It Gets Better's Playbook for Surviving Targeting
From Seeding Social Good by Katrina VanHuss
October 29, 2025 · 40 min · Episode 28
About this episode
Brian Wenke discusses how It Gets Better has remained relevant for 15 years by adapting to changes and focusing on its mission.
Brian Wenke , Executive Director of It Gets Better , joins Katrina VanHuss to share how the organization has stayed relevant for 15 years—by evolving platforms, centering belonging, and guarding its mission. From brand partnerships to smart digital moderation, this conversation is packed with real lessons for any nonprofit leader navigating a noisy world.
People in this episode
Host: Katrina VanHuss
Guest: Brian Wenke
Topics covered
- nonprofit leadership
- digital moderation
- brand partnerships
- organizational evolution
- belonging
Keywords
- It Gets Better
- nonprofit
- leadership
- digital platforms
- brand partnerships
- mission
- belonging
Mentioned in this episode
Organizations: It Gets Better
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