
Blueprint to Bluechip: A Conversation with Erin Sarles & Thomas Roe
From Stop Parenting & Start Coaching by Nate Crandall and Steve Galley
March 24, 2026 · 47 min · Episode 141
About this episode
The episode features a discussion with Erin Sarles and Thomas Roe about character development in youth sports.
Character architects. Decision makers. Putting the fun and joy back back into playing sports. Yeah, let's do this. In today's special guest episode we talk with Erin Sarles and Thomas Roe, the dynamic duo and cofounders of Bluechip to Blueprint . You're gonna love this one moms and dads! Erin Sarles brings 20+ years of corporate executive expertise to the youth sports arena, where she saw firsthand—as both a professional and a mother of competitive athletes—the devastating impact of performance-based identity. As CEO and co-creator of Blueprint to Bluechip's proprietary CADI Framework (Character Over Clout, Accountability Over Excuses, Discipline Over Motivation, Integrity Over Image), Erin addresses the character crisis in youth sports with the same systematic rigor she brought to developing corporate leaders. Thomas Roe co-founded Blueprint to Bluechip after spending decades building and repairing bodies—and witnessing the character crises that come when physical development outpaces personal development. As founder of TRoe Fitness-Sports Rehab & Recovery, Thomas has trained athletes at every level, from professionals to weekend warriors & every athlete in between…
People in this episode
Hosts: Nate Crandall, Steve Galley
Guests: Erin Sarles, Thomas Roe
Topics covered
- youth sports
- character development
- performance identity
- coaching
- athletic training
Keywords
- youth sports
- character crisis
- coaching
- athletic performance
- CADI Framework
Mentioned in this episode
Organizations: Blueprint to Bluechip, TRoe Fitness-Sports Rehab & Recovery
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