Planning for Effective Outcomes Ep#4: CCOs - Mischief, BBH and Deutsch

About this episode

This episode features discussions with award-winning agency creative leaders on their approaches to effectiveness and strategic evaluation.

In this episode from our Effie series, Planning for Effective Outcomes, we talk with award-winning agency creative leaders about how they approach their work, evaluate strategic directions and about work they love that they didn't work on. Our next episode in the series features James Hurman and Andrew Tindall. Thanks to the Effies and Tracksuit for supporting this special series.

People in this episode

Host: Fergus O’Carroll

Guests: Kevin Mulroy, Alex Booker, Ryan Lehr

Topics covered

• effectiveness
• agency leadership
• strategic evaluation
• creative work
• advertising

Keywords

• effectiveness
• agency
• strategy
• advertising
• creative leadership
• Effies
• Mischief
• BBH
• Deutsch

Mentioned in this episode

Organizations: Effies, Tracksuit, Mischief, BBH, Deutsch

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