E100.4 Public Narrative, Collective Action, and Power

E100.4 Public Narrative, Collective Action, and Power

From PEELC Strategy: A Deep Dive into Business Success by PEELC Strategy Productions

October 5, 2025 · 17 min

About this episode

This episode explores Marshall Ganz's article on the importance of public narrative in mobilizing collective action for political change.

This podcast examines an excerpt from a scholarly article by Marshall Ganz titled "Public Narrative, Collective Action, and Power," published in 2011 and made available through Harvard University's DASH repository. The core argument explores how organized collective action, or social movements, requires leadership capable of mobilizing publics for political change under conditions of uncertainty. Specifically, the article examines the practice of "public narrative," which is described as a le...

Topics covered

  • public narrative
  • collective action
  • social movements
  • political change
  • leadership

Keywords

  • public narrative
  • collective action
  • social movements
  • leadership
  • political change

Mentioned in this episode

Organizations: Harvard University

Books & works: Public Narrative, Collective Action, and Power

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