Marketing Has a Physics Problem

About this episode

The episode discusses the unseen forces of dark marketing and their impact on businesses.

Dark Marketing forces are affecting your business. You can't see them, but they are there just the same. Granular digital data might look sexy. But if you don't zoom out, all you've got are rocks in your shoes.

People in this episode

Host: Johnny Molson

Topics covered

• dark marketing
• digital data
• business impact
• marketing strategy
• entrepreneurship

Keywords

• dark marketing
• digital data
• business
• marketing strategy
• entrepreneurship