
Insights from recent episode analysis
Audience Interest
Podcast Focus
Publishing Consistency
Platform Reach
Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Total monthly reach
Estimated from 12 chart positions in 12 markets.
By chart position
- 🇦🇺AU · Natural Sciences#1525K to 30K
- 🇺🇸US · Natural Sciences#1635K to 30K
- 🇨🇦CA · Natural Sciences#1725K to 30K
- 🇯🇵JP · Natural Sciences#2930K to 100K
- 🇵🇪PE · Natural Sciences#2710K to 30K
- Per-Episode Audience
Est. listeners per new episode within ~30 days
27K to 99K🎙 Daily cadence·310 episodes·Last published 1w ago - Monthly Reach
Unique listeners across all episodes (30 days)
90K to 329K🇯🇵30%🇦🇺9%🇺🇸9%+9 more - Active Followers
Loyal subscribers who consistently listen
36K to 132K
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
Total Followers
—
Total Plays
—
Total Reviews
—
* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
Recent episodes
316: Three-Cornered Alfalfa Hopper: Monitoring, Models, and Management
Jun 18, 2026
Unknown duration
315: Nature's Lawn Mowers | Sustainable Story
Jun 8, 2026
Unknown duration
314: Cut Bird Damage and Costs: Real Grower Results Using Vineyard Lasers
Jun 4, 2026
Unknown duration
313: Train Your Team to Talk About Sustainability | Marketing Tip Monday
May 25, 2026
Unknown duration
312: Why the Best Ag Tech Is Built With Growers
May 21, 2026
Unknown duration
Social Links & Contact
Official channels & resources
Official Website
Login
RSS Feed
Login
| Date | Episode | Description | Length | ||||||
|---|---|---|---|---|---|---|---|---|---|
| 6/18/26 | ![]() 316: Three-Cornered Alfalfa Hopper: Monitoring, Models, and Management | Three-cornered alfalfa hopper (TCAH) is the only confirmed insect vector of grapevine red blotch virus in Vitis vinifera, yet many growers first realize they have the pest only after spotting petiole girdling in the vineyard. Cindy Kron, North Coast IPM Advisor at UC ANR, shares findings from two years of weekly sweep-net monitoring at Oakville Research Station that revealed TCAH adults are present well before bud break, suggesting grapevines are not their preferred host. She explains the insect's life stages, why legumes serve as key feeding and reproductive hosts, and why detecting early instars remains a major challenge for vineyard IPM. Cindy also discusses how degree-day models may help growers better time tillage to reduce TCAH populations and limit grapevine red blotch risk. Resources: 71: New Techniques to Detect Grapevine Leafroll Disease 131: Virus Detection in Grapevines Can a pesky treehopper be foiled because its growth is regulated by temperature? Cindy Kron How to use a model for reduction of three-cornered alfalfa hopper in vineyards Identification of Nonhost Cover Crops of the Three-Cornered Alfalfa Hopper (Spissistilus festinus) Use of Ground Covers to Control Three-Cornered Alfalfa Hopper, Spissistilus festinus (Hemiptera: Membracidae), and Other Suspected Vectors of Grapevine Red Blotch Virus Weather Models and Degree Days Support the Podcast: Make a Donation Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Help students from vineyard families pursue higher education Online Courses - Earn DPR and CCA hours with expert-led sustainability trainings SIP Certified - A trusted third-party certification proving your sustainable practices with science-backed standards Sustainable Ag Expo - Join top experts at the premier winegrowing event of the year Vineyard Team Membership - Connect with a community advancing sustainable winegrowing | — | ||||||
| 6/8/26 | ![]() 315: Nature's Lawn Mowers | Sustainable Story | Meet Gilbert the Pig and friends. These goats, sheep, and Kunekune pigs replaced herbicides and mowing with year-round weed control. And they're adorable. Resources: Apply for SIP Certified Wine Marketing Tips eNewsletter Real Stories, Real Impact SIP Certified Marketing Toolkit Tell Your Sustainable Story Online Course Support the Podcast: Make a Donation Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Help students from vineyard families pursue higher education Online Courses - Earn DPR and CCA hours with expert-led sustainability trainings SIP Certified - A trusted third-party certification proving your sustainable practices with science-backed standards Sustainable Ag Expo - Join top experts at the premier winegrowing event of the year Vineyard Team Membership - Connect with a community advancing sustainable winegrowing | — | ||||||
