Market Savvy Conversations

In this episode of the Healthcare Thought Leaders' Show, Megan is joined by Dr. Dean Watson - musculoskeletal physiotherapist and Director of Watson Headache Institute - to explore what it truly takes to challenge an established medical model and build a global training legacy from a one-man clinic. Dean's journey is unlike most: he didn't set out to become a thought leader. He followed a deep clinical conviction that the neck plays a significant role in headache and migraine conditions - a perspective that directly challenges the prevailing neurological model. That conviction, combined with saying yes to the right opportunities, has taken him from a small Adelaide clinic to teaching across Europe, the UK, and beyond. Together, they unpack how organic growth, authenticity, and relentless clinical commitment can create a career that changes not just patients' lives, but entire professional directions for colleagues around the world. In this conversation, you'll discover: How a chance encounter with a journalist led to 7,000 phone calls and a career-defining moment Why Dean believes there are two types of thought leaders - and why he's pursuing the harder path of changing the model itself The power of niching into a single condition before anyone else was doing it Why staying active clinically is the foundation of credibility and courage in controversial spaces The challenges of training a global audience when manual palpation skills are declining in university curriculums Dean's advice for clinicians sitting on valuable knowledge: start small, be humble, show vulnerability, and let it grow organically Why good systems, strong communication skills, and authentic media presence matter more than formal teaching qualifications Dean also shares why he has no plans to retire - because when your work changes lives daily, it never feels like work. This episode is a masterclass in what happens when deep clinical expertise meets the courage to stand apart from the mainstream - and a reminder that thought leadership doesn't require a grand plan, just a conviction worth following. Links: Watson Headache Website Watson Headache on Facebook Watson Headache on Instagram Watson Headache on LinkedIn

Episode Description In this heartfelt episode of Healthcare Online, Megan Walker sits down with Dr. Lisa Burke, a leading expert in grief care training. Dr. Burke shares her insights on supporting individuals through grief and loss, and how healthcare professionals can integrate compassionate grief care into their practice. This episode is a must-listen for health professionals who want to deepen their understanding of grief and provide meaningful support to their patients and clients. What You’ll Learn The importance of grief care in healthcare and why it matters. Practical strategies for supporting individuals through grief and loss. How to integrate grief care training into your professional practice. Tips for healthcare professionals to approach grief with empathy and compassion. Links and Resources Listen to more episodes of Healthcare Online: Megan Walker Podcast Learn more about Dr. Lisa Burke: Dr. Lisa Burke’s Website Download Megan’s free lead magnet: Free Resource Follow Megan Walker on social media: LinkedIn | Instagram | Facebook

Episode Description:In this episode of Healthcare Online, Megan Walker sits down with Alvaro Berrios, a seasoned expert in digital advertising and marketing strategy, to discuss the power of Meta (formerly Facebook) for course creators in the health and medical space. Alvaro shares his insights on how to leverage Meta’s advertising platform to reach your ideal audience, build trust, and scale your online courses effectively. Whether you’re just starting out or looking to optimize your current strategy, this episode is packed with actionable advice tailored to health professionals and course creators. What You’ll Learn: Why Meta is a game-changer for health and medical course creators. How to craft compelling ad campaigns that resonate with your target audience. The importance of understanding your audience’s pain points and addressing them in your messaging. Tips for optimizing your ad spend to maximize ROI. Common mistakes course creators make with Meta ads and how to avoid them. How to use Meta’s tools to build trust and credibility in the health and medical field. Links Mentioned in the Episode: Visit Megan Walker’s website: www.meganwalker.com Learn more about Alvaro Berrios: Alvaro Berrios’ Website Explore Meta’s advertising tools: Meta for Business Join Megan’s HealthCourse Kickstarter: HealthCourse Kickstarter Follow Megan on LinkedIn: Megan Walker LinkedIn

Episode Description:In this episode of the Healthcare Online Podcast, Megan Walker sits down with Karen Forrest, a social media expert, to discuss the courage it takes to build an authentic and impactful presence online. Karen shares her journey, practical strategies, and tips for health professionals to confidently navigate social media while staying compliant with industry regulations. What You’ll Learn: Why courage is essential for building an authentic social media presence. How to create engaging content that resonates with your audience. Practical tips for staying compliant with AHPRA guidelines. Strategies to overcome fear and hesitation when posting online. Karen's Links: 🌐 Website: https://jumpstarttherapy.com.au/  📖 Facebook: https://www.facebook.com/groups/jumpstartparentgroup  📸 Instagram: https://www.instagram.com/jumpstart_therapy/  🖥️ Free 30-day Kajabi trial: https://app.kajabi.com/r/8qkVLZCy/t/dh4tz2bb Megan's Links: 🌐 Visit Megan Walker’s website: Megan Walker 🎧 Listen to more podcast episodes: Healthcare Online Podcast

Episode Description:In this episode of the Healthcare Online Podcast, Megan Walker interviews Angela O’Connor, a seasoned counselor and course creator, to explore how counseling professionals can leverage their expertise to create impactful online courses. Angela shares her journey, insights, and practical advice for turning counseling knowledge into valuable educational content that resonates with clients and peers. What You’ll Learn: How to transform your counseling expertise into an online course. The benefits of creating courses for your counseling practice. Practical steps to design and launch a successful course. Tips for ensuring your course aligns with industry standards and compliance. Angela's Links: 🌐 Website: https://www.angelaoconnor.com.au  📸 Instagram: @angelaoconnor_counselling  👍 Facebook: Angela O’Connor Counselling Megan's Links: 🌐 Visit Megan Walker’s website: Megan Walker 🎧 Listen to more podcast episodes: Healthcare Online Podcast

