the-scenes stories, and plenty of Horse Show Bestie conversations along the way.Follow Kyra:Instagram: @kyra.leyFacebook: Kyra LeyTikTok: @KyraLey295Website: Ley Performance HorsesSponsorsNAC Equine Services nac-equine-services.comCrysta Brown Horsemanship CBhorsemanship.com | — | ||||||
| 6/11/26 | ![]() NSBA is Poppin Off! Bill Kaven Breaksdown Exactly What They're Doing To Grow The Industry!✨ | NSBA Yearling Salehorse industry growth+3 | Bill Kaven | National Snaffle Bit Association | — | NSBAhorse showing+6 | — | 1h 08m 19s | |
| 6/2/26 | ![]() How YEDA Is Creating Horse Kids Without Buying Horses... and How Trainers Can Benefit!✨ | youth programshorse industry+3 | Ric Weitzel | YEDA | — | YEDAyouth equestrians+6 | NAC Equine Services | 1h 11m 38s | |
| 5/19/26 | ![]() Planning Adult Horse Camp Without a Budget✨ | adult horse campcommunity+3 | Scott | — | — | horse campcommunity+3 | NAC Equine | 1h 16m 47s | |
| 5/12/26 | ![]() Horse Girls, Cameras, and Career Pivots with Kirstie Marie Jones✨ | photographyhorse industry+5 | Kirstie Marie Jones | Kirstie Marie PhotographyNAC Equine+2 | — | horse photographybusiness tips+5 | — | 1h 03m 12s | |
| 5/7/26 | ![]() Trainer vs Amateur: What Are Trainers REALLY Thinking? ft. Brian Henry✨ | trainer vs amateurhorse training+4 | Brian Henry | — | — | horse trainingtrainer expectations+5 | NAC Equine | 1h 10m 08s | |
| 5/1/26 | ![]() Fine I'll Do It Myself- A Solo Episode with Crysta✨ | life updatehorse industry+5 | — | Crysta Brown HorsemanshipCentered Riding by Sally Swift | — | horse industrytraining lessons+5 | NAC Equine | 54m 49s | |
| 4/24/26 | ![]() Posting Anonymously to Protect Our Reputation✨ | horse showmental health+4 | Scott | — | — | horse showmental health+5 | NAC Equine Services | 1h 03m 48s | |
| 4/7/26 | ![]() The Judge Is Not Out to Get You (Probably) - Talking Scores with Don Beard✨ | judging scoreshorse shows+4 | Don Beard | — | — | horse showjudging+5 | — | 1h 21m 21s | |
| 4/3/26 | ![]() Flipping Horse Shows Upside Down: Saving The Horse World with UDJC Founder David Reichert✨ | horse showsaffordability+4 | David Reichert | UDJC | — | horse showsUDJC+5 | — | 1h 01m 13s | |
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| 3/25/26 | ![]() Trail Rides, AQHA Convention, and a Scott update!✨ | horse trainingtrail riding+4 | Scott Cooper | — | — | horse trainingtrail riding+5 | — | 1h 15m 07s | |
| 3/17/26 | ![]() Just The Two of Us: Crysta and Scott Reunited✨ | horse industry changesdecision making for horses+3 | Scott | — | — | horse showindustry changes+5 | — | 1h 16m 34s | |
| 3/8/26 | ![]() Coming Back From Injury with Jessi Lueth✨ | injury recoveryresilience+4 | Jessi Lueth | — | — | injuryrecovery+5 | — | 1h 04m 10s | |
| 2/10/26 | ![]() A Team USA Physical Therapist Dr.Kari Talks Improving Horses By Improving Riders✨ | rider wellnessphysical therapy+4 | Dr. Kari | — | — | physical therapyrider fitness+4 | Nac Equine Services | 1h 10m 59s | |
| 2/3/26 | ![]() Katie Van Slyke Tell Us What We've All Been Wondering✨ | breeding barnstallion ownership+5 | Katie Van Slyke | AQHAHorseTok | — | horse industrylocal shows+7 | — | 1h 01m 08s | |
| 1/26/26 | ![]() The Horse Show Therapist Roasts Our Goal Setting! | In this episode, we’re joined by Dr. J, Horse Show Therapist as she sits down hosts Scott Cooper and Crysta Brown and makes them rethink their life choices (but in a productive way).We talk about goal setting without emotionally damaging yourself, what does it look like to set a goal that isn't outcome based, and focusing on what brings us joy and not just everything that sucks right now.We also get into the very real stuff: unrealistic timelines, comparison spirals, financial anxiety, and that constant feeling of “I should be doing more.” Dr. J breaks down why accepting your starting point isn’t settling, why flexibility is a skill, and how chasing tiny wins keeps you from rage-quitting a sport that already costs too much.If you’re trying to build a winning mindset while also enjoying the ride (or at least not dissociating in the warm-up), this episode is a grounded reminder that progress is messy, flow state is worth chasing, and the joy is usually in the process, the people, and the moments when everything briefly clicks. | — | ||||||
| 1/19/26 | ![]() What If You Did Everything Right... But STILL Failed | Grab your coffee and your emotional support animal, besties. This episode is a real one, made for anyone whose perfectly planned goal did not happen.Scott and Crysta talk about what it feels like to do the work, set the goal, and still come up short. We get real about failure, disappointment, and the weird emotional hangover that follows when your expectations do not match reality. Then we talk about what comes next, how to pivot, reset, and keep moving without losing your love for the sport.Along the way, Scott admits to choosing a Palm Springs weekend over a riding lesson, because life outside the barn matters too. Crysta shares an update on young Ricky Bobby, including farrier compliments that absolutely count as wins.We also dive into the exhausting reality of chasing horse lameness. The vet visits, the waiting, the mental and emotional toll, and how quickly your confidence and plans can unravel when your horse is not quite right.From there, the conversation opens into mental health. Managing anxiety, processing disappointment, and learning how to sit with both gratitude and grief at the same time. Horse showing is full of highs and lows, and everyone rides them, even when it looks perfect from the outside.If you have ever left a show questioning everything, feeling burned out, or wondering how to pivot when the goal does not work out, this episode is for you.If you'd like to consult with Crysta on your equestrian journey, check out CBhorsemanship.com and book a Confidential Call with Crysta to discuss your goals. | — | ||||||
