Episode 71: How Small Businesses Can Use Press Releases to Build Trust, Visibility, and Sales

From Main Street Success Stories by Jennifer Kok

May 18, 2026 · 38 min · Season 3 · Episode 71

About this episode

Jennifer Kok interviews Mickie Kennedy about the value of press releases for small businesses.

In this episode of Main Street Success Stories, Jennifer Kok sits down with Mickie Kennedy, founder of eReleases, to unpack the real value of press releases and why public relations should not be reserved for big brands with huge budgets. Mickie has spent more than 25 years helping small businesses, entrepreneurs, and startups get visibility through strategic press releases that lead to media coverage, credibility, and business growth. And in this conversation, he shares exactly how it works ...

People in this episode

Host: Jennifer Kok

Guest: Mickie Kennedy

Topics covered

press releases
public relations
small business
media coverage
credibility
business growth

Keywords

press releases
small business
public relations
media coverage
business growth

Mentioned in this episode

Organizations: eReleases