| 6/4/26 | ![]() 314: Cut Bird Damage and Costs: Real Grower Results Using Vineyard Lasers | Wine grape growers are turning to precision technology to mitigate bird damage while reducint labor and material costs. In this episode, Joseph Traut (Cypress AgTech) joins growers Chad Foster (Maverick Farming) and Paul Ramirez (Loma Escondida Farming) to share real-world experience using an autonomous, silent laser system that protects 20–30 vineyard acres per unit. Learn how to optimize placement, program effective coverage patterns, and time use from mid-June through harvest. Hear which bird species are easiest to deter, where challenges remain, and how this approach supports sustainable, worker-safe vineyard management. Resources: 6/10/2026 REGISTER: Technology Field Day Tailgate 272: 30 Gophers a Night: Why Barn Owls Belong in Your Vineyard Autonomous Bird Laser Deterrent (video) Cypress AgriTech | Sustainable Farming Technology | United States Joseph Traut, Vice President, Cypress AgriTech Maverick Farming Riley Boylan, President, Cypress AgriTech Support the Podcast: Make a Donation Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Help students from vineyard families pursue higher education Online Courses - Earn DPR and CCA hours with expert-led sustainability trainings SIP Certified - A trusted third-party certification proving your sustainable practices with science-backed standards Sustainable Ag Expo - Join top experts at the premier winegrowing event of the year Vineyard Team Membership - Connect with a community advancing sustainable winegrowing | — | ||||||
| 5/25/26 | ![]() 313: Train Your Team to Talk About Sustainability | Marketing Tip Monday | Two-thirds of consumers say sustainability matters when choosing what to buy. Learn how to equip your tasting room team with simple, authentic talking points that help guests connect with your values and turn every interaction into a memorable brand experience. Resources: Apply for SIP Certified Wine Marketing Tips eNewsletter Real Stories, Real Impact SIP Certified Marketing Toolkit Tell Your Sustainable Story Online Course Support the Podcast: Make a Donation Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Help students from vineyard families pursue higher education Online Courses - Earn DPR and CCA hours with expert-led sustainability trainings SIP Certified - A trusted third-party certification proving your sustainable practices with science-backed standards Sustainable Ag Expo - Join top experts at the premier winegrowing event of the year Vineyard Team Membership - Connect with a community advancing sustainable winegrowing | — | ||||||
| 5/21/26 | ![]() 312: Why the Best Ag Tech Is Built With Growers | The biggest challenge in ag tech isn't innovation — it's making tools that actually work on the farm. Matthew Hoffman, General Partner and Head of Farms at Reservoir, shares how the company is helping ag tech startups develop tools that solve real farming challenges. By partnering directly with specialty crop producers, including winegrape growers, Reservoir gives companies access to farms, equipment, and real-world feedback to refine technologies before they reach the market. Matthew highlights emerging innovations in autonomous equipment, robotics, machine vision, and farm management technology, and explains why grower involvement is essential to creating solutions that fit the realities of vineyard operations. Resources: 6/10/2026 REGISTER: Technology Field Day Tailgate 129: The Efficient Vineyard Project 233: The Gap Between Space and Farm: Ground Truthing Satellite Data Models 249: Making it Easier to Use Satellite Data in Agriculture Matthew Hoffman - LinkedIn Reservoir Reservoir - LinkedIn Support the Podcast: Make a Donation Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Help students from vineyard families pursue higher education Online Courses - Earn DPR and CCA hours with expert-led sustainability trainings SIP Certified - A trusted third-party certification proving your sustainable practices with science-backed standards Sustainable Ag Expo - Join top experts at the premier winegrowing event of the year Vineyard Team Membership - Connect with a community advancing sustainable winegrowing | — | ||||||
