Insights from recent episode analysis
Audience Interest
Podcast Focus
Publishing Consistency
Platform Reach
Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Total monthly reach
Estimated from 4 chart positions in 4 markets.
By chart position
- 🇪🇸ES · Marketing#1771K to 10K
- 🇰🇪KE · Marketing#1930K to 100K
- 🇷🇴RO · Marketing#2710K to 30K
- 🇵🇭PH · Marketing#3710K to 30K
- Per-Episode Audience
Est. listeners per new episode within ~30 days
15K to 51K🎙 Daily cadence·100 episodes·Last published yesterday - Monthly Reach
Unique listeners across all episodes (30 days)
51K to 170K🇰🇪59%🇷🇴18%🇵🇭18%+1 more - Active Followers
Loyal subscribers who consistently listen
20K to 68K
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
Total Followers
—
Total Plays
—
Total Reviews
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* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
Recent episodes
EP 476: The Hidden Cost of Chasing Cheap Leads
Jun 23, 2026
Unknown duration
EP 475: The Facebook Ad Funnel Leaks I See All the Time
Jun 16, 2026
Unknown duration
EP 474: How Much Ad Data Is Enough Before You Make a Change?
Jun 9, 2026
Unknown duration
EP 473: The 3 Questions I Ask Before Touching Any Facebook Ad
Jun 2, 2026
Unknown duration
EP 472: What Meta's AI Still Needs From You
May 26, 2026
Unknown duration
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| Date | Episode | Description | Length | ||||||
|---|---|---|---|---|---|---|---|---|---|
| 6/23/26 |  EP 476: The Hidden Cost of Chasing Cheap Leads | Cheap leads can look great in Ads Manager, but they may cost more than you think. In this episode, I explain why lead quality matters, how low cost leads can create false confidence, and what to look at beyond cost per lead. This podcast is not affiliated with, endorsed by, or sponsored by Meta, Facebook, or Instagram. All trademarks belong to their respective owners. Opinions are based on Phil's experience working with advertisers. Website: https://philgrahamdigital.com | — | ||||||
| 6/16/26 |  EP 475: The Facebook Ad Funnel Leaks I See All the Time | One of the biggest Facebook ad problems sometimes happens after the click. In this episode, I cover some common funnel leaks, why your ad and landing page must feel connected, and how to create a smoother path from click to conversion. This podcast is not affiliated with, endorsed by, or sponsored by Meta, Facebook, or Instagram. All trademarks belong to their respective owners. Opinions are based on Phil's experience working with advertisers. Website: https://philgrahamdigital.com | — | ||||||
| 6/9/26 |  EP 474: How Much Ad Data Is Enough Before You Make a Change? | How much data is enough before you change a Facebook or Instagram ad? In this episode, I explain how to avoid reacting too quickly, why small data can be misleading, and how to use timing, context, and patterns to make smarter ad decisions. This podcast is not affiliated with, endorsed by, or sponsored by Meta, Facebook, or Instagram. All trademarks belong to their respective owners. Opinions are based on Phil's experience working with advertisers. Website: https://philgrahamdigital.com | — | ||||||
| 6/2/26 |  EP 473: The 3 Questions I Ask Before Touching Any Facebook Ad | Before you change a struggling Facebook or Instagram ad, make sure you know what you're actually fixing. In this episode, I share the 3 questions I ask before touching any Facebook or Instagram ad that is not working, and how that could help you make smarter decisions, avoid emotional changes, and use data to guide your next move. Website: https://philgrahamdigital.com This podcast is not affiliated with, endorsed by, or sponsored by Meta, Facebook, or Instagram. All trademarks belong to their respective owners. Opinions are based on Phil's experience working with advertisers. | — | ||||||
| 5/26/26 |  EP 472: What Meta's AI Still Needs From You | Meta's AI can do a lot, but it still cannot totally replace smart strategy. In this episode, I cover what Meta's AI still needs from advertisers, including customer insight, strong creative, clear offers, human judgment, and better conversion signals. Use the tools. Just don't blindly hand over the thinking. This podcast is not affiliated with, endorsed by, or sponsored by Meta, Facebook, or Instagram. All trademarks belong to their respective owners. Opinions are based on Phil's experience working with advertisers. Website: https://philgrahamdigital.com | — | ||||||
| 5/19/26 |  EP 471: Should You Fix the Ad, the Funnel, or the Audience First? | When ad performance drops, most people start changing everything at once. This episode will help you figure out where the real problem is so you can stop guessing and start making smarter fixes. Website: https://philgrahamdigital.com | — | ||||||
| 5/12/26 |  EP 470: Why Overcomplicating Facebook Ads Can Backfire | More campaigns, more ad sets, more moving parts — and usually more confusion. In this episode, I talk about why complexity can hurt performance more often than it helps, and why simpler usually wins. Website: https://philgrahamdigital.com | — | ||||||
| 5/5/26 |  EP 469: The Fastest Way To Kill a Winning Facebook Ad | A lot of advertisers finally get an ad working… and then mess it up. In this episode, I cover the common mistakes people make once an ad starts performing and how to avoid potentially killing momentum. Website: https://philgrahamdigital.com | — | ||||||
| 4/29/26 |  EP: Meta Earnings Episode For Advertisers | Quick 3 minute episode about Meta's earnings report today and how it affects advertisers. Website: https://philgrahamdigital.com | — | ||||||
| 4/28/26 |  EP 468: The Facebook Ads Metrics That Matter Most in 2026 | Too many advertisers are watching the wrong numbers and making bad decisions because of it. In this episode, I walk through the metrics that actually matter and how to think about them without getting lost in the dashboard. Website: https://philgrahamdigital.com | — | ||||||
