AI & Search: What It Actually Means for Your Website

AI & Search: What It Actually Means for Your Website

From Marketing with Purpose by MayeCreate Design

April 21, 2026 · 33 min

About this episode

This episode discusses the impact of AI on search and websites, clarifying misconceptions and providing insights for businesses.

Every third question we get these days is about AI. "Is it going to kill Google?" "Do I even need a website?" "What does this mean for my business?" So we figured it was about darn time we talk about it ourselves from the angle we do best - websites. Yes, AI is changing how search works. Heck, AI is changing how AI works. But for most businesses, the impact is more "interesting shift" than "five-alarm fire." Websites aren't obsolete - AI Overviews pull FROM websites. They don't replace them. In this episode we break down what's actually changing, who needs to pay attention, and what a well-built website is already doing right without you lifting a finger. Plus we get into how to tell if AI is already pulling from your content - and what to do if you want it to do it more. Spoiler alert! For once, amazingly, the game of getting found online didn't actually change. The scoreboard just looks a little different now. Read the fully formatted blog post to accompany this episode at: mayecreate.com/blog/ai-search-what-it-means-for-your-website/ Tutorial: How to use Google Analytics & Search Console to tell if your website is being shown in AI search →

Topics covered

  • AI
  • search
  • websites
  • business impact
  • Google

Keywords

  • AI search
  • website importance
  • business strategy
  • Google Analytics
  • Search Console

Mentioned in this episode

Products: Google Analytics, Search Console

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