The Effectiveness Files: Little Moons
About this episode
Joanna Allen, CEO of Little Moons, discusses her career and the brand's growth, emphasizing the importance of TikTok as a communication channel.
Joanna Allen, CEO of Little Moons, joins the IPA Effectiveness Files to explore her career working across category-defining brands, Little Moons' growth as a brand and why TikTok is such an important communication channel for them.
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