EP255: First to Converse, First to Win: The Uncomfortable Truth About B2B Sales

About this episode

Chris Beall discusses his upcoming book and the importance of cold calling in B2B sales.

Chris Beall previews his upcoming book ”First to Converse” - why cold calling dominates markets while competitors wait for inbound leads.

People in this episode

Guest: Chris Beall

Topics covered

• B2B sales
• cold calling
• market dominance
• inbound leads
• sales strategy

Keywords

• B2B
• sales
• cold calling
• market strategy
• inbound leads

Mentioned in this episode

Books & works: First to Converse

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