| 5/11/26 | ![]() 311: A Softer Way to Fight Fungus in Vineyards | Sustainable Story | Andy Fles, Vineyard Manager at Shady Lane Cellars, wanted to make his fungicide program even more sustainable. So, he set up an experiment that put "soft" materials head to head with his usual program. Support the Podcast: Make a Donation Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Help students from vineyard families pursue higher education Online Courses - Earn DPR and CCA hours with expert-led sustainability trainings SIP Certified - A trusted third-party certification proving your sustainable practices with science-backed standards Sustainable Ag Expo - Join top experts at the premier winegrowing event of the year Vineyard Team Membership - Connect with a community advancing sustainable winegrowing | — | ||||||
| 5/7/26 | ![]() 310: Can Your Vineyard Soil Hold Enough Water Without Irrigation? | Can your soil hold enough water to carry vines through the season without irrigation? Miguel Garcia, Regenative Agriculture Project Manager at Napa RCD, shares findings from a 15-vineyard study across California's North Coast. By measuring organic matter, soil respiration, active carbon, and aggregate stability, the project evaluates how soils store and supply water over the growing season. Learn how cover crops, tillage practices, and deep root systems shape soil and moisture dynamics, and how dry-farmed vineyards compare with the broader soil health database. Resources: 4/28/26 Dry Farm Site Tour, New Cuyama, CA | REGISTER 5/21/26 The Science and Practice of Dry Farmed Vineyards, Paso Robles, CA | REGISTER 171: How to Farm Wine Grapes for Climate Change 181: Can Applying Compost Reduce Water Use? 287: Dry Farming Vineyards: Where It Works and How to Begin California Winegrape Dry Farming Potential Map Dry Farming in Coastal California Vineyards Napa County Resource Conversation District North Coast Soil Hub Support the Podcast: Make a Donation Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Help students from vineyard families pursue higher education Online Courses - Earn DPR and CCA hours with expert-led sustainability trainings SIP Certified - A trusted third-party certification proving your sustainable practices with science-backed standards Sustainable Ag Expo - Join top experts at the premier winegrowing event of the year Vineyard Team Membership - Connect with a community advancing sustainable winegrowing | — | ||||||
| 4/27/26 | ![]() 309: Create Memorable Winery Experiences That Drive Sales | Marketing Tip Monday | Memorable winery visits don't happen by accident. They're designed. Craig Macmillan (Niner Wine Estates) shares how storytelling, insider access, and well-trained staff turn winery tours into long-lasting customer relationships. Resources: *** Tell Your Sustainable Story Online Course *** Apply for SIP Certified Wine Marketing Tips eNewsletter Sustainable Stories Support the Podcast: Make a Donation Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Help students from vineyard families pursue higher education Online Courses - Earn DPR and CCA hours with expert-led sustainability trainings SIP Certified - A trusted third-party certification proving your sustainable practices with science-backed standards Sustainable Ag Expo - Join top experts at the premier winegrowing event of the year Vineyard Team Membership - Connect with a community advancing sustainable winegrowing | — | ||||||
| 4/16/26 | ![]() 308: Balancing Cost, Efficiency, and Sustainability in Vineyard Management | Making the best sustainable farming decisions isn't about choosing one solution; it's about weighing the best strategies for your vineyard. Lucas Pope, Vice President of Altera Solutions, shares how growers can balance performance, cost, and long-term impact by understanding trade-offs. Lucas dives into developing a vineyard for efficiency, the best irrigation setup, composting, herbicide-free practices, and fungicide resistance, while emphasizing collaboration with clients to select the best approach for each unique site. Resources: 117: Grapevine Mildew Control with UV Light 219: Intelligent Sprayers to Improve Fungicide Applications and Save Money 302: New Cover Crop Tool for Western Growers Alterra Solutions Healthy Soils Playlist Pre-Season Checklist for Powdery Mildew Management | DPR 1 - O; CCA 1 - IPM Support the Podcast: Make a Donation Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Help students from vineyard families pursue higher education Online Courses - Earn DPR and CCA hours with expert-led sustainability trainings SIP Certified - A trusted third-party certification proving your sustainable practices with science-backed standards Sustainable Ag Expo - Join top experts at the premier winegrowing event of the year Vineyard Team Membership - Connect with a community advancing sustainable winegrowing | — | ||||||
