
Political Trade Secrets: Winning Campaigns | Elections | Politics
by Dustin Olson
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- 🇰🇪KE · Politics#191500 to 3K
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250 to 1.5K🎙 ~2x weekly·69 episodes·Last published 1w ago - Monthly Reach
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500 to 3K🇰🇪100% - Active Followers
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200 to 1.2K
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From 15 epsHost
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Recent episodes
🗳 Winning Local Elections | Campaign Playbook for Municipal Races, Ballot Questions, & Local Government
Jun 17, 2026
Unknown duration
🇬🇧 Politics Across the Pond: Brexit, Reform’s Rise, Starmer’s Fall, and What Britain’s Political Realignment Reveals for America in '26 & '28
Jun 11, 2026
1h 07m 48s
🌴 First in the South Politics: South Carolina’s 2026 Primaries, Trump, Redistricting, Murdaugh & the Road to 2028
Jun 2, 2026
1h 22m 35s
🇺🇸 Last Full Measure of Devotion—Stories Behind Memorial Day
May 21, 2026
54m 23s
📊 PART TWO: Data-Driven Field Strategy: From the 2000 Florida Recount to the 2013 RNC Autopsy
May 6, 2026
55m 18s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/17/26 | ![]() 🗳 Winning Local Elections | Campaign Playbook for Municipal Races, Ballot Questions, & Local Government | 🎙️ Political Trade Secrets: Winning Local Elections | Campaign Playbook for Municipal Races, Ballot Questions, & Local GovernmentJoin host Dustin Olson and guest Bill Ray—political and public relations consultant and owner of WR Communications—as they pull back the curtain on how local elections are really won.From ballot questions and city council races to the collapse of local journalism and the rise of social media as the new town square, this episode breaks down what candidates, campaigns, and community leaders need to understand about winning and communicating at the local level.The episode explores:• Why local elections are won by focusing on the basics: public safety, roads, quality of life, and the day-to-day issues voters actually feel• How ballot questions are really fought—and why translating legal language into clear, persuasive messaging can make or break a campaign• What candidates need to understand about the actual job of local government before running for office• How the decline of local journalism has changed the way voters learn about local issues, candidates, and campaigns• Why social media, direct mail, short videos, and rapid response matter more than ever in local races• What Spencer Pratt and the Los Angeles mayor’s race reveal about the power of core local issues• Why housing affordability, density, water, wildfire, and infrastructure are becoming some of the biggest local political fights in Colorado and beyond🔹 Join Polling Club for exclusive insights on public opinion: PollingClub.com👉 LIKE, FOLLOW & SUBSCRIBE for your front-row seat to how politics really works. | — | ||||||
| 6/11/26 | ![]() 🇬🇧 Politics Across the Pond: Brexit, Reform’s Rise, Starmer’s Fall, and What Britain’s Political Realignment Reveals for America in '26 & '28✨ | BrexitPolitical Realignment+4 | James Johnson | J.L. PartnersConservative Party | BritainAmerica+1 | BrexitPolitical Realignment+7 | — | 1h 07m 48s | |
| 6/2/26 | ![]() 🌴 First in the South Politics: South Carolina’s 2026 Primaries, Trump, Redistricting, Murdaugh & the Road to 2028✨ | South Carolina politics2026 primaries+5 | Will Folks | FITSNews | South Carolina | Trump endorsementPam Evette+8 | — | 1h 22m 35s | |
| 5/21/26 | ![]() 🇺🇸 Last Full Measure of Devotion—Stories Behind Memorial Day✨ | Memorial DayCivil War+4 | J. Mark Powell | Witness to War: The Story of the Civil War Told By Those Who Lived It | — | Memorial DayCivil War+5 | — | 54m 23s | |
