Inside Aesthetics

Episode 353 hosts Dr John Delaney (Co-founder of Fresh Clinics) In this episode we explore the introduction of a new model of services for Australian aesthetic clinics called 'Fresh Health' - and its potential to reshape the landscape of aesthetics and primary care medicine. Fresh Clinics already support injectors with technology to ensure compliance, training and higher standards. But Fresh Health is their next evolution that allows cosmetic clinics to offer additional medical services including for weight loss, menopause and hair loss consultations. This model is referred to as 'hybrid healthcare', blending in-person nurse-led consultations with telehealth specialists. We discuss why Fresh Health was launched and how it will help improve holistic patient care - whilst reinforcing the business success of existing clinics. 00:00 Welcome and Guest Intro 00:32 What Fresh Clinics Does 01:29 Disrupting the Industry 04:01 Aesthetics Market in 2026 06:43 Trends Tox Filler Biostims 08:39 Why Fresh Health Started 11:08 Business Support Beyond Clinical 13:19 Fresh Health Explained 14:17 Hybrid Care and Patient Trust 25:23 Medicine 3.0 Optimization 29:33 HRT History and Misconceptions 32:38 How Hybrid Care Works 33:29 Nurse Telehealth Workflow 35:25 Wellness Meets Aesthetics 36:39 Whole Body Consultation Shift 38:22 Hybrid Care vs Online Only 40:12 Criticism and Governance 43:01 Peptides and Black Market Risks 46:44 Pricing and Subscriptions 49:51 Clinic Economics and Retention 51:54 Access and Rural Impact 54:50 Future Services Roadmap 57:30 Joining Fresh Network 01:00:11 Fresh Summit Wrap Up Links: Fresh Clinics (Australia) Fresh Clinics (USA) DOWNLOAD OUR NEW APP IA COMMUNITY: DOWNLOAD FOR APPLE DEVICES DOWNLOAD FOR ANDROID DEVICES THEN GET A FREE 30 DAY SUBSCRIPTION (after you've downloaded the app and signed up for free): FOR HEALTHCARE PROFESSIONALS FOR BUSINESS OWNERS/NON-CLINICAL PROFESSIONALS

Episode 351 hosts Sara Lavis (Registered Nurse from Perth, Australia) In this episode we discuss how to best integrate skin treatments and devices into your aesthetic clinic or medispa - with a focus on NanoFractional RF technology by Venus. Our conversation highlights some of the key tools to patient conversion when it comes to skin treatments - including a systematic consultation and having tools to examine skin quality objectively. Sara outlines the modalities she uses in her clinic and explains how and why she chose these devices. She then shares her insights about NanoFractional Radiofrequency using the Venus Versa Pro platform. We discuss the indications for it, ideal patient selection, the procedure and expectations. We also cover the concept of 'stacking' treatments with RF including polynucleotides, exosomes, PRP and insulin. 00:00 Introduction 01:39 Meet our Special Guest: Sara Lavis 05:42 Holistic Skin Shift 07:00 Learning Skin Confidence 09:46 Clinic Team And Workflow 10:49 Skin Assessment Tools 12:46 Non Pushy Skin Conversations 15:46 Devices In The Clinic 17:16 Choosing The Right Device 19:36 RF Basics And Candidates 23:32 Venus Versa Heads Explained 25:34 Multimodality Business Logic 28:16 RF Treatment Journey 31:03 Surface RF Explained 31:25 Ablation Vs Coagulation 32:13 RF Vs CO2 Downtime 33:03 Stacking Polynucleotides 34:16 All Skin Types Safety 35:02 Under Eye Skin Prep 36:06 PRP Exosomes And Insulin 38:02 Pores Texture And Resurfacing 39:06 Pigment Protocols And Melasma 41:44 Overtreatment Scope And Referrals 44:24 Consumables Pricing And Timing 47:34 Vendor Support And Upgrades 50:35 Clinic Future And Acne Bridge 53:30 Why Stacking Works 55:55 Wrap Up DOWNLOAD OUR NEW APP IA COMMUNITY: DOWNLOAD FOR APPLE DEVICES DOWNLOAD FOR ANDROID DEVICES THEN GET A FREE 30 DAY SUBSCRIPTION (After you've downloaded the app and signed up for free): FOR HEALTHCARE PROFESSIONALS FOR BUSINESS OWNERS/NON-CLINICAL PROFESSIONALS