| 4/13/26 | ![]() 307: Planting for Pollinators | Sustainable Story | 147 native plants now create a thriving monarch butterfly sanctuary. What started as a passion project now supports biodiversity with minimal maintenance. Resources: *** Tell Your Sustainable Story Online Course *** Apply for SIP Certified Wine Marketing Tips eNewsletter Planting for Pollinators | Sustainable Story Sustainable Story Worksheet | Electronic Support the Podcast: Make a Donation Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Help students from vineyard families pursue higher education Online Courses - Earn DPR and CCA hours with expert-led sustainability trainings SIP Certified - A trusted third-party certification proving your sustainable practices with science-backed standards Sustainable Ag Expo - Join top experts at the premier winegrowing event of the year Vineyard Team Membership - Connect with a community advancing sustainable winegrowing | — | ||||||
Want analysis for the episodes below?Free for Pro Submit a request, we'll have your selected episodes analyzed within an hour. Free, at no cost to you, for Pro users. | |||||||||
| 4/2/26 | ![]() 306: Using Barn Owls for Gopher and Rodent Control in Vineyards | Barn owls are natural predators of gophers, voles, and mice, three of the most common vertebrate pests in vineyards. Matt Johnson, Professor in the Department of Wildlife at Cal Poly Humboldt University, studies how farms and wildlife can mutually benefit each other. Matt shares practical guidance on barn owl nest box design, placement, and maintenance, and explains how vineyard landscapes and surrounding habitat influence owl occupancy. Resources: 272: 30 Gophers a Night: Why Barn Owls Belong in Your Vineyard Barn Owl Hunting Animation – Yarrow from the Lodi Wine Visitor Center Barn Owl Nest Box Placement and Maintenance Barn Owl Nest Box Plans Cal Poly Humboldt Barn Owls Probability of Nest Box Occupancy by Barn Owls Map Support the Podcast: Make a Donation Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Help students from vineyard families pursue higher education Online Courses - Earn DPR and CCA hours with expert-led sustainability trainings SIP Certified - A trusted third-party certification proving your sustainable practices with science-backed standards Sustainable Ag Expo - Join top experts at the premier winegrowing event of the year Vineyard Team Membership - Connect with a community advancing sustainable winegrowing | — | ||||||
| 3/30/26 | ![]() 305: 3 Easy Ways to Promote Your Sustainability | Marketing Tip Monday | Wine buyers care about sustainability—but are you talking about it? Learn three practical ways to share your sustainable winegrowing story through tasting room interactions, sales conversations, and social media that builds trust with today's conscious wine consumers. Resources: *** Tell Your Sustainable Story Online Course *** Apply for SIP Certified Wine Marketing Tips eNewsletter Sustainable Stories Support the Podcast: Make a Donation Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Help students from vineyard families pursue higher education Online Courses - Earn DPR and CCA hours with expert-led sustainability trainings SIP Certified - A trusted third-party certification proving your sustainable practices with science-backed standards Sustainable Ag Expo - Join top experts at the premier winegrowing event of the year Vineyard Team Membership - Connect with a community advancing sustainable winegrowing | — | ||||||
