How to Create a World-class Customer Experience | ft. Katie Mares

About this episode

A discussion on improving customer experience at dealerships for increased profitability.

How to create a world-class customer experience at your dealership. I had the opportunity to join Katie Mares at the Siro NADA 2026 booth for an incredibly insightful conversation on what dealers should be doing to improve their customer experience and become more profitable in 2026. For more on Katie Mares, visit: https://www.nowisnonnegotiable.com/ For more on Siro.ai, visit: https://www.siro.ai/ #NADA #NADA2026 #dealership #automotive Digital Dealership Solutions: ddsolutions.ca Strategy With Jason: strategywithjason.com Bell2Bell: bell2bell.ca Listen To The Strategy With Jason Podcast: Apple Podcast: https://apple.co/3IwlT3v Spotify: https://spoti.fi/3fT8V3H Soundcloud: https://bit.ly/347rnDb

People in this episode

Host: Jason

Guest: Katie Mares

Topics covered

• customer experience
• dealership
• automotive
• profitability

Keywords

• NADA
• Siro.ai
• digital dealership solutions

Mentioned in this episode

Products: Siro.ai, Digital Dealership Solutions

Books & works: The Strategy With Jason Podcast

More episodes of Strategy with Jason

• How to Develop Your Dealership's Culture | ft. Lou Ramirez & Fred Lennartz · April 23, 2026 · 16 min
• How to Pressure Test Your Processes | ft. Michael Renaud · April 16, 2026 · 19 min
• How Managers in Automotive Become More Successful | ft. April Simmons · April 9, 2026 · 22 min
• Focus on the Human Experience First | ft. Dennis Gingrich · April 2, 2026 · 16 min
• FTC Crackdown on Dealer Pricing — What Every Dealer Needs to Know Now · April 1, 2026 · 31 min
• Fraud at the Door: How to Spot it Before it Costs You | 700 Credit Podcast · April 1, 2026 · 23 min