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| 4/21/26 |  EP 467: Why Your Facebook Ads Attract the Wrong Leads | Getting leads is not the same as getting the right leads. In this episode, I break down why some ads pull in the wrong people, what causes it, and how to spot the problem before it wastes more time and budget. Website: https://philgrahamdigital.com | — | ||||||
| 4/14/26 |  EP 466: How To Create Scroll-Stopping Instagram Reels Ads | Instagram Reels ads deserve more attention than a lot of advertisers are giving them. In this episode, I cover what helps a Reels ad actually hold attention, from the first second and native feel to pacing, visuals, hooks, and keeping the message focused. If you are using Reels placements, this is a must listen episode! Website: https://philgrahamdigital.com | — | ||||||
| 4/7/26 |  EP 465: Why Some Facebook Ads Never Have A Chance | Some Facebook and Instagram ads struggle long before they ever go live. In this episode, I talk about why certain ads are set up to fail from the start, including weak testing, unclear messaging, copycat creative, no real hook, low trust, and a lack of differentiation. If an ad never had a real shot, it is worth understanding why. Website: https://philgrahamdigital.com | — | ||||||
| 3/31/26 |  EP 464: Fix Your Offer Before Your Ads? | A lot of advertisers jump straight into creatives, targeting, and campaign setup. But before any of that, your offer has to make sense in the marketplace. In this episode, I cover what I look at first, including clarity, specificity, differentiation, friction, and whether the offer is even compelling enough for cold traffic. Website: https://philgrahamdigital.com | — | ||||||
| 3/24/26 |  EP 463: When NOT To Run Facebook Ads | Facebook and Instagram ads can be powerful, but that does not mean they are always the right move at the right time. In this episode, I break down a few situations where running ads may do more harm than good, including when you are desperate for fast results, following bad advice, leaning on lazy templates, or lacking the runway to give ads a fair shot. Website: https://philgrahamdigital.com | — | ||||||
| 3/17/26 |  EP 462: Stop Copying Competitors' Facebook Ads | In this episode, I explain why copying competitor Facebook and Instagram ads can backfire. We'll talk about how to study competitors the smart way without blending into the noise. If you want your ads to stand out instead of sounding like everyone else, this one's for you. Website: https://philgrahamdigital.com | — | ||||||
| 3/10/26 |  EP 461: My Exact Retargeting Strategy in 2026 | In this episode, I walk through how I am doing retargeting ads in 2026, when I use it, when I don't, how I layer audiences, and how I'm doing creatives for people that already know who you are. If your warm audiences feel scattered or are underperforming, this episode could help you simplify your approach and focus on what actually matters. Learn how to leverage your warm audience with my strategic retargeting plan today! Website: https://philgrahamdigital.com | — | ||||||
| 3/3/26 |  EP 460: The Real Reason Many Facebook Ads Fail | Most advertisers blame Facebook when their ads don't work. But what if the real problem isn't your targeting, your budget, or even your creative? In this episode, I break down the deeper issues that sometimes sabotage ad performance and explain why ads often just expose problems that were already there. If you've ever felt like you're "doing everything right" but still not seeing traction, this episode will give you a different lens to look through. Website: https://philgrahamdigital.com | — | ||||||
| 2/24/26 |  EP 459: You're Testing Facebook Ads Wrong | Bad Facebook & Instagram ad testing creates confusion, not clarity. When too many variables change at once, you never know why something worked, or why it didn't. In this episode, I cover the most common testing mistakes I see and how to approach Facebook ad testing with more control and clarity. Website: https://philgrahamdigital.com | — | ||||||
| 2/17/26 |  EP 458: How To Spot Facebook Ad & AI Scammers | The Facebook ads and AI space is flooded with scammers and bad advice that looks legitimate. In this episode, I break down the biggest red flags I see, from people who don't actually do what they teach, to guarantees, hype, and borrowed credibility, and how to spot them before you potentially waste time or money. Website: https://philgrahamdigital.com | — | ||||||
| 2/10/26 |  EP 457: Super Bowl Ad Lessons for Facebook Ads on Any Budget | Learn how to apply Super Bowl ad ideas to your Facebook and Instagram ads, even without a large budget. I share some great tactics as well as my favorite Super Bowl ads this year and why. Website: https://philgrahamdigital.com | — | ||||||
| 2/3/26 |  EP 456: Why Your Facebook Ads Stopped Working | Many Facebook ads don't fail overnight, they fade over time. Here's why that happens and how I think about diagnosing it and fixing it. Website: https://philgrahamdigital.com | — | ||||||
| 1/29/26 |  EP Special Meta Earnings Episode For Advertisers | Quick earnings recap today from Meta, most important to advertisers is daily active people, which has grown again! Website: https://philgrahamdigital.com | — | ||||||
| 1/27/26 |  EP 455: How Often Should You Refresh Facebook Ads? | How often should you really refresh your Facebook and Instagram ads? In this episode, I break down why time-based refresh rules may cause more harm than good and share the real signals I look for before making changes. Website: https://philgrahamdigital.com | — | ||||||
| 1/20/26 |  EP 454: Facebook Ad Creatives in 2026: What's In, What's Out | Creative trends shift fast. Here's what's working for us now, what's fading away, and what we're going to focus on when it comes to Facebook and Instagram ad creatives in 2026. Website: https://philgrahamdigital.com | — | ||||||
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Chart Positions
4 placements across 4 markets.
Chart Positions
4 placements across 4 markets.