
Automate Marketing with Copilot Agents
From Microsoft Innovation Podcast by Mark Smith [nz365guy]
April 29, 2026 · 22 min · Episode 825
About this episode
This episode discusses how AI agents are transforming marketing workflows with insights from Ramón Rautenstrauch.
Get featured on the show by leaving us a Voice Mail: https://bit.ly/MIPVM This episode explores how AI agents are reshaping modern marketing workflows, drawing on the hands-on experience of Ramón Rautenstrauch. Using Microsoft Copilot, Copilot Studio, and Microsoft Foundry, the discussion shows how marketers can automate campaigns, experiment faster, and reduce low-value work while keeping humans in the loop. The core insight is not replacing marketers with AI, but using agents to unlock c...
People in this episode
Host: Mark Smith
Guest: Ramón Rautenstrauch
Topics covered
- AI agents
- marketing automation
- Microsoft Copilot
- campaign management
- workflow optimization
Keywords
- AI
- marketing
- automation
- Microsoft
- Copilot
- workflows
- campaigns
Mentioned in this episode
Organizations: Microsoft, Copilot, Copilot Studio, Microsoft Foundry
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