One Email. No Plan. Sold Out. | Angie Colee and the Minimum Viable Promotion That Started Everything

About this episode

Matt Ziegler interviews Angie Colee about the balance between intuition and logic in leadership and the concept of minimum viable promotion.

In this episode of Just Press Record , Matt Ziegler sits down with Angie Colee to explore the tension between intuition and logic, leadership and permission, and why sometimes you simply have to say, “I will show you,” and do it anyway. Using a powerful clip from Matthew Stafford and Matt Ackerman as the starting point, the conversation weaves through the 65% rule, minimum viable promotion, corporate versus entrepreneurial leadership, and the art of creating meaningful human experiences in a world increasingly shaped by automation. This is a candid, energizing discussion about gut instinct, calculated risk, and building something before you feel completely ready. Main topics covered: • The “I will show you” mindset and why competitiveness can fuel leadership • Trusting your gut even when you cannot fully rationalize it • The 65% rule and giving yourself room for imperfection • Corporate leadership versus entrepreneurial risk taking • Minimum Viable Promotion and launching before everything is polished • The story behind Eat Play Launch and the bulldozer event in Las Vegas • Learning through mistakes and building in public • Designing experiences people remember • Balancing AI…

People in this episode

Host: Matt Ziegler

Guest: Angie Colee

Topics covered

• leadership
• minimum viable promotion
• entrepreneurship
• human experiences
• calculated risk
• automation
• gut instinct

Keywords

• leadership
• minimum viable promotion
• entrepreneurship
• gut instinct
• calculated risk
• human connection
• automation

Mentioned in this episode

Organizations: Eat Play Launch

Places: Las Vegas

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