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Recent episodes
Why Some Businesses Survive Crisis and Others Never Reopen
Jun 23, 2026
35m 55s
What Happens When Your AI Stops Working? The Risk Nobody Is Planning For
Jun 15, 2026
23m 59s
Most Founders Ignore These 6 Risks… And Pay for It Later
Apr 22, 2026
22m 01s
If Your Business Went Dark Tomorrow, Would You Survive the First 72 Hours?
Apr 15, 2026
26m 49s
The Silent Killers of Your Business: Cyber, Supply Chain & False Confidence
Apr 8, 2026
29m 04s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/23/26 | Why Some Businesses Survive Crisis and Others Never Reopen | Send us Fan Mail What separates the companies that survive disruption from those that never recover? It's not technology. It's not compliance. It's not the size of your crisis management plan. It's leadership. In this episode of Mastering Risk, we explore a powerful but often overlooked reality: organizational resilience is a leadership function. Every founder, CEO, and business owner will eventually face disruption. A cyber attack. A supply chain failure. A key software outage. A reputati... | 35m 55s | ||||||
| 6/15/26 | What Happens When Your AI Stops Working? The Risk Nobody Is Planning For | Send us Fan Mail Risk management specialist Dr. Jeff Donaldson explores one of the most overlooked threats facing modern businesses: AI dependency. As organizations rush to adopt AI tools, many are unknowingly creating new single points of failure. Customer service platforms, operational workflows, sales systems, cyber monitoring, and business intelligence functions are increasingly dependent on third-party AI providers that business owners neither control nor own. If those systems fail, di... | 23m 59s | ||||||
| 4/22/26 | Most Founders Ignore These 6 Risks… And Pay for It Later✨ | business risksentrepreneurship+4 | — | — | — | business risksentrepreneurship+5 | — | 22m 01s | |
| 4/15/26 | If Your Business Went Dark Tomorrow, Would You Survive the First 72 Hours? | Send us Fan Mail What would really happen if your business stopped running for three full days? Not slowed down. Not partially disrupted. Stopped. In this episode, we break down the brutal reality of what unfolds inside a small or mid-sized business when operations come to a sudden halt, the confusion, the revenue drain, the reputational damage, and the tough leadership decisions that follow. Most entrepreneurs believe they’d “figure it out.” The truth is far more complicated. We wa... | 26m 49s | ||||||
| 4/8/26 | The Silent Killers of Your Business: Cyber, Supply Chain & False Confidence | Send us Fan Mail Most business owners don’t lose their companies in a dramatic collapse. They lose them quietly… over 72 hours, while telling themselves they still have time. In this episode of Mastering Risk, we break down the uncomfortable truth that disruptions don’t destroy businesses, delayed action does. Whether it’s a cyberattack, supply chain failure, or the loss of a key employee, the real threat isn’t the event itself, it’s your inability to keep operating when it hits. Here’s the... | 29m 04s | ||||||
| 3/25/26 | One Outage. One Hack. One Mistake… That’s All It Takes to Lose Your Business | Send us Fan Mail Most small business owners believe disruption is something that happens to other people. It’s not. According to real-world data, 91% of small businesses experience some form of disruption every quarter, from minor outages to full-scale cyber attacks. In this episode of Mastering Risk, we break down real incidents from the past week, including telecom outages, ransomware events, and system failures, and extract the lessons most business owners miss. This isn’t theory. This ... | 34m 03s | ||||||
| 3/18/26 | If Your Business Burned Down Tonight, Could You Reopen Tomorrow? (Build a Continuity Plan in 60 Min) | Send us Fan Mail What would happen if your business suddenly stopped operating tonight? A fire. A cyberattack. A supplier collapse. A platform outage. Could you reopen tomorrow, or would everything grind to a halt? In this episode of Mastering Risk, Dr. D breaks down a practical, no-nonsense framework that helps small and medium business owners create a simple business continuity plan in just 60 minutes. Most continuity planning is designed for large enterprises. Consultants can charge $8... | 29m 31s | ||||||
| 3/11/26 | Gulf War Chaos Is Here: 3 Downstream Risks That Could Cripple Your SMB (And How to Fight Back Now) | Send us Fan Mail The Gulf conflict is escalating fast, Strait of Hormuz disruptions, Houthi threats in the Red Sea, skyrocketing oil and shipping costs, and warnings of Iranian cyber retaliation against critical infrastructure. For small and medium business owners, the real danger isn't the headlines... it's the downstream shocks already rippling through supply chains, prices, and operations. In this episode of Mastering Risk, I break down the three major downstream risks hitting SMBs... | 22m 17s | ||||||