Episode 349 hosts Dr Kami Parsa (Oculoplastic & Reconstructive Surgeon) from Beverly Hills, California. Kami joins us in the 33nd chapter of our series called 'The Injector Diaries'. These episodes feature in depth conversations, stories and experiences from injectors around the globe. Each injector brings their own unique take on things and we showcase every level of type of injector, from newbies to masters. We'll explore how and why they chose to inject, why they favour using certain products, look under the hoods of their clinics and aim to inspire our injector listeners. 00:00 Introduction 00:36 Meet Dr Kami Parsa 01:56 From Iran To Medicine 05:43 Oculoplastics And Early Fillers 08:31 Beverly Hills Practice Roots 10:11 Fat Grafting Shapes Technique 12:08 Filler Complications Era 12:47 What His Practice Looks Like 14:52 Not Anti Filler 18:58 Future Of Aesthetics 22:21 Nutrition And Inflammation 26:58 Injury Sparks Healing Deep Dive 30:38 Biohacking Finds Heart Blockage 33:19 Surgery Recovery Mindset 34:56 Wellness Advice Basics 37:11 Cholesterol Genetics Statins 39:34 Fear Practice Logistics 42:54 App Competition Break 43:48 New Work Life Balance 45:02 Book Nutrition In Practice 47:33 Surgery Nutrition Supplements 51:10 Injector Favorites Safety 54:28 Tech Ultrasound MRI Future 58:22 Wrap Up Next Episode Tease APPLY TO OUR COMPETITION & WIN THE TRIP OF A LIFETIME TO SYDNEY DOWNLOAD OUR NEW APP IA COMMUNITY: DOWNLOAD FOR APPLE DEVICES DOWNLOAD FOR ANDROID DEVICES THEN GET A FREE 30 DAY SUBSCRIPTION (After you've downloaded the app and signed up for free): FOR HEALTHCARE PROFESSIONALS FOR BUSINESS OWNERS/NON-CLINICAL PROFESSIONALS OTHER LINKS CONTACT US, OUR SOCIALS & MORE CLICK HERE TO BUY KAMI'S BOOK 'HEAL'

Episode 347 showcases our hosts Dr Jake Sloane & David Segal We're proud to finally reveal the launch of our long-awaited project 'IA Community' - the social media app for aesthetic professionals! This project has been years in the making and we've spent the last 18-months secretly building a platform designed for you guys. In this podcast we discuss the background to IA Community and why aesthetic professionals should download it. We touch on the main features of the app including: Member profiles and powerful networking features Live Chat groups for instant connection, networking, support and advice Our podcast library - every episode is available to stream, new search features and the ability to like, comment and continue the podcast conversations in the app Introducing our new Exclusive Episodes - podcast that can't be found on any other podcast app Our Aesthetics Newsfeed - showcasing global features, stories and insights Conference Diary - information and ticket booking links for every major event event + secret event chat groups Partner spaces - showcasing the best brands in aesthetics IA-Gram - our very own HCP-only social media feed Business Education - Learn to understand your numbers And much, much more Look our for our HUGE launch competition tonight at 7pm on Instagram! 00:00 Introduction 01:21 Why Build Our Own Platform 01:58 From Patreon To IA Community 04:35 Who It's For And Compliance 07:22 Verification And Transparency 09:36 Launch Giveaway Details 11:45 Why Join The Community 14:34 Safe Space Beyond Social Media 16:19 Membership Tiers Overview 16:43 Podcast Hub And Exclusives 18:25 Newsfeed And Conference Diary 21:02 Networking Over Content 21:29 Podcast Q&A Features 22:29 IA Gram Case Sharing 25:29 Member Directory Map 26:26 Partner Spaces Explained 29:18 Live Events Inside App 30:31 Business Tier Tools 32:55 AI Summaries And Notifications 34:58 Premium HCP Chats 36:46 Clinical Library With AI 38:47 Pricing And Memberships 39:53 Competition And Farewell 30 DAY FREE TRIAL OF IA COMMUNITY (FOR HEALTHCARE PROFESSIONALS) 30 DAY FREE TRIAL OF IA COMMUNITY (FOR BUSINESS OWNERS/NON-CLINICAL PROFESSIONALS) ALL OTHER IA LINKS & CONTACT INFORMATION

