045 - Automating Marketing Strategy for Small Business Growth with Brett Hollman, Co-Founder & CEO, Enji

About this episode

Brett Hollman discusses how AI can enhance marketing strategies for small businesses and shares insights from his journey in building Enji.

How much more can one person do with AI? For Brett Hollman, the answer is: a lot more. In this episode of Pitch, Build, Scale, host Chris Fanchi sits down with Brett Hollman, Co-Founder & CEO of Enji and former engineering leader at Amazon and Intuit. Brett shares how he and his wife turned years of marketing consulting experience into an AI-powered platform that helps solopreneurs and small business owners build marketing strategies that actually work. We explore: - Brett’s journey from leading massive AI teams at Amazon and Intuit to building Enji - Why small businesses often fail at marketing (and how AI can fix it) - How Enji blends human expertise with automation to create actionable strategies - The future of AI for small business: enablement vs. replacement - Scaling a startup from founder-led sales to product-led growth Whether you’re a SaaS founder, software development leader, or solo entrepreneur, this episode offers a candid look at how AI is reshaping marketing and what it really takes to scale. Chapters 00:00 Intro: Doing more with AI, not less 01:11 Brett’s early tech journey 05:20 From Amazon to AWS leadership 07:25 Building AI platforms at Intuit 10:23 Why…

People in this episode

Host: Chris Fanchi

Guest: Brett Hollman

Topics covered

• AI
• marketing strategy
• small business growth
• startup scaling

Keywords

• solopreneurs
• automation
• human expertise
• product-led growth

Mentioned in this episode

Products: Enji

Books & works: Pitch, Build, Scale

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