| 3/3/26 | Global Conflict: Protect Your Small Business: 8 Evidence-Based Risk Controls for SMB | Send us Fan Mail In the wake of escalating conflict in the Gulf, with the Strait of Hormuz effectively disrupted, tankers damaged or stranded, insurance war-risk coverage cancelled, and Brent crude surging by $7+ in a single day; small and medium businesses are facing real, immediate threats to their supply chains, costs, and operations. As a professor in disaster and emergency management with decades of research on small business risk preparedness, I break down 8 powerful, evidence-based ri... | 37m 18s | ||||||
| 2/24/26 | Survive the Chaos: A Chief Risk Officer is the Fractional Solution Every SMB Needs in 2026 | Send us Fan Mail In a world of constant political upheaval, economic shocks, supply chain chaos, and unexpected disruptions, 91% of small businesses face a major hit every single quarter (Small Business Administration data). It's not if you'll get punched, it's when. The real question: Will you just survive, or will you seize the massive opportunities that open up in the chaos? Welcome to this eye-opening episode of the Preparedness Labs show with Dr. Jeff Donaldson, army veteran, dis... | 29m 35s | ||||||
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| 2/11/26 | Cyber Risk, Cash Crunch, Cancel Culture: The 3 Systems That Protect Your Side Hustle or Startup | Send us Fan Mail In today's unpredictable economy, plagued by cyber threats, supply chain disruptions, political shocks, reputational attacks, and regulatory surprises, most entrepreneurs operate without a real safety net. The result? One bad event can wipe out years of hard work. In this episode of Mastering Risk, Dr. Jeff Donaldson (PhD in Disaster & Emergency Management) reveals the three essential, mostly free systems every founder-led business (especially those under $1M in r... | 31m 43s | ||||||
| 2/4/26 | Why Most $1M Advice Will Fail You: The 4 Risk Spheres Every Small Business Must Master | Send us Fan Mail Tired of endless "scale to $1M in months" gurus promising overnight success? The data tells a different story: 95% of registered businesses never reach $1 million in annual revenue, and 70% never even break six figures (SBA stats). As a disaster and emergency management professor and founder of Preparedness Labs Incorporated, Dr. Jeff Donaldson cuts through the hype on Mastering Risk. In this episode, discover why chasing unicorn stories sets most entrepreneurs up for... | 28m 07s | ||||||
| 1/24/26 | Chaos 2026: 5 Free Ways to Bulletproof Your Business Against Cyber, AI, Tariffs & More | Send us Fan Mail In these unpredictable times of multipolar tensions, shifting tariffs, AI disruption, and escalating cyber threats, small and medium business owners face more chaos than ever before. If you're an entrepreneur, solo operator, or leading an SMB team, ignoring these dangers could cost you everything—revenue, employees, and your livelihood. In this episode of Mastering Risk, Dr. Jeff Donaldson breaks down the 5 critical risks every small business must address in 2026, and... | 32m 50s | ||||||
| 1/19/26 | Why Talking Politics Online Is Killing Your Business & the Smarter Way to Turn Chaos into Leverage | Send us Fan Mail In today's hyper-polarized world, politics isn't just background noise, it's a direct threat (and hidden opportunity) to your small or medium-sized business. One wrong post, one heated opinion, and you could alienate 40%+ of your customers overnight. But what if you could navigate the chaos, protect your brand, and actually turn political turbulence into competitive advantage? In this powerful episode of Mastering Risk, Dr. Jeff Donaldson breaks down the minefield of ... | 26m 51s | ||||||
| 1/14/26 | Prepare Your Family for 2026 Chaos: 100% Free, Evidence-Based Strategies | Send us Fan Mail In a world of fractured systems, economic uncertainty, and cascading disruptions, your family's safety shouldn't depend on money, government help, or expensive gear. In this powerful episode of Mastering Risk, Dr. Jeff Donaldson (PhD in Disaster & Emergency Management) reveals how to prepare your family for 2026: completely free, using evidence-based strategies proven in real disasters from hurricanes to mega-earthquakes. Forget the myth that preparedness requires... | 32m 10s | ||||||
| 1/12/26 | Why Most Small Businesses Will Fail in 2026 – The 4 Risks You're Probably Ignoring | Send us Fan Mail As we kick off 2026, the world feels more unpredictable than ever, political shifts, economic pressures, tariffs, cyber threats, and global chaos are hitting small businesses hard. If you're a solo entrepreneur, side hustler, or thinking about scaling (or even launching) your independent business, ignoring these forces could be costly. In this episode of Mastering Risk, Dr. D breaks down the four critical risks every lean business owner must address right now, risks y... | 32m 51s | ||||||
| 1/7/26 | How to Launch a Profitable Side Hustle for Under $300 in 2026 (No Experience Needed) | Send us Fan Mail Tired of watching economic uncertainty chip away at your financial security while you sit on the sidelines? 2026 is shaping up to be even more unpredictable, but here’s the truth: you don’t have to be a victim of it. In this episode of Mastering Risk, I break down exactly why NOW is the best time to launch a profitable side hustle, and the proven 6-step roadmap I personally used to build Preparedness Labs into a healthy five-figure business, starting with just a few hundred ... | 27m 02s | ||||||