Episode 345 showcases our hosts Dr Jake Sloane & David Segal. In our 'What's trending in Aesthetics?' episodes we discuss popular topics doing the rounds on social media, issues being debated in injector forums or items showcased on the news. We'll cover controversies, big stories and themes that have got injectors and our industry talking. In Chapter 17 we delve into three topics: 1) The impact of the Middle East conflict and the major concern about fuel shortages and supply-chain disruption. 2) Australia's law change concerning credit card surcharges. 3) Growing conference fatigue in aesthetics. 00:00 Introduction 00:40 What's Trending Agenda 02:06 Middle East Fuel Shock 02:39 Global Supply Chain Fragility 04:09 Australia Petrol Shortages 08:08 Economic Fallout Depression Fears 10:33 Conflict Outlook Energy Independence 13:04 Aesthetic Business Slowdown Q1 16:44 Reading Numbers Cutting Costs 21:07 Client Access Communication Plans 23:31 Preparedness Avoiding Panic 24:50 Panic And Preparedness 25:59 Pharma Supply Chain Reality 26:39 Credit Card Surcharge Ban 28:00 Margins Pricing And Fees 30:24 Payment Alternatives And Disruption 33:05 Cut Terminal Costs With AI 34:52 Conference Fatigue Explained 36:39 Smaller Events Better Networking 38:47 App Conference Diary Feature 42:37 Future Of Conferences And App Podcast 45:43 Wrap Up And Next Topics JOIN THE WAITING LIST FOR IA COMMUNITY (OUR NEW APP) ALL IA LINKS & CONTACT INFORMATION

Episode 343 hosts Rick O'Neill (Digital Marketing Expert from Brighton, UK) We discuss the major shifts in aesthetic marketing over the past 12–24 months - driven by AI technology and the changing behavior of patients. We explore: How SEO and website optimisation are more important due to how tools like ChatGPT search the web. How patients can take up to 12 months with numerous touchpoints before converting to a booking The requirement for an 'always-on, multi-channel' ecosystem beyond Instagram. Tool likes 'AnswerThePublic' to understand what patients are Googling The benefit of writing experience-based blog articles on your website TLDR summaries for AI visibility Email marketing segmentation Cautious AI tool use inclusing chatbots and note-takers LTF's new 'Black Belt Digital' platform - offering AI-built websites, education, templates and resources IA Community - Inside Aesthetic's new upcoming app 00:00 Introduction 00:42 Special Guest: Rick O'Neil - Returns and AI Shift 01:37 MCAS Recap and Business Focus 02:46 Rick Background and LTF Story 07:10 Big Digital Changes Explained 11:54 Zero Moment of Truth 18:08 Build a Content Ecosystem 18:44 Answer the Public Workflow 20:37 Write Blogs That Rank 22:32 Repurpose and TLDR for AI 26:58 Client Adoption and Practical Tips 29:49 Budgeting and Marketing Mindset 33:56 Content Creation vs Distribution 38:07 SEO Basics and Technical Fixes 42:56 SEO Intent Signals 44:28 AI Tools for Clinics 48:04 Websites in 2026 51:12 Social Media That Converts 56:50 Search Meets Instagram 58:20 Black Belt Digital Platform 01:07:52 Listener Questions 01:12:08 Future Patient Journey 01:15:36 Where to Start Now 01:18:17 Final Wrap and Plugs Black Belt Digital - Discover Black Belt Digital: LTF's new platform dedicated to helping clinics with their aesthetic digital business marketing success. Get expert marketing knowledge, free resources and a professional website builder. JOIN THE WAITING LIST FOR IA COMMUNITY (OUR NEW APP) ALL IA LINKS & CONTACT INFORMATION

