#106 Why RedNote (小红书) ripped success out of the "TikTok refugees" (Live Podcast Rec. on RedNote)

#106 Why RedNote (小红书) ripped success out of the "TikTok refugees" (Live Podcast Rec. on RedNote)

From Middle Earth - China’s cultural industry podcast by The World of Chinese

January 22, 2025 · 60 min

About this episode

The episode discusses the rise of RedNote among American users following the TikTok ban and explores potential business opportunities for content creators.

Send us Fan Mail It has been a crazy week following the non-TikTok ban and witnessing real 'positive energy' on both sides of the Pacific. How did over 1 million Americans flock to RedNote/小红书? What hurdles lie ahead for us, and are there any potential business opportunities for international content creators? Featuring - Jim Fields: Relay Video - CEO (小红书: Jim技术咨询) - Lucy Lv: Culture news reporter (IG-TT: nihaolucylv) - Wang Zichen: Policy Expert (www.pekingnology.com) To go further - Middl...

People in this episode

Guests: Jim Fields, Lucy Lv, Wang Zichen

Topics covered

  • social media
  • cultural exchange
  • business opportunities
  • content creation
  • international relations

Keywords

  • RedNote
  • 小红书
  • TikTok refugees
  • content creators
  • business opportunities
  • social media
  • cultural industry

Mentioned in this episode

Organizations: Relay Video, Pekingnology

Products: RedNote, 小红书

Places: Pacific

More episodes of Middle Earth - China’s cultural industry podcast

Explore listener stats, chart rankings, contacts and more on the Middle Earth - China’s cultural industry podcast podcast page.