| 1/3/26 | I Run a 100% Digital Small Business – Here’s Exactly How I Stay Operational During a Prolonged Power Outage | Send us Fan Mail What happens to your small business when the power goes out… and stays out for days or even weeks? Most small business owners assume it’ll only be a minor inconvenience. But prolonged grid-down events cost the U.S. alone $90–150 billion every year, and small businesses get hit the hardest. With thin financial runways and total reliance on electricity, internet, and cell networks, many simply can’t survive extended outages. In this episode of Mastering Risk, Dr. D breaks dow... | 30m 35s | ||||||
| 12/31/25 | Forget Goals in 2026: The Exact Daily System I Use to Grow My Business Consistently | Send us Fan Mail Tired of setting ambitious goals every January… only to feel stressed, overwhelmed, or like a failure by March? In this episode, I explain why traditional goal-setting often backfires for entrepreneurs and side-hustlers and why a repeatable system is the real secret to sustainable growth. You’ll discover: The critical difference between goals (stressful finish lines) and systems (daily actions that compound) Why “aggressive patience” beats instant gratification every time M... | 38m 15s | ||||||
| 12/27/25 | I Ditched New Year’s Resolutions and Did This Instead… My Life Changed Forever | Send us Fan Mail Why do 92% of New Year’s resolutions fail? Because most people never pause long enough to ask the real question: “Am I even on the right track?” In this raw, no-BS 2025 year-in-review video, I walk you through the exact three-step process I’ve used to rebuild my health, turn my company profitable, and protect my sanity while the world went completely insane around me. I’ll show you: * Why I threw out resolutions years ago and replaced them with one big, unbreakable annual g... | 27m 06s | ||||||
| 12/24/25 | How I Went From Losing $28,000 to a Profitable 5-Figure Business – The 4 Trust Hacks You’re Missing | Send us Fan Mail In this eye-opening episode of Mastering Risk, Dr. D(Jeff) reveals the brutal truth most new entrepreneurs never hear: trust isn’t assumed, it’s earned, and without it, no one buys from you. After losing $28,000 and failing twice, Jeff rebuilt his business into a profitable 5-figure company using just four powerful trust-building principles. These are the same steps that turn skeptical strangers into loyal customers online, even if you’re brand new on the internet. You’ll l... | 29m 41s | ||||||
| 12/20/25 | The Top 6 Preparedness Mistakes Most Entrepreneurs are Making (And How to Fix Them Fast) | Send us Fan Mail Are you unknowingly setting your business up for failure? In this eye-opening episode, Dr. D reveals the Top 6 Preparedness Mistakes that most entrepreneurs make—and exactly how to fix them before disaster strikes.You’ll discover why 91% of small and medium businesses face major disruptions every single quarter (U.S. Small Business Administration stat), yet most owners are still “winging it” when crisis hits. Here are the 6 critical mistakes covered: No formal business con... | 30m 35s | ||||||
| 12/17/25 | Embrace the Suck in 2026: The No-BS Survival Strategy for Real Small Businesses | Send us Fan Mail Is your small business ready for the chaos of 2026? Political upheaval, economic swings, supply-chain disruptions, and natural disasters are coming and most side hustles won’t survive them. But you can. In this episode of Mastering Risk, Dr. D shares the exact 4-step entrepreneurial survival guide that’s 100% free, requires zero fancy tools, and puts you in control, no matter what the world throws at you. Here’s what you’ll discover: How to bulletproof your physical,... | 22m 29s | ||||||
| 12/13/25 | The Hidden AI Danger Every Small Business Owner Is Ignoring (And It Could Destroy You) | Send us Fan Mail Is AI secretly putting your small business at risk? You’re using ChatGPT, Grok, or Claude to save time, writing proposals, summarizing data, generating ideas and it feels like a superpower. But there’s one massive danger almost every side hustler and small business owner is completely overlooking… and it’s not coming from hackers sneaking in the back door. It’s walking right through your front door. Every time you or your employees upload customer lists, pricing strategies... | 31m 58s | ||||||
| 12/10/25 | 90% of Small Businesses Get Hit Every 90 Days: Here’s My Near $0 Cyber Defence That Actually Works | Send us Fan Mail Your entire business can vanish tomorrow morning One ransomeware email, one fake invoice, one missed update and poof: Shopify gone, Stripe locked, courses deleted, customer list encrypted. 90% of SMB face a significant disruption every quarter, some never recover. But here is the truth: There are near-free strategies to survive and thrive in 2026 We offer the exact five dead-simple ideas followed in our company -Change passwords monthly, or more frequent - yes... | 29m 25s | ||||||
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