Episode 341 hosts Dr John Leonardo (Anaesthesiologist from Toronto, Canada) John join us in Chapter 13 of our Masterclass series of episodes. Here we host global experts with significant experience to teach us about fillers, bio-stimulators, bio-remodellers, polynucleotides, other injectable products and techniques. (For toxin insights, check out our other mini-series, 'The Tox Talks') In Chapter 13 we discuss a sub-niche of aesthetics that John has developed - male sexual aesthetics. We first explore the taboo and stereotypes behind these sorts of male concerns as well as unpacking some of the functional issues that may also need addressing. We then outline the five main treatments that John offers: Penile toxins (GroTox®) for flaccid hang and erectile function Penile filler (P-Girth®) for girth +/- gland enhancement Scrotal toxin (ScroGro®) to relax scrotal retraction, reduce wrinkles and treat hyperhidrosis Scrotal filler (ScroGro®) to increase scrotal size Anal toxin (RimTox®) to relax the internal sphincter for receptive anal sex. John discusses his consultation technique with male aesthetic patients and for each treatment we cover dosing, techniques, product choice, aftercare, costs and complications. 00:00 Introduction 00:40 Meet Dr John Leonardo 01:28 What Is Male Sexual Aesthetics? 03:46 Consultation and Psychology 06:06 How John He Entered The Niche 10:07 Grotox® Mechanism 14:36 Grotox® Protocol and Dosing 21:16 Aftercare, Risks & Longevity 26:34 Pricing, Naming and Industry Context 31:37 P-Girth® - Penile Fillers 35:51 Hybrid Filler and Technique 39:48 Inducing Erections Before Filling 43:32 Penis Sculpting 49:13 Penile Vascular Occlusions 59:12 ScroGro® Toxin Benefits and Method 01:02:24 ScroGro® Filler Protocol 01:06:42 RimTox® 01:13:12 Wrap Up and Resources 01:16:19 Final Outro and Links JOIN THE WAITING LIST FOR IA COMMUNITY (OUR NEW APP) ALL IA LINKS & CONTACT INFORMATION

Episode 339 hosts Jessica Ferris (Registered Nurse & CEO of Australian Aesthetic Symposium) In this episode we explore the logistics and motivations behind launching a new aesthetic conference. Australia Aesthetic Symposium (AAS) was held for the first time last years in Perth, Western Australia and is hosted and founded by Jessica. Jessica shares her background in event management, teaching, nursing and most recently into cosmetic injecting. She explains her reasoning to create a new and independent educational event, designed specifically for aesthetic professionals in her home state. We learn about the logistics and costs to launch a conference, working with sponsors and the finances needed, the challenges of being an unknown organizer, and the problems encountered behind the scenes. This podcast is sponsored by the Australian Aesthetic Symposium. To save 20% off tickets to this years AAS, click here to buy tickets and use the promo code IA20 00:00 Introduction 01:08 Special Guest: Jessica Ferris from AAS 03:14 Why Perth Needed AAS 05:25 Jessica's Background and Youth Lab 07:36 Learning to Inject in WA 08:42 AAS Idea and Early Hustle 10:07 Partnering with Dr Mike 12:13 Keeping the Conference Fresh 13:38 Building the Event Blueprint 15:09 Budgeting and Hidden Costs 16:58 Selling Tickets and Sponsor ROI 20:31 WA Community and Remote Delegates 23:11 Designing the Program 23:29 Curating Conference Topics 25:30 Safety Business and Diversity 26:32 Why Live Demos Fall Flat 29:26 Cadaver Course Deep Dive 32:28 Making Attendance Worth It 36:28 Behind the Scenes Challenges 39:35 Delegation and Event Day Flow 42:35 Who Should Attend 44:45 Speakers Tickets and Farewell 46:27 Closing Credits ALL IA LINKS & CONTACT INFORMATION JOIN THE WAITING LIST FOR IA COMMUNITY (OUR NEW APP)