| 3/19/26 | ![]() 304: Vineyard Mothballing: Costs, Risks, and Long-Term Yield Consequences | With current market shifts, vineyard mothballing can buy growers time—but it requires strategy, not abandonment. Chris Chen, Integrated Vineyard Systems Advisor with UC Cooperative Extension, draws on research in Australia and field experience in California to outline what minimal management really looks like. From pruning approaches and livestock integration to pest and disease management, irrigation by rootstock and soil type, and long-term yield risks, he explains how to reduce costs now without compromising a vineyard's future—or risking fines. Resources: 4/8/2026 REGISTER: Tailgate | Mothballing Roundtable Chris Chen - Twitter Out of Sync: vineyard responses to changing conditions Partial Solar Radiation Exclusion with Color Shade Nets Reduces the Degradation of Organic Acids and Flavonoids of Grape Berry (Vitis vinifera L.) UCCE North Coast Viticulture UC Cooperative Extension Sonoma County UCCE Viticulture Publications Online - North Coast Support the Podcast: Make a Donation Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Help students from vineyard families pursue higher education Online Courses - Earn DPR and CCA hours with expert-led sustainability trainings SIP Certified - A trusted third-party certification proving your sustainable practices with science-backed standards Sustainable Ag Expo - Join top experts at the premier winegrowing event of the year Vineyard Team Membership - Connect with a community advancing sustainable winegrowing | — | ||||||
| 3/9/26 | ![]() 303: Too Salty to Irrigate: A Vineyard's Unexpected Water Solution | Sustainable Story | When a newly dug well revealed water too salty for irrigation, Our Lady of Guadalupe Vineyard faced a serious threat to vine health and wine quality. Discover how a reverse osmosis system and an unexpected salt-loving grass transformed a costly setback into a biodiversity-boosting solution. Resources: *** Tell Your Sustainable Story Online Course *** Apply for SIP Certified Wine Marketing Tips eNewsletter Sustainable Stories Sustainable Story Worksheet Support the Podcast: Make a Donation Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Help students from vineyard families pursue higher education Online Courses - Earn DPR and CCA hours with expert-led sustainability trainings SIP Certified - A trusted third-party certification proving your sustainable practices with science-backed standards Sustainable Ag Expo - Join top experts at the premier winegrowing event of the year Vineyard Team Membership - Connect with a community advancing sustainable winegrowing | — | ||||||
| 3/5/26 | ![]() 302: New Cover Crop Tool for Western Growers | Cover crops play a critical role in building healthy, resilient soils in vineyards and agricultural systems. Sarah Light, Agronomy Farm Advisor with UC Cooperative Extension, shares how cover crops protect soil from wind and heavy rain, improve water infiltration, and increase on-farm biodiversity. She introduces a newly released cover crop selector tool developed for Western growing regions, with guidance on species selection, termination practices, and grower goals such as reducing compaction, fixing nitrogen, and supporting pollinators. This practical resource helps growers choose the best cover crops for their location, crops, and management objectives. Resources: 151: The Role of the Soil Microbiome in Soil Health 159: Under-Vine Vegetation to Control Vine Vigor 298: How Cover Crops Shape Grapevine Root Systems Cooperative Extension, Sutter-Yuba Counties Cover Crop Decision Tool Cover Cropping in California's Water Scarce Environment Cover Crop Resources Sarah Light's Research New tool helps farmers select cover crops UC Ag Experts Talk: Considerations for Cover Crops and Weed Management (video) Support the Podcast: Make a Donation Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Help students from vineyard families pursue higher education Online Courses - Earn DPR and CCA hours with expert-led sustainability trainings SIP Certified - A trusted third-party certification proving your sustainable practices with science-backed standards Sustainable Ag Expo - Join top experts at the premier winegrowing event of the year Vineyard Team Membership - Connect with a community advancing sustainable winegrowing | — | ||||||
