#478 Adriana Tica - The State of Solopreneurship in 2026

#478 Adriana Tica - The State of Solopreneurship in 2026

From Just Get Started by Brian Ondrako

January 6, 2026 · 46 min

About this episode

Adriana Tica discusses her State of Solopreneurship Report for 2025 and its implications for 2026.

Episode 478 features Adriana Tica, Founder of Strategic AF, to share her in-depth State of Solopreneurship Report for 2025 and why it matters for your business in 2026. Chapters: 00:00 — Adriana returns + why solopreneur data matters 01:00 — Why she built the report (bad benchmarks + “MrBeast metrics”) 02:18 — Rapid Fire 1: fortune cookie message (unique like everyone else) 04:17 — Rapid Fire 2: her next “Just Get Started” (community in 2026) 07:15 — Rapid Fire 3: silencing the inner critic 0 9:43 — Rapid Fire 4: Perfectionism, delayed launches, typos, and the Pratt-Fall effect 12:00 — Rapid Fire 5: Do you learn more from wins or losses? (and the role of timing) 15:03 — The newsletter correlation: why top earners all have one 23:43 — LinkedIn drives revenue… but “owned channels” are the 2026 focus 26:14 — CTA strategy: reverse planning your content around offers 33:04 — Services as the cash cow + why products require massive trust/audience 36:36 — Revenue bragging vs profit reality (margins matter) 38:49 — The 2 biggest levers: owned channels + pick your business model 42:57 — Why you start with services, then productize from patterns 46:09 — Wrap-up + where to find Adriana…

People in this episode

Host: Brian Ondrako

Guest: Adriana Tica

Topics covered

  • solopreneurship
  • business strategy
  • revenue generation
  • content marketing
  • entrepreneurship trends

Keywords

  • solopreneurship
  • business model
  • revenue
  • content strategy
  • entrepreneurship

Mentioned in this episode

Organizations: Strategic AF

More episodes of Just Get Started

Explore listener stats, chart rankings, contacts and more on the Just Get Started podcast page.