Episode 337 hosts Dr Abishek Settipalli (aka 'Dr Abs', Dentist from London, UK) & Dr Ben Coyle (General Practitioner from Leicester, UK) Abs and Ben join us in Chapter 12 of our Masterclass series of episodes. Here we host global experts with significant experience to teach us about fillers, bio-stimulators, bio-remodellers, polynucleotides, exosomes and other injectable products. (For toxin insights, check out our other mini-series, 'The Tox Talks') In Chapter 12 we discuss Sunekos, a new product in Australia and distributed by Xytide. Our discussion begins with a discussion about regenerative aesthetics and what this term really means. We then cover the science of the skin and what happens when we age. Importantly we get a better understanding about the key building blocks of the skin including the various types of collagen, elastin and fibronectin. Sunekos is marketed as a 'bioregenerator' and we underpack what is it, how it works, what patients are suitable, how it's used in clinical practice and much more. 00:00 Introduction 00:52 Special Guests: Dr Abishek Settipalli & Dr Ben Coyle 03:29 Discussion on Aesthetics and Regenerative Medicine 06:37 Challenges in the UK Aesthetics Market 08:46 Understanding Regenerative Medicine 10:09 Patient Demographics and Treatment Approaches 16:47 Trends in Aesthetic Treatments 29:19 Understanding HA and Amino Acids 29:44 Nutrient Sensing and Human Biology 31:58 Inflammation and Aging 33:32 Amino Acids: Ingestion vs. Injection 35:31 Collagen and Skin Health 43:55 Patient Experiences and Results 53:01 Combination Therapies and Treatment Limitations 01:02:25 Addressing Ageing Hands 01:02:57 Face Injection Protocols 01:05:22 Cellulite Treatment Insights 01:06:56 Neck Treatment Challenges 01:08:19 Injection Techniques and Training 01:14:39 Commercial Aspects of Treatments 01:21:39 Future of Aesthetic Treatments 01:25:05 Final Thoughts and Farewell ALL IA LINKS & CONTACT INFORMATION JOIN THE WAITING LIST FOR IA COMMUNITY (OUR NEW APP)

Episode 335 showcases our hosts Dr Jake Sloane & David Segal. In our 'What's trending in Aesthetics?' episodes we discuss popular topics doing the rounds on social media, issues being debated in injector forums or items showcased on the news. We'll cover controversies, big stories and themes that have got injectors and our industry talking. In Chapter 16 we delve into the key overall trends that we predict will influence the year ahead. We discuss: The shift towards 'slow ageing' (long term planning and smaller but more frequent treatments) The rise of bio-stimulators vs traditional hyaluronic acid fillers - and whether this trend will balance itself out or not The rationalisation of devices in clinics - multiplatform devices vs multiple machines The professionalisation of aesthetics - getting serious about business and regulations The increasing sophistication of patients - how they are arming themselves with knowledge to pick and choose only the best injectors We also share our HUGE news and the impending the launch of our new app called 'IA Community'. (Due out in March/April 2026) This new platform and app will bring together the entire aesthetics community including HCP's, business owners and brands for networking, support, advice, education, promotions, events and much, much more. 00:00 Introduction 00:40 Welcoming the New Year and Episode Introduction 01:22 Maintenance and Longevity in Aesthetics 02:57 The Professionalise of Aesthetics 04:20 Exciting News: Launching the IA Community App 07:17 Maintenance and Longevity Based Aesthetics 19:53 The Rise and Fall of HA Fillers 28:01 Future of Regenerative Medicine 28:48 Combining HA and Bio Stimulants 29:32 Evolution of Treatment Approaches 31:18 Device Rationalisation and Platform Thinking 35:48 Professionalise of Aesthetics 50:48 AI and the Future of Aesthetic Treatments 54:58 Conclusion and Future Trends ALL IA LINKS & CONTACT INFORMATION

