
How Solo PR Pros Can Use RFPs To Land New Business - Episode 330
From That Solo Life: The Solo PR Pro Podcast by thatsololife
January 19, 2026 · 15 min · Episode 330
About this episode
The episode discusses how solo PR professionals can effectively use RFPs to secure new business opportunities.
In this episode of That Solo Life, Karen Swim, APR, and Michelle Kane tackle the topic we all ”love to hate.” While RFPs can sometimes feel like a heavy lift for a solo practitioner, they remain a vital avenue for securing work with corporations, government entities, and nonprofits.
People in this episode
Hosts: Karen Swim, Michelle Kane
Topics covered
- RFPs
- solo practitioners
- business development
- public relations
- corporate work
- government contracts
Keywords
- RFPs
- solo PR
- business opportunities
- public relations
- corporate contracts
- government work
- nonprofit partnerships
Mentioned in this episode
Organizations: corporations, government entities, nonprofits
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