The Longest Marketing Campaign That Ever Existed

The Longest Marketing Campaign That Ever Existed

From Is It Marketing? by JadahxMarketer

November 17, 2025 · 11 min · Season 1 · Episode 6

About this episode

This episode explores the longest running marketing campaign in history launched by the U.S. government in 1947, centered around UFOs and belief.

Send us Fan Mail The UFO story isn’t science fiction! In 1947, the U.S. government “accidentally” launched the longest running marketing campaign in history and the product they sold was belief. In this episode, I break down: How Roswell became America’s first viral headline Why the government used UFOs as Cold War distraction How Hollywood kept the myth alive for profit Why “UAPs” are just a modern rebrand of the same story What it reveals about how attention really works This isn’...

Topics covered

  • marketing
  • UFOs
  • Cold War
  • media
  • belief

Keywords

  • Roswell
  • viral headline
  • UAPs
  • attention

Mentioned in this episode

Places: U.S., Roswell, America

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