| 5/6/26 | ![]() 📊 PART TWO: Data-Driven Field Strategy: From the 2000 Florida Recount to the 2013 RNC Autopsy✨ | data-driven strategyRepublican campaigns+4 | Chris McNulty | RNCIn Field Strategies | U.S. | Florida recountRNC+7 | — | 55m 18s | |
| 4/29/26 | ![]() 👷♂️ Brand Politics—How Democrats Lost the Working Class & Why Latinos Are the New Soccer Moms✨ | Brand PoliticsWorking Class+3 | Chuck Rocha | Solidarity Strategies | — | Democratsworking class+5 | — | 1h 08m 54s | |
| 4/22/26 | ![]() 📊 PART ONE: Data-Driven Field Strategy: The Mechanics of Winning Elections & The Role Parties Play✨ | data-driven strategyfield operations+3 | Chris McNulty | Polling ClubRNC+3 | Ohio | RepublicansUS Senate+3 | — | 47m 42s | |
| 4/15/26 | ![]() ⚖ Controlling the Narrative: What Politics Can Learn From Trial Attorneys✨ | narrative controlpersuasion+3 | Donte Mills | Polling ClubTemple+2 | — | Trumpcourtroom+3 | — | 1h 02m 01s | |
| 4/8/26 | ![]() 👥 How Field Operations Win Elections: Plus Organizing Presidential Debates, National Conventions, & Ballot Access✨ | Field OperationsElections+5 | Ryan Price | Polling ClubGOP+3 | PennsylvaniaVirginia | Elon Musk’s America PACVirginia’s Gerrymandering Special Election+3 | — | 55m 43s | |
| 4/1/26 | ![]() 🗳 The Independent Strategy to Reshape the U.S. Senate: Can Independents Break the Two-Party System?✨ | Independent movementU.S. Senate+3 | Todd Achilles | ArmyU.S. Senate+3 | IdahoWashington | campaign strategypolitical system+2 | — | 55m 01s | |
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| 3/25/26 | ![]() 🫏 The Dem They Didn't Know What to Do With: What Really Happens in Southern Democratic Politics✨ | Southern Democratic PoliticsHealthcare Policy+4 | Dr Aditi Bussells | Polling ClubCity Council | ColumbiaSC | political systemparty pressure+2 | — | 56m 16s | |
| 3/11/26 | ![]() 📲 Politics in the Age of Algorithms: How Technology & Media Fragmentation Are Changing Elections✨ | technologymedia fragmentation+2 | Eric Wilson | Polling Clubthe Center for Campaign Innovation+1 | — | algorithm-driven mediarelational organizing+1 | — | 1h 35m 41s | |
| 2/25/26 | ![]() ⭐ Raising Up Future Leaders of the Grand Opportunity Party✨ | Republican candidatesGOP leadership+3 | Scherie Murray | Polling Clubthe Grand Opportunity Party+4 | New YorkNY+1 | Grand Opportunity PartyBlack Americans for Trump+2 | — | 1h 13m 02s | |
| 2/18/26 | ![]() 📊 Polling Club Strategy Session: Designing a Poll of America’s Political Strategists✨ | pollingpolitical strategy+3 | Sean Bartley | Polling ClubAmerican Pulse+2 | America | political consultantssurvey design+3 | — | 1h 24m 55s | |
| 2/10/26 | ![]() 📰 Breaking the News: Clicks, Chaos & Censorship—How Business Media Really Works✨ | business mediajournalism+3 | Dennis Kneale | The Leadership Genius of Elon MuskCNBC+6 | — | Elon Muskmedia+3 | — | 55m 54s | |
| 2/4/26 | ![]() 🪖 Life After the Military—The Challenges Veterans Face✨ | veteransmilitary transition+3 | Lukas Simianer | VetClaims.aiVA+4 | — | veteran challengestransition to civilian life+2 | — | 53m 22s | |
| 1/27/26 | ![]() Legal Battles Shaping American Politics with Chris Murray | Political Trade Secrets: Legal Battles Shaping American Politics — Join host Dustin Olson as he sits down with top Republican Constitutional and election law attorney Chris Murray, founder of First & Fourteenth, for a wide-ranging and candid conversation on how the law, politics, and power collide in today’s America.From immigration enforcement in Minneapolis to redistricting, election-day operations, and more, this episode pulls back the curtain on the legal strategies and incentives shaping modern campaigns, and why lawyers now sit at the center of nearly every major political fight.The episode digs into:💡 How census rules and redistricting drive political power in blue states💡 The hidden legal constraints that shaped GOP election security operations for decades, putting them at a disadvantage💡 How a shadowy dark money group on the left is targeting Republican lawyers for disbarment, and the differing legal operations and strategies of the political parties🔹Join our new Polling Club community to get more polling and insights on public opinion: PollingClub.com👉 LIKE, FOLLOW & SUBSCRIBE to Political Trade Secrets for your front-row seat to pull back the curtain on how politics actually works. | — | ||||||
