Last-Minute Nonprofit Year-End Giving Website Checklist

Last-Minute Nonprofit Year-End Giving Website Checklist

From Marketing with Purpose by MayeCreate Design

November 14, 2025 · 38 min

About this episode

This episode provides a checklist of 15 essential tasks for nonprofits to ensure their websites are ready for year-end giving campaigns.

Your year-end campaign emails are probably amazing. Your social posts? On point. Your stories? Compelling. But if your website doesn’t back it up during December, none of that matters. We've seen it happen too many times. Nonprofits pour everything into their year-end campaigns only to have the donation process fall apart at the very last step. So Stacy and Monica made you a checklist.✨ This podcast/blog post combo has 15 tasks organized into three categories: 5 critical must-dos (your donation form HAS to work) 4 quick fact-checks (trust-builders that take minutes) 6 conversion boosters (tackle now or add to next year's list) Don’t let 15 tasks scare you off, it’s okay if you can’t do everything on this list before your campaign kicks off. Start with the critical stuff (testing that donation form), then tackle what you can. A working donation form on a slightly outdated site always beats a broken form on a beautiful one every single time. Your donors are ready to give. Make sure your site is ready to receive. And even if you don’t look at the blog or listen to the podcast - GO TEST YOUR DONATION FORM ON A PHONE. Read the fully formatted blog post to accompany this episode at…

People in this episode

Host: Monica

Topics covered

  • nonprofit
  • year-end giving
  • website checklist
  • donation process
  • campaign preparation

Keywords

  • donation form
  • conversion boosters
  • trust-builders
  • campaign emails
  • social posts

Mentioned in this episode

Products: donation form

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