
Ep. 93 - Finding Your Voice Through Words: Klementyna de Sternberg Stojalowska
From The 1 to ONE Thing by Steve Wright
August 21, 2025 · 47 min · Episode 93
About this episode
Klementyna de Sternberg Stojalowska discusses the power of words and finding one's authentic voice.
Welcome to the show. I had a brilliant chat with Klem (as she's known professionally) - a Polish-born, Scotland-based copywriter who helps brands find their authentic voice. This woman gets it when it comes to the power of words to shape not just how we communicate, but who we become. Timestamps: (13:35) - The "Here comes..." identity technique (19:08) - Storytelling as what defines us from other animals (27:06) - Message in a bottle metaphor and overcoming sharing barriers (34:47) - AI ethics and maintaining authentic voice (42:46) - Art as commissioned work vs personal expression (47:32) - Finding your voice and protecting humanity Key Points: "Here comes..." technique: Start conversations by mentally declaring your intended identity - "Here comes the expert" or "Here comes the creative" - and you'll naturally step into that role Words don't just describe our world, they create it - be intentional about the language you use about yourself The balance between ego and service: Like commissioned art, you can bring your unique artistry while serving someone else's vision AI is a tool like a pen - powerful when held properly, dangerous when…
People in this episode
Host: Steve Wright
Guest: Klementyna de Sternberg Stojalowska
Topics covered
- copywriting
- authentic voice
- storytelling
- AI ethics
- personal expression
- communication
Keywords
- copywriter
- identity technique
- message in a bottle
- AI ethics
- storytelling
- communication
Mentioned in this episode
Places: Poland, Scotland
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