| 12/24/25 | ![]() 🎄 Ghosts of Christmas Past - Christmas & New Year’s in American History w/ Historic Storyteller J. Mark Powell | 🎙️ Political Trade Secrets: Join us for a special holiday episode w/ historic storyteller J. Mark Powell. What can Christmas & New Year's moments in American history teach us about media, persuasion, and strategy?Stay tuned to find out—from Valley Forge to the modern age, these stories helped forge patriotism and national unity, still shaping how we think today.📘 Powell’s new book Witness to War is out in February—pre-order now on Amazon.👉 LIKE, FOLLOW & SUBSCRIBE | — | ||||||
| 11/26/25 | ![]() 🦃 Surprising History & Politics of Thanksgiving w/ Author J. Mark Powell | Political Trade Secrets: Join us as we explore the surprising history and politics of Thanksgiving—from the Pilgrims and the first feast in 1621, to Lincoln’s proclamation, and FDR's “Franksgiving” folly.We discuss:— What the first Thanksgiving was actually like, and how the menu has changed over time— How presidents, wars, and politics shaped Thanksgiving into the national holiday we know today— The backstory of Mark's new book, Witness to War: The Story of the Civil War Told By Those Who Lived ItWhether you’re a history buff, or just love a good story behind tradition, this is one you won’t want to miss.📚 Pre-order Witness to War: The Story of the Civil War Told By Those Who Lived It by J. Mark Powell on Amazon!https://www.amazon.com/Witness-War-Story-Civil-Those/dp/0811777693👉 LIKE, FOLLOW & SUBSCRIBE to Political Trade Secrets for your front-row seat to how politics really works. | — | ||||||
| 10/30/25 | ![]() 🗳 2025 Off-Year Elections Preview: NYC, Virginia, New Jersey, & More! | Political Trade Secrets: Join us as we break down the most interesting and important 2025 elections across the country: New York City, Virginia, New Jersey, and California—and why they matter for 2026 and beyond. PLUS, who’s winning the Shutdown in polling?We unpack:— Which races to watch next week & what they tell us about America’s political future— How redistricting and political violence are reshaping the map— Why Democrats are underperforming in blue territoryWhether you’re a campaign pro, strategist, or political junkie, this is one you won’t want to miss.📊 Get full polling insights at PollingClub.com👉 LIKE, FOLLOW & SUBSCRIBE to Political Trade Secrets for your front-row seat to how politics really works. | — | ||||||
| 10/7/25 | ![]() Government Shutdown Showdown... PLUS NYC Mayor's Race | Political Trade Secrets: Strategy, Polling & the Shutdown Showdown — Join host Dustin Olson for a revealing look at the forces driving Washington’s budget battle, PLUS who's winning the MEME War? PLUS a shake-up in the New York City Mayor's Race (we predicted here) and a look at Mamdani and Cuomo's new ads 😱. And we remember the victims of October 7th, look at how Public Opinion has evolved over two years.We break down:— Who’s really winning (and losing) the government shutdown: Trump, Vance, Schumer, AOC or the American people— Hints from public opinion polling about how the Shutdown will go, and polling on Medicaid, and why Democrats are losing both the messaging and meme war— The real-world impacts Americans need to know: what stops, what continues, and who feels it first— In NYC, Eric Adams is out, Cuomo and Mamdani roll out new (and head-scratching) ads — and our polling hints at where the race goes nextWhether you’re a campaign pro, strategist, or political junkie, this is an episode you won’t want to miss.🔹 Join us LIVE and post your Questions/Comments!🔹 Catch the replay and get more insights at PollingClub.com👉 LIKE, FOLLOW & SUBSCRIBE to Political Trade Secrets for your front-row seat to pull back the curtain on how politics really works. | — | ||||||