| 1/14/26 | ![]() 2026 Energy, Dumping your Boyfriend, and Rule Change Proposals | The besties are back and skipping the highlight reel in favor of honest horse show life. In this episode, Scott and Crysta catch up after the holiday break, swap stories from recent shows and clinics, and chat about what they actually want from their horse lives in the year ahead.We talk goals without the grind, ambition without burnout, and why fun might be the underrated tool you are overlooking.The conversation also dips into some of the bigger topics buzzing around the industry right now including rule change discussions, walk trot accessibility, and why online conversations can help or completely derail progress.In this episode, we cover:Setting realistic horse show goals that still excite youWhy community, clinics, and learning from others actually matterBalancing competition with genuinely enjoying your horseWalk trot classes and accessibility in today’s horse industryPartnerships, balance, and asking for what you want in and out of the show penEqual parts horse show strategy, industry perspective, and bestie to bestie encouragement. If you have ever felt stuck between pushing harder and enjoying the ride, press play. This episode might be the permission slip you did not know you needed. 💅🐎 | — | ||||||
| 12/23/25 | ![]() Scott Cooper is a Grinch! The first ever HSB Christmas Special! | WARNING: This episode has curse words that are unbleepedIf you’ve ever side-eyed a forced holiday party, felt weird pressure to buy “the perfect gift,” or secretly thought December might be the best time to buy a horse… this episode is for you.Crysta Brown and Scott Cooper settle in after a few to many cold ones for an honest, unfiltered conversation that starts with Christmas chaos and somehow (very naturally) lands in the heart of what really matters in the horse world.Scott proudly claims his role as the resident Christmas Grinch, calling out the consumerism, the early decorations, and the pressure to perform holiday cheer. Crysta shares her own creative holiday hacks, from thoughtful gifts to custom wrapping paper, and reflects on past Christmases where meaning mattered more than money.From there, the conversation shifts barn-side.They break down why December is actually a smart time to buy horses, how breeders and trainers are navigating year-end realities, and why proven stallions still matter when it comes to long-term success. They also get real about the social dynamics of horse shows, the emotional toll of the industry, and how generosity and community are what keep people going when inspiration feels thin.This episode is equal parts horse business talk, life perspective, and that reassuring reminder that you’re not the only one craving simpler traditions, better boundaries, and a more supportive horse community.If you’re feeling overwhelmed by the season or the industry, this one will feel like a deep breath and a reminder that you’re not alone.In This Episode, We Talk AboutWhy Scott is unapologetically a Christmas GrinchThe pressure of gift giving and why it drains the joy out of the holidaysThoughtful gifts, thrifted wins, and meaningful traditionsWhy December can be prime time for buying horsesBreeding strategy, proven stallions, and smart long-term planningThe social side of horse shows (the good, the awkward, and the hard)Why community, generosity, and connection matter more than ribbonsFinding balance between horses, business, and real lifeGiving back to create a healthier, more inclusive horse world | — | ||||||
| 12/17/25 | ![]() Crossover Episode!! with Kanter Kulture's Ali Hubbell | Grab your coffee (or your boxed wine), because this episode is a real one. We’re joined by Ali Hubbell, host of the Kanter Kulture Podcast, for a wide-ranging, no-fluff conversation about what it actually feels like to exist in the modern horse world.We talk all things horsey social media and Ali shares behind-the-scenes insight on how her content looks SO good.Then we go deeper: bullying, barn drama, gatekeeping, and how so many riders quietly fall out of love with horses before finding their way back. We unpack realistic goal-setting, ethics in competition, and the complicated relationship between prestige, participation, and recognition at horse shows.From amateur rules and age divisions to the financial realities trainers and exhibitors are navigating right now, this episode asks the questions a lot of people are thinking—but few say out loud. We wrap with big ideas about honor codes, fundraising, and how we might actually support the horse community instead of just talking about it.If you’ve ever thought “there has to be a better way”—this one’s for you. | — | ||||||