Episode Description:In this episode of Healthcare Online, Megan Walker interviews Colin Boyd, a renowned speaker and coach, to uncover the secrets to stepping on stage with confidence. Colin shares his expertise on how health and medical professionals can effectively communicate their message, captivate their audience, and build trust through public speaking. Whether you're presenting at a conference, hosting a webinar, or creating online courses, Colin’s practical tips and strategies will help you deliver with impact and authenticity. What You’ll Learn in This Episode: How to overcome stage fright and build confidence as a speaker. The key elements of crafting a compelling and engaging presentation. Tips for connecting with your audience and delivering value. How public speaking can elevate your professional brand and authority. Find Colin Boyd online:🌐 Website: https://colinboyd.co  📸 Instagram: instagram.com/colinboyd 🔗 LinkedIn: https://www.linkedin.com/in/colinboyd  📘 Book: onepresentationawaybook.com Tune in now to discover how to step on stage with confidence, connect with your audience, and deliver presentations that leave a lasting impact.

Episode Description:In this episode of the Healthcare Online Podcast, Megan Walker interviews Lyndsay Babcock, a practice management expert, to explore the importance of adapting healthcare practices in an ever-changing environment. Lyndsay shares her expertise on how health professionals can future-proof their practices by embracing change, improving workflows, and staying ahead of industry trends. What You’ll Learn: Why adaptability is crucial for healthcare practices. Key strategies to future-proof your practice. How to streamline workflows for better efficiency. Tips for staying ahead of industry changes and trends. Lyndsay's Links:  🌐 Website: https://selfcentre.com.au/  📸 Instagram: https://www.instagram.com/selfcentre_australia/  📸 Instagram: https://www.instagram.com/lyndsayb._/  🔗 LinkedIn: https://au.linkedin.com/in/lyndsay-babcock-455902b6 Megan's Links: 🌐 Visit Megan Walker’s website: Megan Walker 🎧 Listen to more podcast episodes: Healthcare Online Podcast

Episode Description In this inspiring episode of Healthcare Online, Megan Walker interviews Dr. Katie Kjelsaas, a passionate advocate for holistic health and wellness. Dr. Kjelsaas shares her journey of transitioning her expertise into the online space, empowering individuals to embrace wholeness in their health journeys. This episode is perfect for health professionals looking to expand their reach and impact through online courses and programs. What You’ll Learn How Dr. Katie Kjelsaas transitioned her holistic health expertise into the online space. The importance of empowering individuals to take charge of their health. Strategies for creating impactful online programs that resonate with your audience. Tips for health professionals to expand their reach and make a difference online. Links and Resources Listen to more episodes of Healthcare Online: Megan Walker Podcast Learn more about Dr. Katie Kjelsaas: Dr. Katie Kjelsaas’s Website Download Megan’s free lead magnet: Free Resource Follow Megan Walker on social media: LinkedIn | Instagram | Facebook

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In the podcast interview, Megan Walker speaks with Johanna Badenhorst, a developmental psychologist and director of Holistic Wellness Psychology. Johanna shares her journey from working as a psychologist in Brisbane to founding her own practice about six months ago. She discusses her focus on perinatal mental health and her increasing involvement in the neurodivergent space, particularly ADHD, following her own late diagnosis. Johanna explains that her client base has expanded to include many mothers querying ADHD, and she actively shares information on social media to raise awareness and support. Johanna expresses her passion for working with neurodivergent individuals, particularly women, to help them feel understood and supported. She highlights common misconceptions about ADHD in women, emphasizing that symptoms often appear internally rather than externally. Johanna also talks about her podcast, ADHDher, which provides ADHD education and features interviews with other late-diagnosed individuals. Her vision is to create a community and online resources to support women with ADHD, helping them achieve self-acceptance and clarity in their lives. Here are the time stamps for the podcast episode: - **00:00 - 01:20** Introduction by Megan Walker- **01:21 - 03:00** Johanna Badenhorst introduces herself and her background- **03:01 - 05:00** Discussion on Johanna's work focus and the founding of Holistic Wellness Psychology- **05:01 - 07:20** Johanna's experience with ADHD diagnosis and her growing focus on neurodivergent clients- **07:21 - 09:45** Attracting clients in the neurodivergent space and using social media for outreach- **09:46 - 12:30** Johanna’s passion for working with women with ADHD and common misconceptions- **12:31 - 15:00** Discussion on ADHD symptoms in women and the concept of masking- **15:01 - 17:30** Johanna’s future plans: online resources and community building for ADHD support- **17:31 - 19:50** Insights on Johanna’s podcast, ADHDher, and its target audience- **19:51 - 21:30** Lessons learned from starting the podcast and promotion strategies- **21:31 - 23:00** Where to find Johanna’s podcast and social media links- **23:01 - 24:45** Final thoughts and Johanna’s vision for her clients- **24:46 - End** Closing remarks by Megan Walker and Johanna Badenhorst

In this highly practical interview, hear from Peter Marshall, General Manager, Mercurien Insurance, on the types of insurance that practice owners should have in place to cover their online course.