| 9/19/25 | ![]() 🔮 Focus Groups, Courtrooms & the Future of the Democrat Party | Political Trade Secrets: Inside the Mind of Voters, Jurors, & Consumers —Join host Dustin Olson as he sits down with his favorite Democrat pollster, renowned Focus Group leader, & Courtroom Strategy expert, Carey Crantford for a revealing conversation on how to peel back the onion of public opinion.We’ll dig into:💡 The real secret to running world-class focus groups💡 How top-tier survey research is used in high-stakes courtrooms💡 The future of the Democrat Party, and what he'd do to save itWhether you're a campaign pro, strategist, or just a political junkie, this is one you won’t want to miss.🔹 Join us LIVE and bring your questions!🔹 Catch the replay and get more insights at PollingClub.com👉 LIKE, FOLLOW & SUBSCRIBE to Political Trade Secrets for your front-row seat to pull back the curtain on how politics actually works. | — | ||||||
| 9/2/25 | ![]() 🗽 Crime & the City—NEW NYC Mayoral Poll | Political Trade Secrets: Crime & The City—Join host Dustin Olson as he analyzes the latest poll from American Pulse Research & Polling, this time focused on the NYC Mayoral Race and insights into voters’ concerns on Crime. Tune in to find out how Mamdani, Cuomo, and other candidates are shaping up against each other, and how voters’ views on Crime, Cashless Bail, and Defund the Police impact their vote, among other things.🔹 Get the full poll at PollingClub.com🔹 Bring your questions and join the conversation LIVE!LIKE, FOLLOW, & SUBSCRIBE to Political Trade Secrets and stay updated on the latest political insights! | — | ||||||
| 6/26/25 | ![]() 🚨 Poll Briefing: America’s View on Iran Airstrikes, Israel-Iran Ceasefire & Trump Job Approval | Join host Dustin Olson for a special LIVE episode of Political Trade Secrets as we unveil exclusive insights from the latest American Pulse poll.Discover what Americans really think about U.S. airstrikes to destroy Iran’s nuclear program, the prospects for a ceasefire between Israel and Iran, and whether voters connect the border crisis to tensions with Iran.We’ll break down surprising bipartisan consensus, reveal the newest Trump Job Approval numbers, and share actionable takeaways for policymakers and political strategists.Don’t miss this in-depth, data-driven discussion on issues shaping America’s future.🔹 Get the full poll at PollingClub.com🔹 Bring your questions and join the conversation LIVE!Please LIKE, FOLLOW, & SUBSCRIBE to stay updated on the latest political insights! | — | ||||||
| 10/31/24 | ![]() Top 2024 Issues: Focus on the Border w/ OH Sheriff-Elect Kurt Schneider | In this episode of Political Trade Secrets, host Dustin Olson sits down with Kurt Schneider, soon-to-be Sheriff of Ashland County, to explore the most pressing issues for 2024, with a deep focus on the U.S.-Mexico border crisis. Schneider provides a first-hand account of the humanitarian toll and the cartel-driven chaos at the border, emphasizing the need for strong security measures, including barriers, advanced technology, and dedicated law enforcement. Schneider underscores how regular citizens can make a difference by supporting leaders committed to securing the border. The episode also features a powerful mini-documentary produced by Olson Strategies & Advertising, revealing the on-the-ground realities and the impact on local communities. WATCH THE MINI-DOCUMENTARY: SchneiderforSheriff.com SUBSCRIBE for more insights, new episodes, and exclusive poll results leading up to Election 2024! 🔗 YouTube 🔗 Apple Podcasts 🔗 Spotify #PoliticalTradeSecrets #BorderCrisis #Election2024 #KurtSchneider #HumanitarianCrisis #DustinOlson #BorderSecurity #MiniDocumentary | — | ||||||
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