| 2/23/26 | ![]() 301: Turning Sustainability into Sales | Marketing Tip Monday | Consumers want transparency and sustainability—and they reward it with loyalty and sales. This episode breaks down four key ways to communicate sustainability, from tasting rooms to sales channels, showing how clear, credible messaging builds trust and drives purchasing decisions. Resources: *** Tell Your Sustainable Story Online Course *** Apply for SIP Certified Wine Marketing Tips eNewsletter Sustainable Stories Sustainable Story Worksheet Support the Podcast: Make a Donation Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Help students from vineyard families pursue higher education Online Courses - Earn DPR and CCA hours with expert-led sustainability trainings SIP Certified - A trusted third-party certification proving your sustainable practices with science-backed standards Sustainable Ag Expo - Join top experts at the premier winegrowing event of the year Vineyard Team Membership - Connect with a community advancing sustainable winegrowing | — | ||||||
| 2/19/26 | ![]() 300: From Sour Rot to Succession Planning: Craig Macmillan's Favorite Podcast Moments | A decade of viticulture education is right at your fingertips. Executive Director Beth Vukmanic interviews longtime host Craig MacMillan to celebrate ten years and 300 episodes of the Sustainable Winegrowing Podcast. Together, they reflect on some of Craig's most memorable interviews—from new discoveries in sour rot and space-to-farm technology, to using storytelling to sell more wine and tackling leadership transitions. Resources: 17: New Discoveries about Sour Rot 129: The Efficient Vineyard Project 161: Use Storytelling to Sell More Wine 233: The Gap Between Space and Farm: Ground Truthing Satellite Data Models 239: Ford Pro Pilot – Trialing Electric Trucks in the Field 249: Making it Easier to Use Satellite Data in Agriculture 257: Understanding Winery Visitors – Increase Sales with your Messaging 268: How to Tackle Leadership Transitions Successfully 286: To Till or Not to Till: Impacts on Soil, Vines, and Vineyard Budgets Craig Macmillan Support the Podcast: Make a Donation Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Help students from vineyard families pursue higher education Online Courses - Earn DPR and CCA hours with expert-led sustainability trainings SIP Certified - A trusted third-party certification proving your sustainable practices with science-backed standards Sustainable Ag Expo - Join top experts at the premier winegrowing event of the year Vineyard Team Membership - Connect with a community advancing sustainable winegrowing | — | ||||||
| 2/9/26 | ![]() 299: A Winery, a Festival, and a $150,000 Investment in Music Education | Sustainable Story | While the Whale Rock Music Festival is renowned for rocking the Central Coast every year with live music and family-friendly activities. The event has an even greater purpose: supporting Templeton High School musicians through the parent-volunteer organization, TIMBA. Resources: *** Tell Your Sustainable Story Online Course *** Apply for SIP Certified Wine Marketing Tips eNewsletter Supporting Arts & Community | Castoro Cellars Sustainable Story Worksheet Print Electronic Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Donate Online Courses – DPR & CCA Hours SIP Certified – Show your care for the people and planet Sustainable Ag Expo – The premiere winegrowing event of the year Vineyard Team – Become a Member | — | ||||||
| 2/5/26 | ![]() 298: How Cover Crops Shape Grapevine Root Systems | Root systems are more than just anchors, they are the plant's stomach, communicating with their environment through a network of microbes. Suzanne Fleishman, Assistant Professor of Root Biology at Penn State University, introduces the emerging field of Root Agroecology, which integrates plant physiology and omic methods to improve sustainability in vineyards. She shares insights from a five-year red fescue cover crop trial showing reduced pruning weights and improved vine balance, as well as shifts in rhizosphere microbiomes. Her future goal? A grower tool that predicts the best cover crops by site. Resources: 72: Soil Microbes and Nutrient Availability 151: The Role of the Soil Microbiome in Soil Health 159: Under-Vine Vegetation to Control Vine Vigor Can Cover Crops Improve Wine Grape Production Resilience? Research revealing grapevine root relationships Root