From a Backpack to Retail Shelves: Denise Woodard’s Early Retail Strategy Building Partake

From a Backpack to Retail Shelves: Denise Woodard’s Early Retail Strategy Building Partake

From Shelf Talks by Roberta Townes

May 25, 2026 · 20 min · Season 2

About this episode

Denise Woodard shares her early retail strategies that helped build Partake Foods.

Send us Fan Mail Denise Woodard didn’t launch into national retail overnight. Before building Partake Foods into the powerhouse brand it is today, she was hand-unloading pallets, storing inventory in a storage unit, and walking into stores with cookies in a backpack. In today’s Shelf Talks episode, we’re revisiting a part of my powerful conversation from October 2025 where Denise shares the scrappy, early-stage strategies that helped her get Partake Foods onto shelves. From using competitor s...

People in this episode

Host: Roberta Townes

Guest: Denise Woodard

Topics covered

  • retail strategy
  • entrepreneurship
  • food industry
  • startup journey
  • business growth

Keywords

  • retail
  • Partake Foods
  • Denise Woodard
  • entrepreneurship
  • business strategy
  • cookies
  • startup

Mentioned in this episode

Organizations: Partake Foods

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