Episode 333 hosts Mike Clague (Nurse Injector from Melbourne, Australia) In 'The Tox Talks' episodes we feature expert injectors who have significant experience in using botulinum toxins. These episodes explore our guests experiences using particular brands, the evolution of their injecting techniques and we get special insights into the subtle nuances of getting the best out of toxins. In chapter 11 we talk about Relfydess, a new Botulinum Toxin A manufactured by Galderma. We first re-introduce Mike (previously on episode 276) and his clinical background. We then cover his involvement in the pre-launch trials using Relfydess and his clinical experience with the product. We covers the efficacy and onset of Relfydess compared to other toxins, its performance in various facial areas, and discuss practical tips for injectors. 00:00 Introduction and Podcast Overview 00:40 Welcome to Chapter 11: The Tox Talks 00:53 Introducing Mike Clague and Relfydess Toxin 01:28 Mike's Background and Experience 03:31 Discussion on Toxin Efficacy and Longevity 06:20 Practical Insights and Injection Techniques 12:53 Patient Experiences and Feedback 24:10 Manufacturing and Purity of Toxins 27:09 Discussion on Antibody Levels 27:44 Patient Reactions to Treatment Onset 28:24 Dosage and Treatment Techniques 31:00 Commercial Implications of Treatment Frequency 32:34 Longevity and Variability of Treatment Effects 42:57 Training and Mentorship in Medical Practice 46:53 Regulations and Compliance in Medical Advertising 50:07 Final Thoughts and Farewell ALL IA LINKS & CONTACT INFORMATION

Episode 331 hosts Dr Bita Farrell (Anaesthesiologist from California, USA) & Dr Roni Munk (Dermatologist from Montreal, Canada) Back in September 2025 Dr Jake and David were attendance as speakers at the Canadian Aesthetic Expo. They took the opportunity to record with two other leading KOL speakers; Bita (previously on Episode 283) & Roni. We first get an understanding of our guests own patient demographics and their recent experiences of dealing with filler anxiety expressed by their patients. We explore the nuances of an effective patient consultations and cover the aspects of winning trust, education and the role of personalised consultations. We then discuss the growing prominence of regenerative medicine including insights into exosomes, PRP, PDGF and effective combination therapies. Our guests share their own experiences, philosophies, emphasize a patient-centric approach and the role of lifelong learning to achieve success. 00:00 Introduction 01:03 Meet the Guests: Dr Bita Farrell and Dr Roni Munk 01:43 Roni's Practice and Insights 02:32 Bita's Background 04:39 Trends and Challenges in Aesthetic Treatments 08:13 Exosomes, PRP, and Regenerative Medicine 15:18 Consultation and Building Trust with Patients 18:02 The Life of a Speaker and Live Injecting 19:33 The Challenges of On-Stage Consultations 20:25 The Importance of Authenticity and Preparation 20:49 Building Trust Through Pre-Consultations 23:18 The Role of Consultation in Treatment Success 24:53 Training and Continuous Learning in Aesthetics 31:15 The Evolution of Practice and Learning from Peers 34:29 Closing Remarks and Future Plans ALL IA LINKS & CONTACT INFORMATION

Episode 329 hosts Dr Ferial Fanian (Dermatologist from Paris, France) In our 'Masterclass Series' we host global experts to teach us about fillers, bio-stimulators, bio-remodellers, polynucleotides, exosomes and other products. (For toxin insights, check out our other mini-series, 'The Tox Talks') In Chapter 11 we go on a deep dive into the science of 'biostimulation' . With collagen stimulation now a seemingly generic term used for many new products launched, we aim to differentiate how these products can be classified and how they actually biostimulate. We also cover some basics of daily skincare, skin analysis, skin hydration and the history of NCTF (New Cellular Treatment Factor 135 HA). 00:00 Introduction 00:40 Special Guest: Dr Ferial Fanian 01:06 Event Experience and Masterclass Topic 01:52 Dr Ferial's Background and Expertise 02:55 Role with Filmed and Clinical Practice 05:56 Understanding Biostimulation 08:44 Categories of Biostimulation Products 18:10 Skin Health and Analysis 25:03 Patient Consultations and Objective Measurements 25:29 The Importance of Quantification in Dermatology 25:49 Investing in Medical Devices 25:58 Budgeting for Equipment 26:19 Community and Support for Injectors 27:12 Priming vs. Biostimulation 28:10 Daily Skincare Routine 28:37 The Role of Hydration and Defense in Skincare 29:48 Adapting Skincare to Seasons and Hormonal Changes 30:42 The Importance of Changing Skincare Products 33:19 Cosmeceuticals and Priming 33:45 Injectables and Hydration 34:55 Understanding NCTF and Cellular Scaffolds 41:05 The Role of Hyaluronic Acid in Skincare 48:23 Future of Injectable Products 50:07 Conclusion and Final Thoughts ALL IA LINKS & CONTACT INFORMATION