246: Deep Dive – Interview with Shane Hogan

About this episode

In this episode, Brad Entwistle interviews Shane Hogan about the essential elements of school leadership during times of community need.

School Marketing Journal with Brad Entwistle and Shane Hogan In this deep dive episode, Brad is joined by Shane Hogan to explore what school leadership requires when communities need stability and confidence. Drawing on a career across Catholic and independent schools, boys' and girls' education, and interim roles in schools under pressure, Shane discusses why visibility, relationships and discernment matter as much as structure. He explains why marketing must reflect the school's lived experience, how staff, parents and alumni influence enrolment confidence, and why school Boards need to understand the long-term work behind positioning and enrolment growth. Get in touch at smj@imageseven.com.au

People in this episode

Host: Brad Entwistle

Guest: Shane Hogan

Topics covered

• school leadership
• community stability
• enrolment confidence
• marketing in education
• relationships in schools
• long-term positioning

Keywords

• school marketing
• leadership
• enrolment growth
• community confidence
• visibility
• relationships
• discernment

Mentioned in this episode

Organizations: Catholic schools, independent schools, school Boards

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