TBA's Life Linked

Life insurance doesn't have to be slow or complicated. In this episode, we sit down with Daneyelle Schneider, Senior Underwriting Manager & Brad Mills, Regional Vice President at Symetra, to talk about the Swift platform and how it's reshaping the way advisors and clients experience life insurance. We cover why speed and transparency matter, how Swift can improve efficiency for advisors, and what it means for reaching more clients who may have been turned off by traditional processes. Whether you're an advisor looking for practical ways to save time, or someone curious about how technology is streamlining the insurance world, this conversation will give you a clear look at what's changing, and why it matters.

August isn't downtime - it's go time. In this episode, John Felton & Zach Gosselin break down why now is the perfect moment for advisors to reconnect with clients, spot life changes, and spark meaningful conversations that lead to real planning opportunities. From mid-year check-ins that turned into major plan overhauls, to simple tactics for identifying client needs without product overhwhelm, this is your launchpad for the final quarter of the year. Real advisor success stories How to spot cross-sell opportunities One action step to take before Friday Don't wait for the year-end rush, get ahead of it!

In recognition of Disability Insurance Awareness Month, this episode dives into the importance of disability insurance and how advisors can better serve clients by including it in their planning conversations. The discussion covers key target markets for disability insurance, including professionals, business owners, and young earners just starting their careers. Listeners will also learn about the simplified application processes now available, making it easier than ever to get coverage in place. The episode wraps up with a breakdown of the types of disability insurance products on the market today—from individual to group and supplemental policies—helping advisors match the right solution to their clients' unique needs.

We all know that you can't time the market and when a client is entering the distribution phase of their retirement planning, this becomes an increased concern. In this episode, we take a deep dive into how utilizing an IUL allows your clients to strategically use the plan to fund their retirement. Adding a life insurance solution not only offers death benefit protection but also options and flexibility within their portfolio to navigate market fluctuations. By understanding the impact of market cycles and how asset location can impact retirement income, your clients can plan for the unexpected. Indexed universal life insurance (IUL) provides powerful tools to help safeguard your clients' portfolios with a tax-advantaged solution. Case Study discussed in the episode

As advisors prepare to take on a new year, chances are you are in the middle of planning out your goals and strategies. That's why we brought on Award-Winning Marketing Strategist, Tiffany Markarian, who is also the Managing Director of Advantus Marketing, LLC. Tiffany provides important insights on how advisors can avoid common missteps… and the not-so-common missteps…made during the sales and marketing process with clients and prospects. In addition, she provides tangible steps on the best approaches for developing meaningful relationships with clients. Also mentioned in the recording is a previous episode that Tiffany appeared in, entitled 3 Ways to Serve the Emotional Needs of Clients. Tiffany Markarian is an Award-Winning Marketing Strategist, Founder of Advantus Marketing, LLC, and an elite coach to wealth advisors and insurance professionals. She is a renowned industry author and speaker for numerous industry associations, including FPA, NAPFA, FSP, NAILBA, as well as financial institutions and broker/dealers. https://advantusmarketing.com/

We're closing out our Business Solutions Series with Principal's business solutions team - Mark Householder & Tom Bates. After bringing them in to discuss all things Key Person Coverage, we brought them back to discuss all things Buy-Sell Opportunities with Zach Gosselin: How common it is for buy sell agreements to be funded with life insurance The risks business owners face if they don't have a buy sell agreement What about agreements that aren't funded by life insurance How often should the agreements be reviewed Triggers for a review of buy sell agreements To access all the business solutions calculators and analysis tools mentioned in the episode, click here.

We've brought the expert on all things long-term care (LTC) back for the third and final episode in our LTC series. Kevin Riley joins us to answer all the questions about the true cost of long-term care: What's the cost of your client's doing nothing about their LTC coverage? What do clients need to be considering beyond cost? What are some common objections to coverage and how can advisors overcome them? What three key parts should every LTC plan have? How many years should clients plan for? Click here for the LinkedIn profile of Adria Thompson that Kevin mentioned in the episode. Reach out to TBA at info@tba.com or 865-588-9555 for more information on LTC and how it can protect your clients.