| 12/9/25 | ![]() Blankets, Burnout & Budget Bling: A Winter Survival Episode | This week, Scott and Crysta are jumping right into all the things winter time... blanketing, burnout, budget bling, and why sometimes the best thing you can do for your horse (and yourself!) is take a dang break.We talk about the infamous blanketing debate—when to blanket, why we blanket, and why it make the internet insane every winter. Then we pivot into the weirdness of having no real “show season” anymore and why the lack of downtime is contributing to burnout for both trainers and exhibitors.Scotts asks Crysta how to use color theory to pick show clothes that flatter you and your horse AND how to pull the blue ribbons without needing a second mortgage because show outfits shouldn't be exclusionary or stressful.Through it all, we circle back to what makes the horse world great: community, support, and remembering that horse show life isn’t your whole personality (even if it feels like it).If you need a little reminder to breathe, take a break, and still slay in the arena on a budget... let us be your horse show bestie. | — | ||||||
| 12/2/25 | ![]() The Kids Are Alright: How AQHA is Supporting the Next Generation ft. Helen Hardy | This episode is full of insider scoop and inspiration! Scott Cooper and Crysta Brown chat with Helen Hardy, AQHA’s Manager of Youth Development, about her journey in the horse world and how she’s shaping programs to help young equestrians thrive. They dive into the challenges youth face, the importance of belonging, and what it really takes to keep young riders engaged as they transition into adulthood.Helen shares how AQHA is bridging that gap with programs like AQHLead, recognition awards, and the Emerging Leader Award, while emphasizing hands-on experience, inclusivity, and community support. Along the way, the hosts laugh about youth show fashion throwbacks, the realities of adult financial independence, and the ways investing in young adult programs makes a real difference for the industry. If you want to know what AQHA is doing for the next generation of riders, this episode is your must-listen. | — | ||||||
| 11/25/25 | ![]() Ammy's Gone Wild - Maddie Munn encourages Scotts Reining Dreams | This week your horse show besties sit down with Maddie Munn to chat all about moving from Florida to Northern Ireland, European reining, and her brand-new auction platform 5 Star Equine. Crysta and Maddie talk shared NI experiences, from weather shocks to the realities of horse ownership. Of course we get into our usual barn aisle banter—Thanksgiving traditions, gas station snacks, community support, long-distance friendships, and navigating the pressures of showing. Plus, a look at how Western disciplines are evolving and what the future of international competition could look like. Grab your dirty soda and come hang out with your horse show besties.WARNING: There are curse words that are unbleeped in today's episode | — | ||||||
| 11/18/25 | ![]() Shannon Watters Spills All the Horse Show Tea and We’re Here for It | Get ready, horse girls (and boys), because this episode is pure equestrian tea! 💁♀️🐴✨ Scott Cooper and Crysta Brown sit down with the fabulous Shannon Watters, a total powerhouse in the Paint and Quarter Horse world. From her early days as a youth competitor to becoming a successful trainer and World Show standout, Shannon takes us on her journey—complete with big wins, behind-the-scenes moments, and all the juicy gossip.The trio chats all things presentation (because yes, your vibe does matter in the show pen), the magic of consistent training, and how sales and marketing play into building a thriving horse career. This episode dives into the heart of horse training: understanding each horse’s unique strengths, keeping communication honest and positive with clients, and navigating the ups and downs of being part of such a public, tight-knit community. Shannon gets real about challenges, the incredible support she’s received, and what it’s like transitioning between associations—all while celebrating the joy of living in this vibrant, horse-loving world. | — | ||||||
| 11/11/25 | ![]() Fake It Till You Make It... and Other Post Nationals Wisdom | Fresh off the chaos of APHA Western Nationals, Scott and Crysta are back — slightly traumatized, highly caffeinated, and ready to talk about what’s next. In this post-show debrief, they share their biggest takeaways from the show ring, what went right (and very, very wrong).The duo answers listener questions and dives into the joy and discomfort of being a beginner again, finding the right trainer when you’re starting over, and how hyper-fixation and observation can fast-track your learning. They also open up about imposter syndrome, mental prep for big patterns, and how celebrating small wins keeps you grounded when everything feels overwhelming.Whether you’re coming down from your own show high or just here for the relatable barn banter, this episode is equal parts therapy session, pep talk, and inside look at what really happens after the big show.Keywords: horse show podcast, equestrian podcast, APHA Western Nationals, beginner rider tips, horse show recap, equestrian humor, trying new disciplines, overcoming imposter syndrome, horse training, AQHA, APHA, western pleasure, ranch riding | — | ||||||
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Chart Positions
6 placements across 6 markets.
Chart Positions
6 placements across 6 markets.