Agroecology Lab Suzanne Fleishman Suzanne Fleisman – Google Scholar Suzanne Fleishman – Research Gate Undervine groundcover substantially increases shallow but not deep soil carbon in a temperate vineyard Support the Podcast: Make a Donation Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Help students from vineyard families pursue higher education Online Courses - Earn DPR and CCA hours with expert-led sustainability trainings SIP Certified - A trusted third-party certification proving your sustainable practices with science-backed standards Sustainable Ag Expo - Join top experts at the premier winegrowing event of the year Vineyard Team Membership - Connect with a community advancing sustainable winegrowing | — | ||||||
| 1/26/26 | ![]() 297: Consumers Want Sustainable Wine—Here's How to Be Seen | Marketing Tip Monday | Eco-conscious wine lovers are willing to pay more for sustainable products—but they won't dig for details. In this Marketing Tip Monday, learn how to meet consumer demand for sustainability by making it easy. With 60% of younger and multicultural wine buyers preferring sustainable wines, visibility is key. Show your story at a glance with the SIP Certified logo on your label. It's fast, simple, and signals your commitment to people and the planet. Resources: *** Tell Your Sustainable Story Online Course *** Apply for SIP Certified Wine Marketing Tips eNewsletter Sustainable Story Worksheet Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Donate Online Courses – DPR & CCA Hours SIP Certified – Show your care for the people and planet Sustainable Ag Expo – The premiere winegrowing event of the year Vineyard Team – Become a Member | — | ||||||
| 1/15/26 | ![]() 296: Using Lasers for Bird Pest Management | Lasers may offer a chemical-free way to deter bird pests in vineyards and other agricultural systems. George Gallagher, Department Head of Animal Science at Cal Poly San Luis Obispo, explains why bird pressure goes beyond crop loss, raising concerns about disease risks like salmonella, E. coli, and transmission of avian influenza. He shares results from a controlled study using a handheld laser, aimed at birds' feet, to measure how long it took them to respond. The research showed that different birds react differently. George highlights the importance of animal safety and the role of species-specific vision when evaluating new deterrent tools. Listen through the end to hear if the lasers work on rats. Resources: 58: Barn Owls 114: Designing a Vineyard for Year-Round Sheep Grazing 272: 30 Gophers a Night: Why Barn Owls Belong in Your Vineyard Cal Poly Animan Science Department George Gallagher George Gallagher |Amanote Research George Gallagher | Research Gate Tactical to Practical: The Human Component of Human-Wildlife Conflict Resolution Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Donate Online Courses – DPR & CCA Hours SIP Certified – Show your care for the people and planet Sustainable Ag Expo – The premiere winegrowing event of the year Vineyard Team – Become a Member | — | ||||||
| 1/1/26 | ![]() 295: Wine Law Essentials: Contracts, TTB, Social Media & More | Legal oversights can cost wine brands dearly, but with the right guidance, many are entirely preventable. Lindsey Zahn, Managing Partner of Lindsey Zahn P.C. Alcoholic Beverage Law Firm, breaks down the top four legal pitfalls wineries and wine brands must avoid. From building solid contracts and understanding who owns what, to navigating TTB labeling rules, producing non-alcoholic wines, and staying compliant with social media advertising laws, this episode arms you with practical knowledge to reduce risk and protect your business from penalties. Resources: 187: Labor and Employment Law Tips from a Lawyer Code of Federal Regulations - Food Labeling Code of Federal Regulations – Labeling and Advertising of Wine Dealcoholized Wine and Malt Beverages - Labeling Guidance for Industry: Food Labeling Guide Lindsey Zahn Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Donate Online Courses – DPR & CCA Hours SIP Certified – Show your care for the people and planet Sustainable Ag Expo – The premiere winegrowing event of the year Vineyard Team – Become a Member | — | ||||||
