How Michael Wolf Is Rethinking Attention in the Age of Multitasking
About this episode
Michael Wolf discusses the implications of multitasking on attention and advertising in the media landscape.
People in this episode
Host: Mike Shields
Guest: Michael Wolf
Topics covered
- attention economy
- multitasking
- television fragmentation
- YouTube advertising
- virtual product placement
- sports gambling
- spatial computing
Mentioned in this episode
Organizations: Activate Consulting, Paramount, Warner, YouTube
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