The Allplane Podcast #135: an advanced air mobility reality check, with Adrian Norris

The Allplane Podcast #135: an advanced air mobility reality check, with Adrian Norris

From The Allplane Podcast by Allplane

February 1, 2026

About this episode

Adrian Norris discusses the realities of the advanced air mobility industry, separating hype from reality.

Every now and then is good to stop for a second, and take some time to think and assess what’s going on around you. If you are following the advanced air mobility industry on a day to day basis it is easy to get carried away by a deluge of triumphalist announcements and press releases. But what is real and what is mere hype? Adrian Norris is someone that not only knows the aviation industry inside out after decades of experience in different capacities, but he’s also been an aircraft entrepreneur prior to becoming a consultant. So, he knows a thing or two about the challenges of developing and marketing a new aircraft type from scratch! I’ve been following Adrian’s writings on Linkedin for quite some time. In the, he shares his critical analysis, based on objective, known facts, of some of the most prominent aviation projects going on in the world right now. Does hydrogen aviation have a future? What are the prospects for electric aircraft developers? Who’s going to win the eVTOL race, if anyone? These are just some of the topics we discuss with Adrian in today’s episode. What’s more, rather than remain in the domain of the abstract and general, we are going to name specific…

People in this episode

Host: Allplane

Guest: Adrian Norris

Topics covered

  • advanced air mobility
  • aviation industry
  • electric aircraft
  • hydrogen aviation
  • eVTOL
  • aircraft development

Keywords

  • advanced air mobility
  • aviation
  • electric aircraft
  • hydrogen aviation
  • eVTOL
  • aircraft development
  • industry analysis

Mentioned in this episode

Organizations: Allplane

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