| 12/22/25 | ![]() 294: Rooted in Community: Winery Stories of Generosity | Marketing Tip Monday | Foxen and Niner show impactful ways to weave generosity into everyday business. As you plan for 2026, think about the unique ways your brand can meaningfully engage with your local community. Then, share your team's participation, spotlight the organizations you support, and tell the stories that highlight your values. Resources: *** Tell Your Sustainable Story Online Course *** Apply for SIP Certified Wine Likely Story Strategies Marketing Tips eNewsletter Sustainable Story Worksheet Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Donate Online Courses – DPR & CCA Hours SIP Certified – Show your care for the people and planet Sustainable Ag Expo – The premiere winegrowing event of the year Vineyard Team – Become a Member | — | ||||||
| 12/18/25 | ![]() 293: How Solar Panels Can Improve Vine Resilience and Wine Balance | Rising temperatures and erratic weather accelerate ripening, spread disease faster, and shift sugar, alcohol, and acidity levels. All of which threaten wine quality and style. At Geisenheim University, Dr. Manfred Stoll is testing "vitivoltaics": semi-transparent, trackable solar panels installed above vines. The system moderates heat, radiation, and extreme weather, while improving young vine establishment and water infiltration. Beyond the vineyard, this renewable energy can power everything from irrigation pumps to EV charging stations for wine tasting guests. Resources: 281: How Rootstock Impacts Vine Drought Tolerance and Longevity 283: Developing Cold-Hardy Grapes with 23andMe Technology Agrivoltaics in the Vineyard Agrivoltaics in wine growing areas Are These Smart Solar Panels the Future of Sustainable Vineyards? Assessing the economic performance of agrivoltaic systems in vineyards - framework development, simulated scenarios and directions for future research Grape Growth and Berry Development Under the Agrivoltaic System in Vineyards Manfred Stoll Soaking Up the Sun: Agrivoltaics Build Resiliency into Producers' Operations in Rio Grande Valley Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Donate Online Courses – DPR & CCA Hours SIP Certified – Show your care for the people and planet Sustainable Ag Expo – The premiere winegrowing event of the year Vineyard Team – Become a Member | — | ||||||
| 12/4/25 | ![]() 292: Testing Vinifera vs. Hybrids: Which Survives Climate Stress Better? | Will hybrid grapes help vineyards survive climate change? Professor Karine Pedneault of the Université du Québec en Outaouais explores this question through trials that expose grapevines to drought and heat stress. Testing both vinifera and hybrid varieties, her research measured plant water flow and metabolic responses to determine resilience. While hybrids still carry a stigma around flavor, they showed promising resistance, raising the potential to reduce fungicide use by up to half and adapt more sustainably to extreme weather scenarios. Resources: 223: New Decision Support System for Irrigation Efficiency 213: High Resolution Data from Space Helps Farmers Plan for Climate Change Karine Pedneault Karine Pedneault – Google Scholar Karine Pedneault - Instagram Karine Pedneault - LinkedIn Karine Pedneault – Research Gate Metabolic response of vitis vinifera and interspecific vitis sp. varieties to heat stress, water deficit and combined stress, using a metabolomic approach The organic vineyard as a balanced ecosystem: Improved organic grape management and impacts on wine quality Vineyard Team Programs: Juan Nevarez Memorial Scholarship - Donate Online Courses – DPR & CCA Hours SIP Certified – Show your care for the people and planet Sustainable Ag Expo – The premiere winegrowing event of the year Vineyard Team – Become a Member | — | ||||||
Showing 25 of 148
Pitch Fit is a Pro feature
See how bookable this show is for guests, which brands already advertise, the per-episode ad value, and the best-fit guest and sponsor profile. The numbers are blurred on the free plan.
How readily this show books outside guests like you.
How proven this show is for host-read sponsorships.
For Guests
ProFor Advertisers
ProUpgrade to Pro to unlock guest cadence, sponsor categories, fit scores, and per-episode ad value for this show.
Chart Positions
12 placements across 12 markets.
Chart Positions
12 placements across 12 markets.

























