
IPA On... The value of creativity
From IPA Podcast by Institute of Practitioners in Advertising (IPA)
March 18, 2026 · 29 min
About this episode
Sue Unerman discusses her book 'A Year of Creativity' and shares insights on creativity and success for women in advertising.
Award-winning strategy and transformation leader and author Sue Unerman joins the IPA On... podcast to discuss her book 'A Year of Creativity', and lessons from a storied career in advertising on belonging, wellbeing and success strategies for women at work. You can purchase 'A Year of Creativity' here: https://www.amazon.co.uk/Year-Creativity-Boosting-Innovation-Inspiration/dp/1399413252
People in this episode
Host: Institute of Practitioners in Advertising
Guest: Sue Unerman
Topics covered
- creativity
- advertising
- women in the workplace
- wellbeing
- success strategies
Keywords
- creativity
- advertising
- women
- wellbeing
- success strategies
- Sue Unerman
- A Year of Creativity
Mentioned in this episode
Organizations: Institute of Practitioners in Advertising
Books & works: A Year of Creativity
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